If you were a teenager dreaming of your entrepreneurial future, do you think you’d ever imagine that you’d end up creating and running a pest control company, a marketing agency, a commercial cleaning service, and a tinted car window company? Well, that's what today’s guest did. And he’s got the scars to prove it.

In this episode, Cameron Bawden shares his unique approaches to scaling multiple businesses, shooting high for revenue goals, and combining his love of flying helicopters with podcasting.

An entrepreneurial trailblazer who has co-founded multiple successful ventures (Green Mango Pest Control, Hype Pharm Agency, Coconut Cleaning, and Agave Auto Glass) and is just getting started, Cameron is passionate about connecting with fellow business owners and driving growth. He’s also the host of the “Flying High with Cam” podcast, which he records while flying in his chopper (yes you read that right), and the co-host of “The Premium Mindset” podcast.

Key topics that Bill and Cameron explore in this episode:

- Cameron shares his story of growing a pest control business from small beginnings to over 100 trucks.

- Balancing marriage and business.

- The challenges of scaling a business while maintaining a personal life.

- Setting boundaries with family and team, and how that has improved Cameron’s work-life balance.

- Emphasizing quality over cheap prices, and prioritizing long-term customer relationships.

- Creating a positive work environment, citing it as the key to retaining employees and fostering a sense of family among team members.

- The need to let go of long-tenured employees as the company grew, acknowledging that different roles require different skill sets and mindsets.

- Not settling for mediocrity.

- Committing to continuous growth and improvement.

- Cameron’s experience working with a life coach, which led to scaling up his business and significant revenue growth.

- Reading 20 minutes daily to improve business skills.

- Cameron’s plans to grow revenue from $50 million to $250 million in 3-5 years.

Thanks to Cameron Bawden for being on the show!

Connect with Cameron on LinkedIn: https://www.linkedin.com/in/cameron-bawden-106976102/

Check out Cameron’s companies:

- Green Mango Pest Control: https://greenmangopest.com

- Coconut Cleaning: https://coconutcleaningco.com

- Agave Auto Glass: https://agaveglass.com

Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth.

Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop

Bill on LinkedIn: https://www.LinkedIn.com/in/BillGall/

Bill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach

Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth.

Did you enjoy today’s episode? If so, then please leave a review! Help other business leaders discover the Scaling Up Business Podcast so they, too, can benefit from the ideas shared in these podcasts.

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Bill on...

In this episode, the emphasis is on the need for a yes response to our investment pitches, sales, hiring, and project assignments. Bill highlights the crucial need for hearing "yes" more frequently to facilitate growth and scaling in business. He introduces a simple, transformative approach to increase the likelihood of getting affirmative responses without necessarily changing one's appearance or demeanor. The key, according to Bill, lies in focusing on and addressing what the other party wants.

Bill elaborates on the strategy of tailoring pitches and proposals to align with the interests and desires of the person you're engaging with. He advises speculating about the other person's wants and framing your proposition around how it fulfills those wants, thereby making the conversation more about them and less about you. This approach fosters a more connected and meaningful dialogue, increasing the chances of a positive outcome. Bill underscores the importance of listening deeply and showing genuine interest in the other person's perspective, suggesting that this mindset shift towards empathy and understanding can significantly enhance the effectiveness of your interactions and negotiations, ultimately leading to more successful business ventures.

If you're bootstrapped and don’t have a nice wad of VC money to grow your business, how can you scale up faster?

In this episode, Bill Gallagher and his guest explore various scaling up strategies to create a sustainable company.

Pete Martin loves starting, scaling, and selling companies (6 so far), playing drums in a classic rock band, traveling, reading/learning, and most of all, helping business leaders improve the health of their companies and personal wealth through richer exits. According to his bio, his “go-to humor is sarcasm” and he was “voted class clown in high school for a reason.”

Key topics that Bill and Pete explore in this episode:

- Pete shares insights from his book, Scale Up Faster, and three years of studying successful scaling strategies.

- Frustration around the media’s attention on unicorn founders, who haven't created sustainable companies.

- Growing a company fast without a business plan or outside funding.

- How a chip on your shoulder can empower you to prove something to others.

- The lean leadership teams of successful companies.

- The importance of integrated marketing and how it can lead to growth.

