Episodi

  • How to Build a Business and Raise a Family Without Burning Out
    Oct 14 2026
    In this episode, I sit down in my home studio with Cait Scudder, founder of The Millionaire Mother movement and the brilliant author of her brand new book Born for Both. By the time this episode airs, Cait will be a mother of four and her book will be out in the world, and I could not think of a more timely, grounding, and necessary conversation to share with you. We dig into what it really means to steward both a legacy inside the home and inside the world, and why so many of us have been operating on default programming that keeps us burnt out, bottlenecked, and quietly collapsing behind the scenes. Cait breaks down the Matriarch Operating System, the four archetypes most women unknowingly embody (the maiden, the martyr, the girl boss, and the man), and the 4H framework (head, heart, hands, home) she lays out in her book to help mother CEOs stop white-knuckling and start building a village that actually holds them. We get into the heartbreaking story of her grandmother that opens the book, the research on cortisol and children's stress response, why mom wine culture and mommy group trauma bonding is doing more damage than women realize, and the critical difference between falling into victimhood and using motherhood as fuel to rise. If you've ever felt the pull between being present at bath time and showing up for your business, this episode will meet you exactly where you are and shift the way you think about both. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! KEY POINTS: 00:00 Meet Cait Scudder 01:48 Born for Both Meaning 04:19 Motherhood to Movement 08:15 Matriarch OS Village 13:41 Archetypes and Presence 18:02 Martyr Story and Legacy 23:33 Social Media Trauma Bonding 28:26 Community and Environment QUOTABLES: "True influence is being a conduit, and being a channel for something greater to move through." — Cait Scudder "The fuel to rise does not have to then go into workaholism and insanity." — Julie Solomon GUEST RESOURCES: [GET BORN FOR BOTH] Order Cait Scudder's brand new book, Born for Both, your invitation to steward both motherhood and your creative mission with the Matriarch Operating System she teaches inside. Order the book here. [LISTEN TO THE MILLIONAIRE MOTHER PODCAST] Tune into Cait's podcast for conversations on building wealth, raising kids, and stepping into your matriarch identity. Listen here. [FOLLOW CAIT ON INSTAGRAM] Connect with Cait on Instagram @themillionairemother for behind-the-scenes insights from her life as a mother of four, author, and movement builder. [LEARN MORE ABOUT CAIT] Visit themillionairemother.com to explore her mastermind, retreats, and resources for mother CEOs ready to build without burning out. RESOURCES: [UNSCRIPTED RETREAT 2027] Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee APPLY HERE [THE REVENUE ACCELERATOR] Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram!MUST HAVES THIS MONTH: [EVERYTHING YOU NEED TO RUN YOUR BUSINESS]With this platform, you can handle product management, marketing, and sales all in one place, making your life easier and your business smoother. Start here.
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    35 min
  • How to Position Your Offer to Drive More Revenue (Without Changing What You Sell)
    Oct 7 2026
    In this episode, I'm diving into a topic that hits home for so many online coaches, educators, and creators: how to turn visibility into actual sales. Maybe you've got the views, maybe you've got the followers, maybe you have an email list, maybe you're consistently showing up every day on social, but the sales just aren't coming in. Today, we're getting over that hump so you can start seeing conversions from all the hard work you're doing. I share the story of a recent client who came to me with 52,000 Instagram followers and a growing email list of nearly 7,000 people, yet was still struggling to make even $3,000 a month. We diagnosed exactly where the bottleneck was, in her messaging and her offer positioning, and I walk you through exactly how we fixed it, from restructuring her general wellness content into a laser-focused "how to incorporate more movement into your day" message, to reverse engineering her offer from her ideal client's actual problem. If you're ready to stop guessing and finally align your content, freebies, and offers into a system that sells on its own, this episode gives you the roadmap. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! KEY POINTS: 00:36 Turning Visibility into Sales 01:18 Client Success Story 02:17 Refining Messaging and Offer Positioning 05:48 Actionable Steps for Your Business 08:31 Revenue Growth Lab Overview QUOTABLES: “Visibility does not always translate to sales, and the key lies in effective messaging and offer positioning.” — Julie “Aligning messaging with the audience's specific needs and desires is crucial for capturing attention and creating desire.” — Julie “Offer positioning should drive the audience to take action with clear, compelling calls to action, ensuring a smooth transition from free content to paid offers.” — Julie RESOURCES: [UNSCRIPTED RETREAT 2027] Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee APPLY HERE [THE REVENUE ACCELERATOR] Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! MUST HAVES THIS MONTH: [TURN YOUR IDEAS INTO ACTION]With this platform, you can easily create a beautiful store, manage products, and run marketing campaigns—all in one place. Find out more.
