Episodi

  • How Destini Copp Turned One LinkedIn Post Into a Roundtable Collaboration
    Nov 3 2026

    What if you could collaborate with successful entrepreneurs, grow your network, and create valuable content for your audience without hosting a full online summit?

    In today's episode, I'm chatting with Dr. Destini Copp, business strategist and founder of The Creator's MBA, about how she used a simple LinkedIn post to find collaboration partners for a live newsletter roundtable. Instead of asking busy business owners to create presentations or promote a big event, she invited them to join a one-hour conversation about what's actually working in their businesses.

    Destini shares why she started hosting roundtables as an easier alternative to summits and bundles, how she finds collaborators through LinkedIn, referrals, and existing relationships, and the simple process she uses to turn interested creators into confirmed panellists. We also talk about what makes a collaboration truly win-win, why she's selective about the events she participates in, and how to create partnership opportunities that busy entrepreneurs actually want to say yes to.

    You don't need to organise a massive online event or ask your collaborators to do hours of work to build valuable business relationships. Sometimes, all it takes is a clear invitation, the right people, and a simple format that makes it easy for everyone to participate.

    Here's what you'll learn:

    • Why Destini started hosting live roundtable collaborations instead of traditional online summits, and how the format helps her connect with busy, experienced entrepreneurs
    • How to find collaboration partners on LinkedIn using a simple public invitation, then turn comments, DMs, and referrals into confirmed roundtable panellists
    • What to include in your roundtable registration form to collect speaker bios, website links, newsletters, and free gifts without creating unnecessary work for your collaborators
    • How to organise a virtual roundtable using Zoom, simple speaker emails, promotional templates, and audience questions without requiring presentations or extensive preparation
    • The biggest collaboration green flags and red flags, including time commitments, promotional expectations, audience alignment, and whether you know and trust the person pitching you
    • Why not every collaboration needs to generate thousands of email subscribers, and how roundtables can create valuable content, strengthen business relationships, and lead to future partnerships

    One of my biggest takeaways from this conversation is that the easier you make a collaboration, the more opportunities you create to work with people who might otherwise say no. Destini knows that her ideal collaborators don't necessarily have time to prepare summit presentations or commit to multiple promotional emails, so she created a format that asks them to simply show up and share their expertise. So before you plan your next big summit or bundle, consider whether a simple roundtable conversation could help you connect with the right people.

    Want to see the actual LinkedIn post and DMs Destini used to invite her roundtable panellists? Grab your copy of my FREE Collab Scripts to get Destini's collaboration outreach messages and real pitches from other creators.

    Guest Links

    • The Creator's MBA Newsletter
    • Website
    • Instagram
    • LinkedIn

    Links:
    Website: https://heyletscollab.com
    Instagram: Hey, Let's Collab (@heyletscollab) • Instagram profile
    FREE Collab Scripts: Collab Scripts - Hey, Let's Collab
    Collab Starter Kit: https://heyletscollab.com/kit
    Blog: Blog - Hey, Let's Collab
    YouTube: Hey, Let's Collab
    Pinterest: Hey Let's Collab

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    36 min
  • How to Find the Perfect Collaboration Partner (and Avoid the Wrong Ones)
    Oct 27 2026

    Finding the right collaboration partner can feel a lot like dating. You want someone who shares your values, shows up for you, and actually puts in the same effort. But how do you find those people without wasting your time on the wrong ones? In this episode, I’m joined by Sara Alepin, Devin Brinkley, Kristen Robinson, and LaKisha Mosley for a candid conversation about the good, the bad, and the downright frustrating side of collaborating with other creators. We’re sharing our worst collaboration experiences, the red flags we wish we’d spotted sooner, and the unexpected friendships that turned into some of our most successful business partnerships. From warm introductions and networking events to summit disasters and business besties who send referrals your way, we’re talking about how to find collaboration partners who actually support your growth, even if you’re an introvert or just getting started.

