🚨 Download the FREE coaching toolkit that gives you your offer, pricing, DM, and sales frameworks: https://kit.theonlinecoachingblueprint.com?v=Rq-Mjri8jqc
Work with me (over $10k/month): https://apply.theonlinecoachingblueprint.com/youtube-scaler?v=Rq-Mjri8jqc
Work with me (under $10k/month): https://apply.theonlinecoachingblueprint.com/youtube?v=Rq-Mjri8jqc

The exact Meta ads I'd run as an online fitness coach right now, and why most coaches are running the same ad five times without realising it.

I've helped 600+ online fitness coaches and scaled my own business past $300k a month, and this is the breakdown I wish someone gave me: when you should (and shouldn't) run ads at all, why a boosted post often finds the wrong people, the 6 types of lead ads and which one I switched off, and the angles to test so 5 ads become 15 to 25.

This one's best if you're already spending money on ads.

Watch on YouTube: https://www.youtube.com/watch?v=Rq-Mjri8jqc

Connect with Zac Perna:

• Instagram: https://www.instagram.com/zacperna/
• Facebook: https://www.facebook.com/zacpernafitness/
• TikTok: https://www.tiktok.com/@zacperna
• Website: https://www.zacperna.com/
• YouTube: https://www.youtube.com/@ZacPernaShow/videos
• Podlink: https://pod.link/1798655360
• Spotify: https://open.spotify.com/show/5aK7QA0FenAndOQV0TfQwY
• Apple iTunes: https://podcasts.apple.com/au/podcast/the-zac-perna-podcast/id1798655360

🚨 Download the FREE coaching toolkit that gives you your offer, pricing, DM, and sales frameworks: https://kit.theonlinecoachingblueprint.com

Work With Me: https://apply.theonlinecoachingblueprint.com/youtube

Watch on YouTube: https://www.youtube.com/watch?v=hDr_GX-NXsk

Connect with Zac Perna:

• Instagram: https://www.instagram.com/zacperna/
• Facebook: https://www.facebook.com/zacpernafitness/
• TikTok: https://www.tiktok.com/@zacperna
• Website: https://www.zacperna.com/
• YouTube: https://www.youtube.com/@ZacPernaShow/videos
• Podlink: https://pod.link/1798655360
• Spotify: https://open.spotify.com/show/5aK7QA0FenAndOQV0TfQwY
• Apple iTunes: https://podcasts.apple.com/au/podcast/the-zac-perna-podcast/id1798655360

🚨 Download the FREE coaching toolkit that gives you your offer, pricing, DM, and sales frameworks: https://kit.theonlinecoachingblueprint.com

Work With Me: https://apply.theonlinecoachingblueprint.com/youtube

Why a high ticket coaching program is often easier to sell than a cheap one. I break down the profit math behind your offers.

Many trainers assume that lowering prices makes selling easier. The reality is that your cost per acquisition is the single biggest factor in your profitability. If you are struggling to scale your online coaching business, you might be focusing on the wrong side of the equation.

I use a whiteboard to illustrate exactly how the numbers shift when you move from a $7 offer to a $7,000 service. When you understand how cost per acquisition dictates your margins, you can build a coaching program that actually sustains growth rather than just keeping you busy. This is the difference between a hobby and a scalable model.

Subscribe for weekly business breakdowns, and let me know in the comments if you prefer high ticket or low ticket pricing.

0:00 Why High Ticket Coaching Wins
1:13 The Math Behind Your Offer
3:49 Finding Your Ideal Buyer
5:34 The Reality of Paid Advertising
9:13 How Price Influences Results

Watch on YouTube: https://www.youtube.com/watch?v=9rdiwvFJEsc

Connect with Zac Perna:

• Instagram: https://www.instagram.com/zacperna/
• Facebook: https://www.facebook.com/zacpernafitness/
• TikTok: https://www.tiktok.com/@zacperna
• Website: https://www.zacperna.com/
• YouTube: https://www.youtube.com/@ZacPernaShow/videos
• Podlink: https://pod.link/1798655360
• Spotify: https://open.spotify.com/show/5aK7QA0FenAndOQV0TfQwY
• Apple iTunes: https://podcasts.apple.com/au/podcast/the-zac-perna-podcast/id1798655360