PR is no longer just about media coverage, it's shaping what AI says about your business. AI search is changing how customers discover, evaluate, and trust brands long before they click a link or visit a website.

Join Brad Friedman and Jackson Wightman as they explore the intersection of public relations and AI search, how PR influences what large language models say about your company, and why building credibility across the entire marketing funnel matters more than ever.

Jackson Wightman is the founder of tech PR agency Proper Propaganda and the author of the Amazon bestselling book The Tech PR Playbook

Proper Propaganda primarily helps companies build their brand and presence in the U.S. market while connecting PR efforts with the other channels and stages of the marketing funnel.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai. And if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.

Your customers are changing how they search, and getting clicks may no longer be the best measure of whether your business is being found.

Join Brad Friedman and Karl-Gustav Kallasmaa as they explore how AI is reshaping search engine optimization, what makes a website useful to AI agents, and which practical tactics can help your small business earn visibility and revenue in the new search landscape.

Karl-Gustav is a builder at the intersection of search, AI, and diplomacy. He takes an engineering-focused approach to helping businesses understand and improve how their brands appear in AI-generated search answers.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.

Great expertise means little if you can't communicate it clearly enough to earn attention, build trust, and move people to act.

Join Brad Friedman and Matthew Hill as they explore how leaders and professionals can improve their communication, presentations, storytelling, confidence, and written messaging to connect with audiences and create greater impact.

Matthew Hill is a leadership trainer and presentation coach who helps executives, emerging leaders, and teams unlock confidence, clarity, and creativity as they enjoy effective impact, whether they're pitching, presenting, or navigating high-stakes negotiations.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai. And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.

Your best salesperson may be the worst person on your team to handle cold outreach, and Kevin Downey explains why.

Hiring a successful salesperson does not mean you are hiring someone willing or built to spend hours every day prospecting and making cold calls.

Join Brad Friedman and Kevin Downey as they discuss B2B email lead generation, sales team structure, and how to identify sales or business development reps who are built for cold outreach so you can generate more qualified conversations without expecting expensive salespeople to do work they are unlikely to sustain.

Kevin is a Kansas City-based recruitment leader and entrepreneur with a proven track record in business development, sales team building, and B2B email marketing.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai. And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.

Why is your competitor ranking above you on Google? SEO isn't about tricking Google. It's about proving why your business deserves to rank first.

If your business has years of experience but competitors still outrank you, the problem may be less about what you know and more about what search engines can actually see online.

Join Brad Friedman and Sean Garner as they break down local SEO, AI search visibility, reviews, brand mentions, and smarter ways to use AI so you can improve your rankings and build a more discoverable, credible business online.

Sean Garner is an entrepreneur, marketing strategist, and the founder of Sean Garner Consulting—a full-service agency and fractional CMO partner for local, service-based businesses. His superpower is simplifying marketing—turning confusing tactics into clear, actionable steps that drive real growth.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.

Your business probably isn't worth what you think it is.

Most business owners focus on growing revenue without stopping to ask whether their decisions are generating enough return or increasing the actual value of the business.

Join Brad Friedman and Saul Cohen as they discuss ROI, business valuation, acquisitions, exit planning, culture, and gross profit so you can make smarter financial decisions and build a more valuable business.

Saul is an experienced accountant and acquisitions advisor, passionate about helping entrepreneurs achieve financial growth through strategic acquisitions and insightful financial planning.

The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai. And if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

What if the next valuable asset isn't a house or stock, but a neglected website hiding in plain sight?

AI has created an internet-scale opening for people who learn to treat websites and online businesses like digital property instead of simply technology.

Join Brad Friedman and Matt Raad as they explore why AI and the borderless internet could create the next major online wealth opportunity, and how everyday professionals can start small, build practical digital skills, and pursue cash flow and equity without massive capital or technical expertise.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai. And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.

Has your podcast become a long-form ad instead of audience-first content, making it harder to earn attention, trust, and measurable business results?

Join Brad Friedman and Roger Nairn as they explore how brands can build audience-first podcasts, measure ROI, choose the right audio/video strategy, repurpose episodes across the funnel, and grow loyal audiences so you can turn your podcast into strategic content that drives thought leadership, loyalty, and results.

Roger Nairn is the Co-Founder and CEO of JAR Podcast Solutions, a global branded podcast agency that helps brands create high-performing shows built for real audience engagement.

Roger and his team have built podcasts for organizations including Amazon, lululemon, RBC, Cirque du Soleil, Deloitte, and The Wharton School, along with many other brands looking to make podcasting a meaningful part of their content strategy.

Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

The Digital Slice Podcast is brought to you by Magai. Up your AI game at https://friedmansocialmedia.com/magai And, if it's your first time purchasing, use BRAD30 at checkout to get 30% off your first 3 months.