Lara Acosta has helped 100s of people get unstuck using LinkedIn and personal branding. She grew from 0 to 140k+ followers in just 2 years and is now the #1 UK Female Creator. If you are looking to post more on LinkedIn then this podcast is for you.

Connect w/Lara Acosta (guest):

LinkedIn: linkedin.com/in/laraacostar

Youtube: youtube.com/@Laraacosta

Twitter/𝕏: twitter.com/Laraacostar

Instagram: @laraacostar

Connect w/ Harry Phokou (Host)

LinkedIn: linkedin.com/in/hphokou/ Youtube: youtube.com/@hphokou Instagram: @hphokou

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00:00 - Introduction

00:35 - Understanding Your Purpose on LinkedIn

02:19 - Building Authority and Humanizing Yourself

06:38 - Overcoming the Fear of Posting on LinkedIn

08:06 - Starting with What You Have and Reducing Friction

13:49 - The Power of Storytelling on LinkedIn

19:00 - How CEOs can use LinkedIn 25:39 - The Role of Video on LinkedIn

31:29 - Collaboration Over Competition

35:16 - Engaging with Your Audience through LinkedIn Live and Webinars

35:45 - Understanding Leverage and Authenticity

39:04 - Building a Community vs. Building a Following

48:02 - Networking and Making Others Feel Important

57:02 - Presenting Yourself Professionally Online

01:03:07 - Dealing with the Ups and Downs of Content Creation

01:08:20 - Reframing Challenges and Maintaining a Positive Mindset

Thomas Lemesle is the Talent Acquisition manager at Gamehouse closing in on 20 years in the games industry. Having been a hiring manager for 25+ years starting at Nintendo in QA before moving on to product management/Production and then recruiting 10 years ago. This duo perspective of the recruiter and producer gives him a unique perspective of the industry which we dove into. We practically explored what recruiters and producers can learn from each other, improving the diversity of thought in your studio, AI's role in recruitment, networking and mentoring and much more.

Please enjoy!

Episode Links:

Thomas Lemesle's LinkedIn: https://www.linkedin.com/in/thomaslemesle/

Harry Phokou's LinkedIn: https://www.linkedin.com/in/hphokou/

Amir Satvat's Resources: https://amirsatvat.com/