- Why some companies prioritize a single growth lever and master a specific channel instead of spreading themselves thin over various channels.

- Prioritizing cultural alignment in a company’s hiring process.

- Thinking of culture as: How do you act when the CEO is not around?

- Created rituals, traditions, and symbols to reinforce your brand promises and values.

- Having a vivid vision statement or a short manifesto for your businesses.

- How Taylor Swift has mastered the art of community. (Yes, Taylor Swift.)

- Geoffrey Moore's book, Crossing the Chasm and how creating a community around a product or service can lead to customer loyalty and profitability.

Thanks to Pete Martin for being on the show!

Connect with Pete on LinkedIn: https://www.linkedin.com/in/petegmartin/

Learn more about Peter’s book, Scale Up Faster: https://scaleupfaster.com/

Follow Peter’s company, AskMyBoard, on LinkedIn: https://www.linkedin.com/company/askmyboard/

Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth.

Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop

Bill on LinkedIn: https://www.LinkedIn.com/in/BillGall/

Bill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach

Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth.

Did you enjoy today’s episode? If so, then please leave a review! Help other business leaders discover the Scaling Up Business Podcast so they, too, can benefit from the ideas shared in these podcasts.

Subscribe via Spotify: https://spoti.fi/3PGhWPJ

Subscribe via Apple Podcasts: https://apple.co/3PKe00u

Bill on Facebook: https://www.facebook.com/billgall/

Bill on Twitter/X: https://twitter.com/billgall

This episode was produced by Story On Media & Marketing: https://www.successwithstories.com

Our focus is on transforming the hiring process to make it more manageable and predictable for businesses looking to grow and scale. Bill shares innovative strategies and practical tips for improving hiring practices, emphasizing the importance of creating a large candidate pool and moving candidates through the process efficiently. He advocates for treating the job posting like a product launch, complete with marketing efforts to attract a wide array of candidates simultaneously, rather than waiting for them to trickle in. This approach allows for a more dynamic selection process and ensures that companies don't miss out on potential hires by waiting too long for more applicants.

Bill also discusses the need to sell the company first by highlighting its unique qualities, values, and vision, making the job opportunity stand out to prospective candidates. He suggests using screening techniques like phone interviews or meet-and-greets to quickly assess a large number of applicants. Furthermore, Bill touches on the importance of deep-diving into candidates' backgrounds through methods like top grading and the threat of reference check techniques to weed out dishonest applicants. Additionally, he recommends asking candidates to translate job requirements or company values in their own words to ensure understanding and alignment. Lastly, Bill advises on discussing salary expectations early in the process to ensure candidates' expectations align with the company's budget, thereby streamlining the hiring process and saving time for both parties.

How can you, as an entrepreneur, take your first steps toward buying and selling businesses?

Do you agree, like my guest, that most businesses should never be owned longer than six years?

In this episode, Bill Gallagher talks with Josh Tolley, an expert in flipping businesses. Josh is the chairman of a business brokerage company that buys, builds, operates, and sells companies in finance, spirits, birthing centers, professional sports, and other industries.

Key topics that Bill and Josh explore in this episode:

- Josh shares insights from his recent book, Acquisition of Wealth, on creating life-changing prosperity.

- The importance of perseverance and learning from failures in acquiring business success.

- Saving vs. investing for wealth, with a focus on business ownership.

- Why saving your way to wealth can become like chasing a moving target.

- The power of buying businesses for profit over real estate.

- Buying vs starting a business.

- The distinction between small business owners and entrepreneurs.

- Why buying an existing business is often more efficient than starting one from scratch.

- Flipping businesses, using Warren Buffett as an example.

- Warren Buffett invests in companies, keeps profits for himself.

- Acquiring a 20-year-old business with a skilled employee as CEO can yield higher returns than starting a new venture.

- Flipping businesses every 5-7 years is more profitable than holding onto one.

- Equity gained from flipping a business can be used to buy a more valuable business.

- Josh advises against listening to “Instagram experts” who recommend buying, say, a laundromat or car wash.

- Common mistakes business owners make when selling their companies.

- Business owners often lack a clear exit strategy, leading to problems when it's time to sell.

- Entrepreneurs must set up their businesses to run without them.

- Entrepreneurs struggle with identity issues when their businesses fail or they sell them.