    What you’ll learn in this episode:

    • How to find potential collaboration partners through warm introductions, networking events, masterminds, online communities, and even replying to someone's email newsletter
    • Why shared values, aligned goals, and mutual support matter more than audience size when choosing the right collaboration partner
    • The red flags to watch for in online summits, bundles, and joint venture partnerships, including changing promotional requirements, poor organisation, and one-sided expectations
    • Why keeping your collaboration agreements, tracking links, and promotional results can help you protect your time and understand whether a partnership actually delivered
    • How to turn casual connections into long-term business friendships that lead to referrals, speaking opportunities, email list growth, and sales
    • Why your best collaboration partners don't have to be in the same niche as you, and how partnerships can evolve as your business grows
    • How to overcome the fear of networking, pitching, and hearing no so you can keep putting yourself out there and finding the right people

    If you take away anything from this conversation, it’s that finding the perfect collaboration partner isn’t about connecting with the biggest creators or saying yes to every opportunity. It’s about building genuine relationships with people who share your values, respect your boundaries, and want to see you succeed. Sometimes those connections start with a simple introduction, a reply to an email, or showing up at an event. And if you’ve had a bad collaboration experience, don’t let it stop you from finding the people who will actually help you grow. Before you go, please give this episode a like and review. If you’re ready to start connecting with potential collaboration partners, be sure to grab your copy of my free Collab Scripts. I’ll see you next week!

    Guest Links:

    Sara Alepin
    Devin Brinkley
    Kristen Robinson
    LaKisha Mosley

    Links:
    Website: https://heyletscollab.com
    Instagram: Hey, Let's Collab (@heyletscollab) • Instagram profile
    FREE Collab Scripts: Collab Scripts - Hey, Let's Collab
    Collab Starter Kit: https://heyletscollab.com/kit
    Blog: Blog - Hey, Let's Collab
    YouTube: Hey, Let's Collab
    Pinterest: Hey Let's Collab

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    55 min
  • How Allison Hardy Grew Her List by 7,000 Subscribers Without Cold Pitching
    Oct 20 2026

    What if hosting online bundles could help you grow your email list by thousands of subscribers without relying on social media or paid ads?

    In today's episode, I'm chatting with Allison Hardy, email marketing strategist and founder of Emails That Sell, about how she grew her email list from 4,000 to 11,000 subscribers by hosting 15 collaborative bundles over two years. Her very first bundle brought in 1,200 subscribers, and she's been refining her bundle hosting strategy ever since.

    Allison shares why she went from participating in bundles to hosting her own, how she finds new bundle contributors through referrals, and the simple email pitch she uses to turn mutual connections into successful collaborations. We also talk about what makes a bundle worth joining, the promotional requirements that make her say no, and how clear communication and simple systems make hosting large collaborations easier.

    You don't need to know hundreds of creators or have a massive audience to start growing your email list through collaborations. But you do need the right partners, a clear invitation, and a system that makes it easy for everyone to participate.

    Here's what you'll learn:

    • How Allison grew her email list from 4,000 to 11,000 subscribers by hosting 15 bundles, including 1,200 subscribers from her first event
    • Why hosting your own bundle can help you grow your email list faster than participating as a contributor, and what it takes to get started
    • How to find new bundle contributors through referrals and write a simple collaboration email that gets responses without cold pitching
    • What to include in your bundle contributor information sheet to set clear expectations around promotional requirements, deadlines, and audience alignment
    • The biggest collaboration green flags and red flags, including unrealistic promotional demands, generic pitches, and partnerships that aren't a good fit for your business
    • How clear communication, simple systems, and easy-to-access promotional materials can help you manage successful bundles and build lasting relationships with collaborators

    One of my biggest takeaways from this conversation is that successful collaborations don't have to start with cold outreach. Allison has built a simple system that turns her existing contributors into a source of new connections, making it easier to find aligned partners and grow her bundles. And after going from 40 contributors in her first bundle to 109 in a recent one, she's proof that having the right systems in place can make even big collaborations manageable. So before you start sending hundreds of cold pitches, think about who you already know and who they might be able to introduce you to.

    Want to see the actual email Allison uses to invite bundle contributors? Grab your copy of my FREE Collab Scripts to get Allison's referral-based outreach email and real collaboration pitches from other creators.

