Titoli in Business

The success of Starbucks is one of the most remarkable business stories in decades. Since 1987, the coffee merchant has grown from a single retail store on Seattle's waterfront to a company with more than 1,000 stores nationwide and a new one opening somewhere every business day. According to Fortune magazine, Starbucks "has changed everything...from our tastes to our language to the face of Main Street."

Modena, 1899. Il secolo romantico delle rivoluzioni e delle scoperte sta per lasciare spazio a un’epoca nuova, ma la città festeggia come sempre il santo patrono fra chioschi da fiera e profumi antichi di vino e salumi. Stretto al petto della madre, il neonato Enzo sonnecchia in quell’atmosfera da incanto. All’improvviso, un gran trambusto, delle urla, una fiumana di persone in fuga: dietro di loro un veicolo stupefacente, un borbottante carro che avanza senza cavalli. La prima automobile mai vista a Modena. Alla guida c’è Fredo, il padre di Enzo.

Leonardo Del Vecchio ha creato dal nulla il gigante Luxottica. Durante gli anni si è circondato di persone abili e intelligenti che l'hanno aiutato (e l'aiutano) nella gestione di questo suo colosso industriale. L'esperienza di Leonardo Del Vecchio ci dimostra che spesso i titoli non sono sinonimo di successo o garanzia.

The co-founder and longtime president of Pixar updates and expands his 2014 New York Times bestseller on creative leadership, reflecting on the management principles that built Pixar’s singularly successful culture, and on all he learned during the past nine years that allowed Pixar to retain...

The 38 letters written by Rockefeller to his son imparting his perspectives, ideology, and wisdom to his son.

Idee? Moltissime. Start-up? Anche di più. Che spesso tuttavia non riescono a trasformare il progetto iniziale in business, perdendosi per strada tra problemi finanziari, indifferenza del mercato, incapacità di creare la squadra giusta. In "Innovation", Luca Orlando racconta le storie di giovani imprenditrici e imprenditori italiani che invece sono riusciti a "decollare". Alcuni in senso fisico, costruendo satelliti per la Nasa o tecnologie per i lanciatori di tutto il mondo.

Now a major motion picture directed by Martin Scorsese and starring Leonardo DiCaprio By day he made thousands of dollars a minute. By night he spent it as fast as he could, on drugs, sex, and international globe-trotting. From the binge that sank a 170-foot motor yacht, crashed a Gulfstream...

Il dramma di Sergio Marchionne: così finisce un'era per FCA e per l'industria italiana. Il racconto in sei articoli di Repubblica: Marchionne prima dell'operazione diceva: "Starò via poco". Poi le speranze sono svanite, di Maurizio Crosetti; Quel maglione diventato icona di uno stile, di Marco Belpoliti; Gli Agnelli, il diavolo e la successione, di Ezio Mauro; Il manager che divide le due sinistre, di Michele Serra; Fca, per il nuovo ad Mike Manley la sfida è restare globali, di Paolo Griseri; "Io numero uno o me ne vado": l'ultimatum fallito di Altavilla, di Paolo Griseri.

Henry Ford, uno dei più famosi imprenditori della storia americana, fu il fondatore dell'omonima casa di produzione di automobili, la Ford Motor Company, conosciuta anche solo come Ford. Qui seguiremo i momenti salienti della compagnia, gli alti e i bassi, attraverso aneddoti e citazioni. Cercheremo di capire come ha fatto un uomo dalle umili origini, nato in una famiglia di agricoltori nella periferia di Detroit, a fondare e dirigere uno dei più grandi imperi industriali del XX secolo e diventare un esempio per ogni manager. Cercheremo, insomma, di capire il segreto del suo successo.

La biografía definitiva de Steve Jobs, el fundador de Apple, escrita con su colaboración.Tras más de cuarenta entrevistas con Steve Jobs y con un centenar de personas de su entorno, familiares, amigos, adversarios y colegas, esta es la biografía definitiva de uno de los iconos indiscutibles de nuestro tiempo, del genio cuya creatividad, energía y perfeccionismo revolucionaron seis industrias: informática, películas de animación, música, teléfonos, tabletas y edición digital.

