True personal transformation begins when we let go of expectations and give ourselves permission to live authentically.
In this inspiring episode of Building the Best You, Jeanne Collins sits down with entrepreneur, well-being coach, and aviation enthusiast Brooke Baines for a conversation about resilience, self-discovery, and rediscovering joy.
Brooke shares her vulnerable journey of walking away from a life defined by achievement, navigating painful transitions, and rebuilding a more fulfilling life.
Together, they explore why finding your purpose isn't about choosing one path, how to break free from limiting beliefs and perfectionism, and the importance of aligning your thoughts, emotions, words, and behaviors.
From practical daily wellness rituals to the power of human connection, this episode reminds us that personal growth isn't about having everything figured out — it's about staying curious, trusting yourself, and embracing the freedom to evolve.
Brooke's Book Recommendations: The Bhagavad Gita and The Creative Act
More about Brooke:
Brooke Bains lives in Austin, turns 47 this Halloween, and spent a few years reading nothing published in the last 300 years. She will tell you there is no original thought. What is original is the person doing the sharing.
She playa in worlds that most of us keep separate. 20 years building tech companies, 2 built and exited, 100+ CEOs and leadership teams coached, and operations for an aviation tech company she helps run today, largely because flying is fun. P.S. She just started ground school.
Alongside tech, a well-being practice for ambitious people, built on the difference between wellness, which you buy, and well-being, which you become. Board certification in functional nutrition is expected in November 2026, with a focus on Traditional Chinese Medicine.
She got here the hard way, and then discovered purpose. A cancer diagnosis at 20, and a debilitating marriage she walked away from at 37, along with the company she had built inside it, taught her what she teaches now: there is no separating the body from the mind from the work. The warning comes first as a feather, then a 2x4, then a semi. Most people wait for the semi, and it’s worth understanding the feather.
So the coaching goes well-being 1st, and business 2nd. Living Integrity is how she defines integration, and she helps people see it clearly through her TEWB framework for thoughts, emotions, words, and behaviors. Wildly simple, and it works immediately once you find your own orientation to it.
She doesn’t help anyone and cannot cross anyone's bridge for them, but she can create radical clarity so they can cross it themselves. That is what she calls the massive leap, and it is where her work finds her today.
www.brookebains.com
https://www.linkedin.com/in/brookebains https://www.instagram.com/brooke.bains
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