⚠️Purpose does not scale on its own!In this episode, Rich Laster breaks down a hard truth many purpose led CEOs are confronting right now. A compelling mission is no longer enough to protect runway, defend valuation, or earn investor confidence. Without a clear model and measurable execution, purpose becomes narrative, not strategy.Drawing on 27 years of revenue leadership and research from Harvard, Wharton, and B Lab, 🧙🏾‍♂️Rich explains why “our mission is our strategy” quietly fails in Seed and Series A companies. He introduces the M3 Framework, Mission, Model, and Metrics, as a practical way to convert Why into an operator grade growth plan that can be tested, resourced, and improved under real conditions. You will learn how to 🗡️sharpen your mission so it actually guides decisions, how to design a business model that is commercially viable and mission true, and how to instrument purpose with a small set of leading indicators that boards and teams can trust. This episode is built for B Corporation leaders, impact driven founders, and investors who want proof that purpose is driving performance, not masking misalignment.🔊The Blunt On Business podcast goes live every Wednesday at 1pm PT and 4pm ET on YouTube/@growexpand with replays shared on LinkedIn and Spotify. If you want to turn purpose into a measurable growth strategy without losing your soul, visit RichLaster.com to explore deeper frameworks and CEO level scalability assessments.

If your company is growing but feels harder 🏋🏾to run every quarter, you may not have a scaling problem. You may have a design problem.In this episode, Rich Laster 🔍breaks down the difference between a business that runs and a business that scales. Drawing on Harvard, Wharton, and B Lab research, plus 27 years repairing revenue engines that looked successful on paper, Rich explains how growth can quietly increase fragility instead of enterprise value.You will learn what structural scalability actually means, why founder dependency is the clearest warning sign, and how to diagnose whether your economics, operations, and leadership can compound rather than collapse under growth. Rich walks through the Scale Readiness Triad and the practical 4R Scalability Model so CEOs can assess repeatability, reliability, runway, and responsibility without relying on gut feel.This episode is especially relevant for Seed and Series A CEOs, B Corp leaders, and investors who want to know whether a company is truly built to scale profit and purpose, or simply burning effort to stay ahead of complexity.

The📈 Blunt On Business podcast🎙️ goes live this, and every Wednesday at 1pm PT | 4pm ET on YouTube/@growexpand

For CEOs who want to move from heroic execution to structural scale, visit RichLaster.com to explore deeper strategy frameworks and scalability assessments.

Most founders are taught that product market fit is the goal. Hit it, scale it, and everything else follows. That advice is incomplete, and for growth stage CEOs, it is increasingly ⚠️dangerous.

In this episode, Rich Laster breaks down the critical difference between product market fit and purpose market fit; and why product market fit only explains why customers buy once, not 📈why investors stay, employees commit, or markets give you grace when things get hard.

Drawing🤓 on Harvard and Wharton research, B Corp performance data, and 27 years of rebuilding B2B revenue engines, Rich explains what purpose market fit actually is, what it is not, and why it has become a strategic edge for Seed and Series A CEOs. You will learn why companies with strong products still stall, how misaligned purpose quietly erodes pricing power and sales velocity, and how the 4P Alignment Model turns purpose into a measurable operating advantage.

If you are a growth stage CEO, founder, or investor navigating the jump from early traction to durable scale, this episode will challenge how you think about strategy, fit, and long term advantage. 🔊This podcast goes live every Wednesday at 1pm PT and 4pm ET on https://www.YouTube.com/@GrowExpand (but, next week is our holiday break). For CEOs who want to turn purpose into a real growth lever instead of a slogan, visit http://RichLaster.com to explore deeper frameworks and strategic assessments.