Titoli in Marketing

Comms Confidential: The Podcast is the definitive podcast to hear from communicators across the industry and hear about their experiences, unique insights from their career, what they most look forward to in the future of PR and more. Guests range from corporate to technology to policy to reputation management and more. Opinions expressed are my own and do not represent the views of PayPal.

Your Ultimate Guide to Launching, Growing, and Perfecting Your PodcastReady to start a podcast but don't know where to begin? Already have a show but struggling to grow your audience? You're in the right place. Let's Start a Podcast! is the essential podcast for aspiring and current podcasters who want to create shows people actually want to listen to.Hosted by Will Rodriguez, host and producer of The Skeptic Metaphysicians, a top 1% globally ranked show in the spirituality category, each bite-sized episode tackles one specific topic...giving you actionable insights you can implement ...

Winners’ Circle is where the spotlight shifts from the awards stage to the real conversations that keep the momentum going. It’s where past winners, volunteer judges, and the marketing and PR pros behind the scenes gather for frank, relevant business discussions that pull back the curtain on how recognition turns into results. We talk about the campaigns that worked, the leadership choices that mattered, and the strategies that kept a win from being a one-day headline. You’ll hear how cybersecurity innovators secure industry credibility, how customer service champions turn feedback into ...

The podcast that marketplaces every layer of the Walmart ecosystem. Hosted by Michael Lebhar, CEO of SellCord, each episode unpacks the strategies, data, and decisions shaping success inside Walmart’s ecosystem. From marketplace dynamics to in-store expansion, discover how leading brands are breaking barriers, scaling smarter, and redefining retail growth. If you want to go beyond the shelf and understand what truly drives Walmart's performance.

In this essential and timely book, behavioral scientists Sanders and Hume demonstrate the astonishing reach of our social networks, and why we need to reclaim their power to effect positive change in our professional and private lives. The rise of social media has sent our social instincts into overdrive, and the impact of our networks has never been greater. But what if we could reclaim the positive power that influences our decisions, to behave better and be happier?

What would a social media revolt, based on a single mishandled customer exchange, cost your company? This book's 48 rules for strategic customer care give you the guidelines you need to make intelligent strategic investments in customer care, based on the world-famous Sandler Selling System. Customer Service: The Sandler Way helps you and create and sustain a working culture built on the belief that the customer not only matters, but is the only reason your organization exists.

Not all customers are the same, regardless of how they appear on the surface. The most successful companies, from Amazon to Best Buy, understand their best customers are their most valuable asset, and they tailor their acquisition, development, and retention efforts to those customers. In The Customer Centricity Playbook, Wharton School professor Peter Fader and Wharton Interactive's executive director Sarah Toms help you see your customers as individuals rather than a monolith, so you can stop wasting resources by chasing down product sales to each and every consumer.

This book walks you through the "need-to-know" aspects of artificial intelligence, including natural language processing, speech recognition, and the power of machine learning to show you how to make the most of this technology in a practical, tactical way. Case studies show how real-world companies are taking the next leap forward. Artificial intelligence and machine learning provide a data-driven basis for more robust and intensely-targeted marketing strategies - and companies that effectively utilize these latest tools will reap the benefit in the marketplace.

Top Web marketing consultant Michael Tasner has written the definitive practical guide to driving maximum value from next-generation Web, online, mobile, and social marketing. Drawing from his innovative marketing techniques, Tasner has written the first book on Web 3.0 marketing. He helps marketers, entrepreneurs, and managers move beyond hype and high-level strategy to proven tactics and successful ground-level execution.

The world’s foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer.

Level Up Your Google Ads is a podcast for service-based businesses and advertisers who want more leads without wasting ad spend. Each episode breaks down real Google Ads strategies used to generate qualified leads for local and national service businesses. You’ll learn how to improve lead quality, control costs, interpret performance data, and adapt to platform changes like automation, AI, and privacy updates. Just practical insights, real-world examples, and clear takeaways you can apply to active campaigns. This show is brought to you by Level 28 Media: www.level28media.com

Increase your credibility, visibility and be known as the authority in your space with AI and Automation with Social Selling Expert Molly Mahoney.

Influence at Scale is a podcast for brand leaders, CMOs, and marketing professionals who need influencer marketing to work as a program, not just in theory.Each episode breaks down how influencer programs are actually run at scale: how decisions get made, how budgets can be justified, how risk is managed, and how performance is actually measured.Through candid conversations with brand leaders, agency operators, and platform experts, the show explores:How influencer marketing becomes a repeatable business channelWhat breaks when programs scale, and how to fix itHow influencer marketing ...

The FORM Method Podcast is a conversation-driven show focused on real people, real stories, and the moments that shape who we become.Hosted by Austen Smith, each episode follows the FORM framework — Family, Occupation, Recreation, and Motivation — to go beyond surface-level interviews and uncover the experiences, values, and decisions that define a person’s journey.You’ll hear from entrepreneurs, business leaders, creators, and professionals from all walks of life as they share:Where they come from and who shaped themHow they built their careers and overcame challengesWhat they do to ...

GTM Labは、「顧客に対面し、売上を最大化する」ロールである、マーケティング、営業、カスタマーサクセス（CS）、プロフェッショナルサービスなどに関する「これまで」と「これから」を探索するプロジェクトです。また、Go-to-Market領域で進化するAIベースのツールなども探求します。この番組を通して新たな気づきや活動、パートナーシップが生み出されることを究極の目標と考えています。

The AdShot Media Podcast is your no-fluff guide to Google Ads, digital marketing, entrepreneurship, and building a global agency from scratch. Hosted by Ankit Shrivastava, founder of AdShot Media (USA LLC), this show breaks down real strategies, client case studies, agency lessons, and personal growth insights that actually move the needle. Whether you're a founder, marketer, or someone building their own path — this podcast gives you insights you won’t find anywhere else. New episodes weekly.

The Midnight Edit is a podcast by Emily M Walker, scaling strategist and business coach for the soul-driven, depth-craving entrepreneur ready for wild revenue, massive impact, and a business that supports fully living a big, beautiful life.In these short, unfiltered audio drops, Emily shares behind-the-scenes insights on business growth, strategic evolution, and the real-time decisions behind building and refining a body of work in today’s weird, wild world. Expect stories, strategy, and spicy opinions, recorded in the late hours when the real conversations happen.

Your regular dose of workplace insight: elevate standards, spark belonging, and make work feel brilliantly human. Where workplace experience, service excellence and culture collide. Hosted by Tristan Kelly and Mike Galea, each episode blends honest conversation, practical insights, and real-world stories from the front lines of workplaces, facilities, and real estate. Expect behavioural science, leadership lessons, customer experience thinking and “steal-this” ideas you can use straight away. Plus guest interviews with people who are shaping how work feels, not just how it functions. If ...

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Welcome to Selling Snow, the podcast for ski industry pros, marketers or anyone who wants to learn more about marketing in the ski business. I’m your host, Andrew Zwicker, with 25 years in and around marketing skiing, and this show is all about learning from the best in the business, so you can up your marketing game,or just get a peek behind how ski resort marketing works. Our first episodes include hilarious and candid conversations with Michael J Ballingall of Big White, Lonie Gleiberman of Mount Bohemia, Marin Kejvel of Ski Cape Smokey, Jeff Penseiro of Baldface Lodge and Jason ...