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    14 min
  • How to Use Automation to Drive Consistent Sales in Your Online Business
    Sep 30 2026
    In this episode, I'm sharing something I recently taught in a live training with a group of brilliant online coaches and entrepreneurs. It's the timeless strategies of subtraction, scaling, and automation that let me run a business without constantly having to reinvent the wheel or physically show up to sell something in order to make money. That, to me, is not the definition of freedom. And it's not the way I roll. I get real about the month my older sister passed away in January 2023, when my business still made $208,000 even though I wasn't in the mood to sell, because my sales system was already built to compound whether I was there or not. I share why I resisted funnels for two full years thinking they were "too bro marketer," how I recently made over $50K on a 10-day Hawaii trip without selling a thing, and the truth about why ads don't work for most people (spoiler: it's not the ad agency, it's the messaging). If you're ready to stop wearing the badge of burnout and finally let automation carry the weight of your business, this episode is your permission slip. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! KEY POINTS: 00:00 Welcome and Mission 00:49 Training on Scaling 02:13 Grief and Revenue 04:51 Systems Not Hustle 09:08 Why Funnels Matter 11:04 Messaging Before Ads 14:38 Delegate and Simplify 16:29 Freedom Stories 17:18 Get Help and Next Steps 20:24 Wrap Up and Subscribe QUOTABLES: "The money doesn't stop. It doesn't freeze if I'm not physically showing up to sell." — Julie Solomon "Funnels, they are what do this work for you behind the scenes." — Julie Solomon "Messaging is your number one priority. Always and forever, it will never change." — Julie Solomon RESOURCES: [UNSCRIPTED RETREAT 2027] Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee APPLY HERE [THE REVENUE ACCELERATOR] Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! MUST HAVES THIS MONTH: [GROW WITH EASE USING THIS PLATFORM]Whether you’re just getting started or scaling, this tool helps you grow your business with ease. Check it out here.
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    23 min
  • Messaging That Sells: How to Refine Your Message and Increase Revenue
    Sep 23 2026
    In today’s episode, I’ll be diving into why messaging is so critical when it comes to driving sales and attracting your ideal clients. I’m also sharing my own journey—how I went from struggling to make consistent sales to hitting million-dollar years by refining my messaging strategy. Messaging is truly the foundation of a sustainable brand, and I’ll show you how getting it right can lead to massive growth. You won’t want to miss this one! Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! KEY POINTS: 00:00 One Hour Content Promise 02:37 Why Sales Stall 04:04 Julie’s Million Dollar Shift 05:27 Messaging Over Tactics 06:49 General Messaging Attracts Lurkers 07:47 Messaging Builds Authority 11:05 Small Audience Big Sales 12:42 Raise Prices With Positioning 14:18 Content Isn’t Enough 15:05 Wrap Up and Next Steps QUOTABLES: "Your ability to grow your sales today is directly tied to the strength of your messaging." — Julie Solomon "Messaging is your foundation of influence, authority, and most important, sales." — Julie Solomon “Refining your messaging can attract your ideal clients effortlessly.” — Julie Solomon RESOURCES: [UNSCRIPTED RETREAT 2027] Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee APPLY HERE [THE REVENUE ACCELERATOR] Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! MUST HAVES THIS MONTH: [SHOPIFY’S TOOLS MAKE IT EASIER]From marketing to payments, this platform helps you do it all in one place. Learn how here.