Thanks to Josh Tolley for being on the show!

Learn more about Josh: https://www.joshtolley.com

Get Josh’s book: Acquisitional Wealth: The Fastest, Most Proven Way to Create Life-Changing Prosperity: https://amzn.to/3UbD560

Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth.

Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop

Bill on LinkedIn: https://www.LinkedIn.com/in/BillGall/

Bill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach

Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions...

In this episode, Bill contrasts the job scorecard's effectiveness with traditional job descriptions, which he finds overly bureaucratic and filled with generic language. The job scorecard, with its clarity and simplicity, provides a structured framework for outlining the responsibilities, expected outcomes, and key performance indicators (KPIs) for a role, making it an invaluable asset in evaluating candidates and managing employee performance over time.

Bill outlines the key components of a job scorecard, including the job title, reporting lines, a succinct headline describing the role's main function, specific outcomes the role is accountable for, and a set of KPIs to measure these outcomes. He emphasizes the importance of setting clear performance standards (green, yellow, red levels) for each KPI, facilitating objective performance evaluations and discussions. By employing the job scorecard in regular one-on-one coaching sessions, managers can effectively guide employees towards improved performance, ensuring regular feedback and action plans are in place. This approach promotes continuous performance enhancement and avoids the pitfalls of traditional, less frequent performance reviews.

How can business leaders let go of control at the same time as they empower team members to take ownership of their work?

In this episode, Bill Gallagher and Hortense Le Gentil discuss trust, empathy, and the importance of leaders recognizing and challenging their limiting beliefs.

An executive leadership coach and an author, Hortense Le Gentil is on a mission to empower leaders to embody authenticity, inspire meaningful change, and make a profound difference in the lives of people around them and the organizations they lead.

Key topics Bill and Hortense explore in this episode:

- Hortense’s journey from France to business coaching and book writing.

- Why empathy and trust are key to effective leadership.

- Hortense recounts a personal experience of feeling unfulfilled in her professional life and seeking a change, despite having a seemingly perfect life on the outside.

- Hortense’s journey as an entrepreneur, from learning to be herself to helping others.

- Self-discovery through neuroscience and psychology.

- Unlocking potential in CEOs and executives.

- Why the traditional heroic leadership model is no longer effective in today's workplace.

- The importance of teamwork and collaboration in overcoming challenges.

- Leaders can’t be like Superman and have all the answers.

- The importance of leaders being remembered for empathy, support, and human connection.

- How each person has a unique talent that they are meant to share with the world.

Thanks to Hortense Le Gentil for being on the show!

Visit her website: https://www.hortenselegentil.com/

Connect with her on LinkedIn: https://www.linkedin.com/in/hortenselegentil/

Get her book: The Unlocked Leader: Dare to Free Your Own Voice, Lead with Empathy, and Shine Your Light in the World: https://amzn.to/49NgSkA

Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth.

Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop

Bill on LinkedIn: https://www.LinkedIn.com/in/BillGall/

Bill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach

Visit https://ScalingUp.com/ to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth.

Did you enjoy today’s episode? If so, then please leave a review! Help other business leaders discover the Scaling Up Business Podcast so they, too, can benefit from the ideas shared in these podcasts.

Subscribe via Spotify:

In this episode, Bill emphasizes the significant impact of crafting a company manifesto as a foundational tool for embedding cultural elements deeply and swiftly into the organizational fabric. This manifesto should articulate the company's purpose, its emotional core, the vision for the future, the values guiding its operations, promises made to customers, and a long-term transformational goal, commonly referred to as a "big, hairy, audacious goal" (BHAG). By doing so, a manifesto provides a comprehensive overview of why the company exists, its direction, how it plans to get there, the intended experience for its beneficiaries, and a specific target to achieve.

Bill outlines a practical approach to creating such a manifesto, starting with defining the company's purpose and detailing its aspirations, operational values, customer commitments, and a visionary BHAG. He suggests integrating this manifesto into daily business operations through various means such as printing, office displays, recitation in meetings, and ongoing dialogue about its relevance and challenges. This integration process transforms the manifesto from a static document into a living, breathing aspect of the company's culture. By fostering regular conversations around the manifesto, businesses can ensure it remains a central, dynamic element of their identity, significantly easing the challenges associated with scaling and growth.