    Guest Links

    • Free Bundle Namer Tool
    • Website
    • Instagram

    Links:
    Website: https://heyletscollab.com
    Instagram: Hey, Let's Collab (@heyletscollab) • Instagram profile
    FREE Collab Scripts: Collab Scripts - Hey, Let's Collab
    Collab Starter Kit: https://heyletscollab.com/kit
    Blog: Blog - Hey, Let's Collab
    YouTube: Hey, Let's Collab
    Pinterest: Hey Let's Collab

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    33 min
  • How Nina Clapperton Landed a $5,000 Brand Collaboration with a Small Email List
    Oct 13 2026

    What if you could land a $5,000 brand collaboration with fewer than 600 email subscribers?

    In today's episode, I'm chatting with Nina Clapperton, founder of She Knows SEO, about how she landed her first paid speaking opportunity through a sponsored webinar with affiliate marketing platform. What started with a Facebook DM turned into a $5,000 partnership and one of the brand's highest-converting webinars.

    Nina shares how becoming known for her expertise in SEO and AI helped attract this opportunity, why she confidently asked for $5,000 when the brand hadn't offered to pay her, and what she negotiated before saying yes. We also talk about how guest posting helped grow her business, when it makes sense to collaborate for exposure, and the red flags she looks for when evaluating partnership opportunities.

    You don't need a massive following to land profitable brand collaborations. But you do need to know the value you bring to the table.

    Here's what you'll learn:

    • How Nina turned a Facebook DM into a $5,000 sponsored webinar with fewer than 600 email subscribers
    • Why sharing your expertise for free can help you build authority, attract brand partnerships, and create paid opportunities
    • How guest posting can help bloggers reach new audiences, grow website traffic, and build relationships with other creators
    • Why Nina pitched $5,000 for her first paid webinar and what to consider when negotiating collaboration rates and contracts
    • How to decide when to collaborate for exposure versus asking to be paid for your time and expertise
    • The biggest collaboration red flags, including vague pitches, unrealistic promotional demands, and partnerships that offer little in return
    • What to include in your collaboration pitch to make it easier for potential partners to say yes

    One of my biggest takeaways from this conversation is that your audience size doesn't determine your value as a collaboration partner. Nina had fewer than 600 email subscribers when she landed this opportunity, but her expertise and reputation made her worth investing in. So don't underestimate what you bring to a partnership, and don't be afraid to ask for what your contribution is worth.

    Want to see the actual messages behind Nina's $5,000 collaboration? Grab your copy of my FREE Collab Scripts to get Nina's email exchange and real collaboration pitches from other creators.

    Connect with Nina:

    • Free $150K Month Guide
    • Profitable Part-Time Blogger
    • Website
    • YouTube
    • Instagram
    • Facebook Community
    • Threads

    Links:
    Website: https://heyletscollab.com
    Instagram: Hey, Let's Collab (@heyletscollab) • Instagram profile
    FREE Collab Scripts: Collab Scripts - Hey, Let's Collab
    Collab Starter Kit: https://heyletscollab.com/kit
    Blog: Blog - Hey, Let's Collab
    YouTube: Hey, Let's Collab
    Pinterest: Hey Let's Collab

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    43 min
  • How Whitney Bateson Hosted 6 Bundles and Built an Email List That Buys
    Oct 6 2026

    What if you could bring a group of aligned creators together and grow your email list while helping everyone involved reach new audiences too? In today's episode, I’m chatting with my friend Whitney Bateson, a website strategist and marketing expert who has helped more than 130 dietitians and health practitioners build websites that attract clients and grow their businesses. Whitney has hosted six collaborative bundles, and we’re breaking down how she uses them to grow her email list, build relationships with other business owners, and generate sales over time.

    We get into how to choose the right contributors, create a freebie people actually want, invite collaborators to participate, and make the experience valuable for everyone involved. Plus, Whitney shares the actual email she used to invite contributors to her first bundle and what she’s changed after hosting several more.