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    17 min
  • How to Create Content That Converts and Attracts Your Ideal Coaching Client
    Sep 16 2026
    In this episode, I'm getting into the three specific things I doubled down on this year that made all the difference in calling in ideal clients at a completely new level including six-figure months during the "off season," posting only twice a week, and taking nearly a month off this summer while still seeing massive sales. This isn't theory. It's exactly what I did, and exactly what I teach my clients to do. If you're not converting people from your content the way you know you should be, this episode is going to give you the roadmap. I break down why casting a wider net is a trap, why speaking to "anyone your work could benefit" is why you're not hitting consistent 50K plus months, and how to go from shallow and wide to laser-focused for every single offer in your ecosystem. I share the story of the client who invested in a $20K VIP day even though she wasn't at the revenue milestone I typically work with (because she saw herself in my content), why "me, me, me" language is quietly killing your conversions, and the one question every entrepreneur is asking wrong when they sit down to create content. If you're ready to end the year strong, tighten up your messaging, and finally see your content sell for you like hotcakes, this is your episode. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! KEY POINTS: 00:00 Welcome and Mission 01:15 The First Shift: Speak Directly to Your Ideal Client 02:47 Why "Shallow and Wide" Is Costing You Sales 04:20 Six-Figure Months in the Off-Season, Posting Twice a Week 06:44 The $20K VIP Day From a Not-Yet-Six-Figure Client 09:00 The Second Shift: Stop Using "Me Me Me" Language 10:26 Don't Be the Best, Be the Only 13:00 Stop Selling the Airplane, Sell the Transformation 15:32 The Third Shift: You're Asking the Wrong Question 17:38 Closing and How to End the Year Strong QUOTABLES: “To triple your income, focus on targeted content. Content should support what you are selling.” — Julie Solomon “Identify and understand your ideal client deeply. Your messaging should resonate with their needs.” — Julie Solomon “Align your content strategy with your sales goals. Quality content is more effective than quantity.” — Julie Solomon RESOURCES: [UNSCRIPTED RETREAT 2027] Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee APPLY HERE [THE REVENUE ACCELERATOR] Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram!MUST HAVES THIS MONTH: [SHOP SMARTER WITH THIS PLATFORM] From inventory management to customer engagement, this platform simplifies every aspect of running your business. Get started here.
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    20 min
  • How to Step Into Your Authority as a Leader with Lori Pine and Stacey Salyer (Part 2)
    Sep 9 2026
    Welcome to Part 2 of this incredible panel conversation with Lori Pine and Stacey Salyer. In Part 1, we navigated authority, discernment, and what it really costs to lead. Now, we're going deeper into the standard—what these two powerhouse women are no longer willing to tolerate in order to truly live out and shepherd the authority they've built. We talk about evolution, when to know it's a divine calling versus fear or boredom, and how both Lori and Stacey have made major identity shifts along their journeys from corporate leaders to founders of their own brands. We get into the corporate advantage that changes everything (spoiler: knowing you don't have to do every job in your business), why the low barrier of entry in the online space traps women into believing they should do it all themselves, and the "who not how" mindset that will free you if you let it. I share the story of a woman at The Grove who pulled me aside 11 years ago and told me to stop saying "none of us know what we're doing" and how that one conversation shifted my standard forever. Lori opens up about building "The Joy CEO" brand, Stacey shares how she bought a property management business as a single mom with $25K down and seller financing, and we all get honest about the tolerance level required at each new level of leadership. If you're ready to raise your standard, own your expertise, and stop shrinking to make everyone else comfortable, this episode is your green light. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! KEY POINTS: 00:00 Show Intro 00:49 Part Two Setup 01:31 Divine Evolution 05:18 Leaps And Pay Cuts 07:15 Outsource To Scale 10:28 Treat It Like Business 16:03 Standards And Tolerance 17:32 Algorithm Myths 18:37 No Playbook Online 19:30 Define Your Joy Brand 22:08 Claims Versus Sustainability 25:30 Standards And Tolerance 30:09 Own Your Expertise 34:06 Surround Yourself With Experts 35:53 Final Messages And Wrap QUOTABLES: "When your purpose is that genuine and that full of goodness and love, you really don't need to accept unacceptable behavior." - Lori Pine "I never wanna chase money. Money will come when I'm doing something I love." - Stacey Salyer "The impact that you are here to make has to be greater than any excuse, any income claim, any other thing that's going to get in the way of you moving forward." - Julie Solomon GUEST RESOURCES: [VISIT LORI PINE'S WEBSITE] Explore Lori Pine's world—her programs, coaching, and resources for executive women and female founders ready to lead with joy. Visit loripine.com. [LISTEN TO LORI'S PODCAST] Tune into Lori's podcast for conversations