Join hosts Marney Reid and Erika DeLeon for a conversation on how organizations can get the most out of their consultant partnerships — so every project becomes a win for the company, not a missed opportunity.

In this episode, they discuss:

• How to set consultants up for success by aligning leadership, defining the problem clearly, and preparing the culture for change.

• The five most common reasons consulting engagements fail — and how to avoid each one with intentional planning and communication.

• Why internal ownership, capacity, and access to data are essential for turning consultant recommendations into real organizational outcomes.

• Practical steps leaders can take before a consultant ever walks in the door to ensure their initiative becomes a win for the company.

Join hosts Marney Reid and Erika DeLeon for a deep dive into the leadership challenges that drain momentum and the strategies that transform wasted effort into lasting impact.

In this episode, they discuss:

• Spotting the hidden "time traps" that quietly derail growth—like chasing too many priorities, messy meetings, or overcomplicated plans—and learn how to recognize them before they stall momentum.

• Practical frameworks and tools (EOS Rocks, OKRs, Eisenhower Matrix, Essentialism) that help leaders clarify priorities, protect focus, and simplify execution.

• Messaging and branding insights on how to avoid generic, committee-driven communication and instead craft clear, goal‑aligned narratives that resonate with the right audience.

• Actionable fixes for leadership habits—from structuring meetings to saying empowered "no's"—that transform wasted cycles into traction, alignment, and accelerated results.

Listen to the full episode and explore more at:

https://www.youtube.com/@MarneyReidPresents/videos

Join hosts Marney Reid and Erika DeLeon for a deep dive into one of healthcare's toughest questions... how do you measure the impact of medical education when you can't tie it directly to revenue?

In this episode, they discuss:

• Why education is the bridge between innovation and safe application.

• How to stay compliant with AdvaMed guidelines while still demonstrating value.

• Real-world KPIs for measuring education effectiveness, from behavioral intent and clinical adoption to patient safety outcomes.

• The operational structures that protect integrity and maintain independence between education and sales.

Because in healthcare, not every return is financial — some are measured in trust, safety, and better outcomes.

Listen to the full episode and explore more at:

https://www.youtube.com/@MarneyReidPresents/videos

Join hosts Marney Reid and Erika DeLeon for a candid conversation on when to bring in outside expertise — and how to do it effectively.

In this episode, they discuss:

• When to add fractional or consulting support to expand your team's bandwidth.

• How external experts can accelerate strategic initiatives, streamline operations, and refine go-to-market execution.

• Real-world examples of hybrid models that helped organizations scale faster and build stronger teams.

• Key questions to ask before deciding whether to outsource, hire, or upskill from within.

It's not about fixing what's broken — it's about accelerating what's possible.

For more episodes: https://www.youtube.com/@MarneyReidPresents/videos

Join hosts Marney Reid and Erika DeLeon as they talk about planning for next year's budget. On this episode they will discuss:

• Aligning your budget with strategic priorities—not just repeat last year's spend.
• Ways to implement smart planning tactics, from capacity audits to fractional support and leadership development.
• How consultants can help regain momentum, refine go-to-market strategy, and drive results.

For more episodes: https://www.youtube.com/@MarneyReidPresents/videos

Join hosts Marney Reid and Erika DeLeon as they talk about budgeting strategies for mid-sized and small cap companies in the healthcare space. On this episode they will share how to:

• Evaluate and Evolve: Take a clear-eyed look at last year's budget strategy—what delivered measurable value, what stalled, and where recalibration is needed to align with next-year priorities.
• Spot the Gaps Before They Widen: Identify underfunded areas and leadership bandwidth constraints that could hinder performance. Proactively addressing these gaps ensures operational goals and key performance indicators stay within reach.
• Budget with Precision: Focus your review on the levers that drive impact—resource allocation, leadership capacity, and alignment with strategic objectives. A targeted approach now sets the tone for a budget that's not just approved, but activated.

For more episodes: https://www.youtube.com/@MarneyReidPresents/videos

Join hosts Marney Reid and Erika DeLeon as they discuss a new direction for the podcast. On this episode they will share:

• Why one would start a podcast in the first place
• Lessons learned and best practices for running a podcast
• Why they've decided to change direction and become more focused on the content they deliver to their listeners

For more episodes: https://www.youtube.com/@MarneyReidPresents/videos

Join hosts Marney Reid and Erika DeLeon as as they unpack the evolving role of social media and digital presence in modern surgical practices.

In this episode, Marney and Erika discuss:

• Why surgeon branding matters and what good looks like online

• The pros and cons of rating sites and surgeon-specific websites

• How platforms like LinkedIn, Instagram, TikTok, and X are (or aren't) being used effectively by today's surgeons

• Real-world examples of orthopedic surgeons and organizations who are winning with content that's both educational and authentic

• Tips for surgeons who want to start—or clean up—their digital presence without losing their voice

For more episodes, visit: https://www.youtube.com/@MarneyReidPresents/videos