    Here’s what you’ll learn:

    • How Whitney uses email tags to track which bundle subscribers become customers, and why the real payoff comes long after the bundle ends
    • Why audience alignment matters more than the potential reach of a bundle, summit, or other creator collaboration
    • How to create a specific freebie that gives new subscribers a quick win and naturally connects to your paid offer
    • What Whitney included in the outreach email she used to invite contributors to her first bundle, from explaining the benefits to setting clear promotional expectations and deadlines
    • Why you should start planning and inviting contributors earlier than you think, especially when you’re hosting your first bundle
    • How to make your collaboration easy for contributors so one bundle can lead to podcast interviews, affiliate partnerships, email swaps, referrals, and future collaborations

    You don't need a complicated contributor portal, fancy automations, or every detail figured out before you host your first bundle. Start with the people already in your network, make the collaboration valuable for their audience, and improve your process every time you do it.

    Tune in now, then grab Whitney's contributor invite email and the full collection of Collab Scripts at heyletscollab.com/scripts to start building your own profitable collaborations.

    Connect with Whitney:
    Contribute to Whitney's next bundle
    Free resources
    The Growth Show
    Instagram
    LinkedIn
    YouTube

    Links:
    Website: https://heyletscollab.com
    Instagram: Hey, Let's Collab (@heyletscollab) • Instagram profile
    FREE Collab Scripts: Collab Scripts - Hey, Let's Collab
    Collab Starter Kit: https://heyletscollab.com/kit
    Blog: Blog - Hey, Let's Collab
    YouTube: Hey, Let's Collab
    Pinterest: Hey Let's Collab

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    46 min
  • How to Grow Your List With Other People's Audiences
    Sep 29 2026

    In this episode of Hey, Let’s Collab, I’m joined by online business owners and collaboration pros Jennifer Fast, Morgane Rose, Destini Copp, LaKisha Mosley, and Kasia Derbiszewska, to talk about one of my favourite benefits of collaborating with other creators: getting in front of their audiences and turning that visibility into email subscribers. We break down the collaboration strategies that have actually worked for us, including virtual summits, bundles, podcast guesting, guest blogging, guest expert opportunities, and more. We also get into lead magnets, something just as important as choosing the right collaborations. For anyone trying to grow, this conversation is packed with ideas that will actually get results in your business.

    Keep listening to learn:

    • Ways to tap into other creators’ audiences and grow your email list
    • Why the best collaboration for email list growth isn’t necessarily the one that brings you the most subscribers
    • How to define success based on engagement, revenue, conversions, and your own business goals
    • Why your lead magnet should connect naturally to your paid offer and give new subscribers a compelling reason to take the next step with you
    • Which lead magnet formats are actually converting
    • How to choose collaboration strategies that fit your personality, capacity, audience, and strengths instead of forcing yourself into someone else’s approach to online business growth

    The biggest takeaway? You have options. You get to choose the collaborations you participate in, the freebie you create, the metrics you care about, and the strategies that make sense for your business. You don’t need a massive audience to start collaborating and you definitely don’t need to wait until everything is perfectly figured out. If you’re ready to start growing your business, grab your copy of my FREE Collab Scripts today.

    Guest Links:
    Jennifer Fast
    Morgane Rose
    Destini Copp
    LaKisha Mosley
    Kasia Derbiszewska

    Links:
    Website: https://heyletscollab.com
    Instagram: Hey, Let's Collab (@heyletscollab) • Instagram profile
    FREE Collab Scripts: Collab Scripts - Hey, Let's Collab
    Collab Starter Kit: https://heyletscollab.com/kit
    Blog: Blog - Hey, Let's Collab
    YouTube: Hey, Let's Collab
    Pinterest: Hey Let's Collab

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    1 ora e 2 min
  • How Becky Beach Turned One Product Review Into a $2,500 Brand Partnership
    Sep 22 2026

    Do you dream about landing the collaborations that lead to high-ticket sales and repeat paid opportunities? In today’s episode, I’m chatting with Becky Beach, a million-dollar digital product seller and coach who knows how to turn her expertise, audience, and relationships into profitable opportunities. Becky takes us back to a brand collaboration that started in 2022, when a company reached out about reviewing one of their products on her blog. What began with a simple email and a product sample grew into multiple paid collaborations with the brand. We also talk about how Becky approaches sponsorships, including how she decides which opportunities are worth saying yes to, how she uses podcast guesting to expand her reach, and why she leads every pitch with the value she can bring to someone else’s audience. You might already have the expertise you need to land high-ticket collaborations. The question is, are you positioning it the right way? Stay tuned to learn how.