on joyful leadership, executive presence, and building a career and life you actually love. Listen here. [FOLLOW LORI PINE] Connect with Lori on Instagram @loripine for leadership insights and behind-the-scenes moments from her retreats and community. [VISIT STACEY SALYER'S WEBSITE] Learn more about Stacey Salyer's programs, coaching, and resources for growing your property management business through acquisitions. Visit staceysalyer.com. [LISTEN TO THE STACEY SALYER SHOW] Tune into The Stacey Salyer Show: Buying & Selling Property Management Companies for expert insights on acquisitions, integration, and scaling in the property management industry. Listen here. [FOLLOW STACEY SALYER] Connect with Stacey on Instagram @stacey.salyer for practical wisdom from a woman scaling in a modern industry. RESOURCES: [THE PAY-IN-FULL METHOD]I built a room full of people who saved my posts and never bought. Turned out I was speaking to the woman still deciding, not the one ready to pay. This training is how I fixed that, live, in three days. September 14th - 16th. Save your seat here. [UNSCRIPTED RETREAT 2027] Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee APPLY HERE [THE REVENUE ACCELERATOR] Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram!MUST HAVES THIS MONTH: [STREAMLINE YOUR STORE MANAGEMENT]This platform helps you manage your business operations seamlessly, from sales to shipping and customer service. Get started here.
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    40 min
  • How to Step Into Your Authority as a Leader with Lori Pine and Stacey Salyer (Part 1)
    Sep 2 2026
    In this powerful panel conversation I sit down with two incredible women from my mastermind community, Lori Pine and Stacey Salyer, for an honest conversation about what it really means to step into your authority as a leader. Both women bring decades of corporate experience (Lori ran a billion-dollar business; Stacey came out of the male-dominated property management industry) and are now navigating what it looks like to build their own brands and become the go-to authorities in their respective fields. We get into the responsibility of authority, why a casual "oh, I love her" can carry more weight than we realize, and how to have the tough conversations when someone isn't who they seem to be. We talk about Stacey's ego-driven belief that she could just make a course and have hundreds of thousands roll in, Lori's expensive coaching investment that felt like burning cash in a bonfire, and the "electric fence" moments that shaped who they are now. We unpack the "Cheesecake Factory of consultants" trap, why niching down is terrifying but necessary, and the bow-and-arrow metaphor that will change how you think about the restriction phase you might currently be in. Make sure to come back for Part 2, where we go even deeper into what it takes to lead at this level. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! KEY POINTS: 00:00 Welcome and Mission 00:49 Panel Setup and Guests 02:42 Defining Influence and Authority 05:59 Discernment and Referrals 10:21 Courageous Vetting Conversations 15:12 Costly Lessons and Know Thyself 16:53 Slow Down to Speed Up 18:36 Niche Down and Rebuild 24:03 Permission Trust and Nervous System 32:25 Evidence of Being Called 36:06 Bow and Arrow Metaphor 37:31 Final Wrap and Subscribe QUOTABLES: “ There have been significant moments where it has eroded my confidence. It has stirred up a tremendous amount of self-doubt to the point where, have I even done the right thing?” - Lori Pine “ You do need to trust yourself, and you do need to really know that you are where you need to be.” - Stacey Salyer “  You can be kind to someone and still be discerning.” - Julie Solomon GUEST RESOURCES: [VISIT LORI PINE'S WEBSITE] Explore Lori Pine's world—her programs, coaching, and resources for executive women and female founders ready to lead with joy. Visit loripine.com. [LISTEN TO LORI'S PODCAST] Tune into Lori's podcast for conversations on joyful leadership, executive presence, and building a career and life you actually love. Listen here. [FOLLOW LORI PINE] Connect with Lori on Instagram @loripine for leadership insights and behind-the-scenes moments from her retreats and community. [VISIT STACEY SALYER'S WEBSITE] Learn more about Stacey Salyer's programs, coaching, and resources for growing your property management business through acquisitions. Visit staceysalyer.com. [LISTEN TO THE STACEY SALYER SHOW] Tune into The Stacey Salyer Show: Buying & Selling Property Management Companies for expert insights on acquisitions, integration, and scaling in the property management industry. Listen here. [FOLLOW STACEY SALYER] Connect with Stacey on Instagram @stacey.salyer for practical wisdom from a woman scaling in a modern industry. RESOURCES: [THE PAY-IN-FULL METHOD] Your content gets saved, shared, quoted. Then the buyer hires someone else. That's not a visibility problem, it's a positioning problem. Join me live September 14th–16th to find the one line that's been calling in the wrong person, and rewrite it. Save your seat here. [UNSCRIPTED RETREAT 2027] Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee APPLY HERE [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! MUST HAVES THIS MONTH: [THE ECOMMERCE SOLUTION YOU NEED] Managing your business just got easier. With a platform that combines inventory, payments, and marketing, you have everything you need to run your store efficiently. Learn more here.