One of the great economists of the 20th century, Milton Friedman has always challenged the prevailing economic orthodoxy. At the same time, his work has become popular because it is engagingly written and because it helps in practical prediction. Thanks to Friedman, money is now regarded as a far more powerful factor than it had been before. It offers the prospect of permanently controlling the inflation that has become the most important economic problem of our age.

In 1986, before Michael Lewis became the best-selling author of The Big Short, Moneyball, and Flash Boys, he landed a job at Salomon Brothers, one of Wall Street’s premier investment firms. During the next three years, Lewis rose from callow trainee to New York- and London-based bond salesman, raking in millions for the firm and cashing in on a modern-day gold rush. Liar’s Poker is the culmination of those heady, frenzied years - a behind-the-scenes look at a unique and turbulent time in American business.

Nvidia is the darling of the age of artificial intelligence: the company’s chips are powering the generative-AI revolution, and demand is insatiable. For all the current interest and attention, however, Nvidia is not of our time. Founded more than three decades ago in a Denny’s in East San Jose, for years it was known primarily in the then-niche world of computer gaming. In fact, the company’s leather-jacketed leader, Jensen Huang, is the longest-serving CEO in an industry marked by near constant turmoil and failure.

Nel 2013 e 2014 il marchio Ferrari è stato riconosciuto come il più influente al mondo. Nel 2015 è stato stimato come il 35° con più valore, ossia quattro miliardi di dollari. Un vero e proprio impero di fatturato e successi, quello Ferrari, nato dal genio di un uomo, Enzo Ferrari, che ha saputo avere una visione e realizzarla. Ma cosa ha fatto sì che Ferrari diventasse la Ferrari? Quali furono le strategie dell'industriale (che preferiva definirsi costruttore) che lo portarono a immaginare, creare e infine guidare un vero e proprio impero?

From a New York Times media correspondent, a dishy history of the Condé Nast magazine empire, home of Vogue, Vanity Fair, The New Yorker, and more, focusing on its glitzy heyday from the 1980s through the 2000s. For decades, Condé Nast and its glittering magazines defined how to live the good...

At age ninety-one, Soros still looms large on the global stage, and yet the man himself is surprisingly little understood. Biographers have attempted to tell the story of George Soros, but no single account of his life can capture his extraordinary, multifaceted character. Now, in this ambitious and revealing new book, Soros's longtime publisher, Peter L. W. Osnos, has assembled an intriguing set of contributors from a variety of different perspectives—public intellectuals, journalists, scholars, and nonprofit leaders—to paint a full picture of the man beyond the media portrayals.

Tesla Motors and CEO Elon Musk have become household names, shaking up the staid auto industry by creating a set of innovative electric vehicles that have wowed the marketplace and defied conventional wisdom. But behind the hype, Tesla has some serious deficiencies that raise questions about its sky-high valuation, and even its ultimate survival. In Ludicrous, journalist and auto industry analyst Edward Niedermeyer lays bare the disconnect between the popular perception of Tesla and the day-to-day realities of the company - and the cars it produces.

Whole Foods Market cofounder John Mackey and professor and Conscious Capitalism, Inc. cofounder Raj Sisodia argue for the inherent good of both business and capitalism. Featuring some of today's best-known and most-successful companies, they illustrate how these two forces can - and do - work most powerfully to create value for all stakeholders, including customers, employees, suppliers, investors, society, and the environment.

In this collection of Jeff Bezos' writings - his unique and strikingly original annual shareholder letters, plus numerous speeches and interviews that provide insight into his background, his work, and the evolution of his ideas - you'll gain an insider's view of the why and how of his success. Spanning a range of topics across business and public policy, from innovation and customer obsession to climate change and outer space, this book provides a rare glimpse into how Bezos thinks about the world and where the future might take us.

Even in hell, Bitcoin talks. This modern take on an old Japanese saying still holds true. Cryptocurrency was supposed to do for money what the internet did for information, but it didn't work out that way. Its virtual existence unleashed real-world chaos―especially in the homeland of its mysterious creator, Satoshi Nakamoto. Tokyo was the center of the world's largest Bitcoin exchange, Mt. Gox, until that company collapsed with nearly half a billion dollars' worth of Bitcoin gone missing. It might be the greatest heist in history. If it was a heist.