    Here’s what you’ll learn:

    • How Becky turned an initial outreach email into an ongoing paid brand partnership
    • Why having a strategic freebie ready can help you grow your email list when you speak at summits, workshops, bundles, and other creator collaborations
    • How to evaluate brand collaboration opportunities, spot red flags, and turn affiliate-only offers into conversations about paid sponsorship packages
    • Why Becky asks brands for their sponsorship budget instead of naming her rate first and how this approach can help you earn more money
    • The importance of showing up as an expert inside other creators’ communities
    • How Becky pitches herself as a podcast guest, tracks her outreach, and follows up with her leads

    One of my biggest takeaways from this conversation is simple: lead with the benefit you can bring to the other person and their audience. Whether you’re pitching a brand, a podcast host, or another creator, make it easy for them to understand why collaborating with you is valuable. If you’re ready to send your own collaboration pitches, grab your copy of my FREE Collab Scripts. I'll see you next week!

    Connect with Becky:
    Grab Becky’s AI Business Growth Coach Freebie
    Join Becky’s Facebook Group, Collab Cafe
    Instagram

    Links:
    Website: https://heyletscollab.com
    Instagram: Hey, Let's Collab (@heyletscollab) • Instagram profile
    FREE Collab Scripts: Collab Scripts - Hey, Let's Collab
    Collab Starter Kit: https://heyletscollab.com/kit
    Blog: Blog - Hey, Let's Collab
    YouTube: Hey, Let's Collab
    Pinterest: Hey Let's Collab

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    30 min
  • Turning a DM Into a Profitable Digital Product with Mariah Magazine
    Sep 15 2026

    In this episode of Hey, Let’s Collab, I’m chatting with my friend Mariah Magazine, an award-winning SEO consultant, educator, and YouTube creator who has been helping business owners make SEO more approachable since 2015. Today, Mariah shares how collaborations helped shape the direction of her business and eventually led to a partnership that combined two different areas of expertise into one paid offer. We’re unpacking how that collaboration came together, the message that started the conversation, and the decisions that helped them turn an idea into a partnership that continues to work for both creators. We also get into what happens when a partnership isn’t working, the signs Mariah pays attention to before saying yes, and why the person you choose to collaborate with matters just as much as the idea itself.

    Here’s what you’ll learn:

    • How Mariah’s early service swaps and relationships helped her build confidence in SEO while creating a referral network that continued opening doors in her business
    • Why Facebook groups, paid communities, local business events, and unexpected shared interests can all be valuable places to meet potential collaboration partners
    • How a simple Instagram DM led to a win-win digital product collaboration
    • How Mariah structured the collaboration with a 50/50 profit split, automated sale notifications, a contract, shared decision-making, and a simple system for managing ongoing revenue
    • Why unclear expectations and poor communication can derail even promising collaborations, and why long-term partnerships need regular check-ins instead of assumptions
    • The three things Mariah considers before saying yes to a collaboration

    If you’re ready to start collaborating but aren’t sure what to say, grab your copy of my FREE Collab Scripts. You’ll get real outreach messages from successful collaborations, including the Instagram DM Mariah used to start the partnership we unpacked in this episode.

    Connect with Mariah:
    Join Mariah’s SEO Membership, SEARCH CLUB
    Subscribe to the Mariah Magazine newsletter
    Website
    Youtube
    Instagram

    Links:
    Website: https://heyletscollab.com
    Instagram: Hey, Let's Collab (@heyletscollab) • Instagram profile
    FREE Collab Scripts: Collab Scripts - Hey, Let's Collab
    Collab Starter Kit: https://heyletscollab.com/kit
    Blog: Blog - Hey, Let's Collab
    YouTube: Hey, Let's Collab
    Pinterest: Hey Let's Collab

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    41 min