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    40 min
  • How to Refine Your Messaging, Own Your Authority, and Stop Playing Small in Your Business
    Aug 26 2026
    In this special turned-tables episode, my incredible Director of Operations, Erin Lindstrom, drops into my living room and interviews me on everything from how my lens for messaging was formed, to the frameworks I walk clients through inside the Revenue Accelerator, to the personal side of my life that I rarely talk about publicly. Erin asks me questions I've genuinely never been asked before and I share openly about my Human Design, my journalism background, why I believe none of us are reinventing the wheel, and the "fifth-grade language" test I run every framework through before I teach it. We go into the depths of Mirror Messaging vs. pain point marketing, why the real work of the Revenue Accelerator is a reclamation of who you are at your core, and why women often get stuck when they refuse to slow down enough to feel what their next-level really requires. I share what I've learned about being at the "higher level" (spoiler: the problems don't disappear, they magnify), the Contrary Action framework I use for visibility, the wildflower-versus-oak-tree analogy that's shaping how I think about quality over quantity, and the concept of loving detachment and stewardship that runs through both my business and my home life. If you've ever wondered what it really looks like behind the scenes of a Julie Solomon business, and life, this episode is for you. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want! KEY POINTS: 00:00 Show Intro 00:49 Erin Takes Over 02:18 How Julie Got Her Lens 04:51 Building Signature Frameworks 08:01 Mirror Messaging Explained 09:33 Client Process and Identity Work 12:24 Where Clients Get Stuck 16:53 Julie Practices the Work 19:51 Higher Level Challenges 24:46 Fear of Being Seen 25:34 Depth Over Formulas 28:52 Contrary Action Method 30:59 Quality Over Quantity 33:29 Choosing Containers 37:43 Retreats and Real Life 43:33 Stewardship and Detachment 44:52 Closing and Next Steps QUOTABLES: “ So many people think it's about adding in all of the different pieces, but this concept of what are we actually taking away so that what you actually want is what's left is brilliant.” - Erin Lindstrom “  You have to be willing to receive compliments and accept the gifts that you have. If you can't receive them, you can't give them.” - Julie Solomon GUEST RESOURCES: [FOLLOW ERIN] Connect with Erin on Instagram @erinlindstrom for behind-the-scenes insights on business operations, leadership, and life as Julie's Director of Operations. [LEARN MORE ABOUT COMMONWEALTH CO.] Erin Lindstrom is the CEO and founder of Commonwealth Co., where she helps entrepreneurs streamline their operations and build businesses that run with intention. Learn more here. RESOURCES: [UNSCRIPTED RETREAT 2027] Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee APPLY HERE [THE REVENUE ACCELERATOR] Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! MUST HAVES THIS MONTH: [BOOST YOUR SALES WITH SMART TOOLS]This platform’s AI tools help you write product descriptions, enhance photos, and create campaigns that boost engagement. Find out how. [YOUR ALL-IN-ONE MARKETING SOLUTION] From email and SMS marketing to CRM and automation, Brevo gives you everything you need to build stronger customer relationships in one place. Start for free at https://www.brevo.com/woman, or use code WOMAN50 for 50% off your first three months.
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    48 min