Exciting news! The Productize brand has been acquired by long-time Productize community-member, Sam Shepler

In this solo episode, I share the audio of my new workshop called What "Productizing" (really) means in 2021. In this talk, I share 3 new concepts to help you think differently about how you can level up and grow your service business in 2021.

Enjoy!

This is my conversation with Philip Morgan who helps independent consultants thrive. Philip has become known as an expert when it comes to positioning your services as a consultant.

And that in itself—the process developing expertise—is something Philip has focused in on in his offerings. We talked about how he has productized this and helps his customers form habits and build the muscle of writing, publishing, and formulating their expertise on a topic, then turning into tangible IP.

Unfortunately—This conversation was cut a bit short due to a power outtage! But we managed to chat about some good stuff for a good 20-minutes or so. Enjoy!

Follow Philip Morgan on Twitter

Philip Morgan's company

Today I'm talking to Sean McCabe, the founder of Daily Content Machine, a productized service which cuts your long-form video content into 7 "clippable moments" (as Sean puts it) and publishes those to your social media on a daily basis.

In this wide-ranging conversation, we talked about his launch of the service, how they run their operations behind the scenes.

We also covered Sean's long and winding path through teaching creative people entrepreneurship, building an audience, and running training and online communities.

Follow Sean McCabe on Twitter

Sean McCabe's company

Hey listeners — Just a quick episode to announce today that I'm taking a break from new episodes of the Productize Podcast for a little while.

I decided that I need to focus my creative energy on products—mainly ProcessKit these days—and that I can't put as much energy as I'd like to into preparing and doing interviews on this show, for now.

I expect I'll be back on this feed at some point! Maybe whenever inspiration strikes or when I just want to pick somebody's brain on air. I just don't think this will happen on the normal weekly schedule like it has been for the past few months. Basically, this show has, and will continue to be, a "seasons" based show, and for now, it looks like the 2020 season is wrapping up.

BUT...

I do have another podcast called Bootstrapped Web. That's been running even longer than Productize Podcast, and I'll continue to publish episodes there. Rather than an interview show (which takes more prep time), Bootstrapped Web is where my buddy Jordan Gal and I hop on the mics for some real talk behind the scenes of our building our businesses. Tune in!

If you're looking for all of my best content about building a productized service businesses, well all of that still lives here on Productize And Scale.

And don't forget to connect with me on Twitter, @casjam.

Don't be a stranger!

Stay safe.

In this interview I talk to Dan Andrews of of well, a lot of things! He is the co-founder of Dynamite Jobs, the co-host of the well loved podcast Tropical MBA, co-organizer of the Dynamite Circle, and quite a few other businesses he has either exited or moved on from.

Dan discusses Productized Services, and how he has used that knowledge to run the TMBA Podcast consistently for over/almost a decade. He also dives into his new venture Dynamite Jobs discussing what led them to starting it, and covering what has and hasn't worked so far and lessons they are taking from that to run this business moving forward. (1:45)

Enjoy!

Key Takeaways

[3:28] - Productized Services are a straightforward way to identify and put yourself into a markets cash flow.

[24:45] - Business opportunities can be found by identifying and observing cash flow in a market. Communities are a great place to do this, but also a great place to take your product/service first to validate with early adopters.

Today's episode is brought to you by Productize.

If, you're sick of the client services treadmill there is a better way, Productized Services. That's why I built Productize. It's a private community and training program for people like you and me.

Join our private slack, our private forum and get matched into your own small mastermind group with other members. Give and get honest, constructive feedback to grow your productized service business this year. Plus, get access to my Productized Course. It gives you everything you need to start, grow, and systematically build your productized service business.

You already get lifetime access when you signup, but get an extra 10% off here.

Links

• Dan's company, Dynamite Jobs
• Dan's podcast, Tropical MBA
• Dan's community, Dynamite Circle
• Dan on Twitter
• Productized Community
• AudienceOps

In this interview I talk to Jordan Johnson of RipplePop. RipplePop is a Productize service model that may sound familiar, but it has a twist. RipplePop is a Wordpress Developer as a Service. However, instead of tackling small maintenance from any available developer, they provide a dedicated developer for each client and a range from part-time to full-time hours.

Jordan breaks down the origin story for RipplePop, how they recognized the commoditization of the Wordpress Developer market, and the steps they took to keep their service relevant and profitable. He has a strong opinion about the type of company he and is co-founder are trying to build and it is a great interview. (1:50)

Enjoy!

Key Takeaways

[15:30] - It is okay to stop somewhere healthy. As a service business, you can keep it in a profitable location without scaling, and use that to fund the next opportunity.

[26:15] - Opportunities do not always have to be a grind and pulled up from your bootstraps. Just as viable is being open and watchful for the timing of an opportunity. Sometimes you try to make it happen, other times it just falls into your lap and is up to you to take advantage of it.

Today's episode is brought to you by Productize.

If, you're sick of the client services treadmill there is a better way, Productized Services. That's why I built Productize. It's a private community and training program for people like you and me.

Join our private slack, our private forum and get matched into your own small mastermind group with other members. Give and get honest, constructive feedback to grow your productized service business this year. Plus, get access to my Productized Course. It gives you everything you need to start, grow, and systematically build your productized service business.

You already get lifetime access when you signup, but get an extra 10% off here.

Links

• Jordan's company, RipplePop
• Jordan on LinkedIn
• Productized Community
• AudienceOps

In this interview I talk to Mike Rubini of Rubini Solutions. Mike Rubini is a Jazz Musician turned entrepreneur. He currently runs over 5 SaaS products focused in what he identifies as micro data.

Mike started off as a Jazz musician, but transitioned over to entrepreneurship when he realized he would not be able to make the money he needed as a musician. Since making this transition he has started multiple service and software businesses. His goal? To make enough money so that he can play Jazz, what he really loves, as often as he can. (2:00)

Enjoy!

Key Takeaways

[22:40] - One benefit of having many micro-products under the same business is the ability to share expenses.

[52:00] - You do not need the newest or most popular software framework to build good software and a profitable business.

Today's episode is brought to you by Productize.

If, you're sick of the client services treadmill there is a better way, Productized Services. That's why I built Productize. It's a private community and training program for people like you and me.

Join our private slack, our private forum and get matched into your own small mastermind group with other members. Give and get honest, constructive feedback to grow your productized service business this year. Plus, get access to my Productized Course. It gives you everything you need to start, grow, and systematically build your productized service business.

You already get lifetime access when you signup, but get an extra 10% off here.

Links

• Mike's company, Rubini Solutions
• Mike on Twitter
• Productized Community
• AudienceOps