Andy Fankhauser shares how lessons from banking, business risk, and resilience inspired a new approach to helping local entrepreneurs grow.
For many small business owners, the opportunities that could help them grow are often the same opportunities they can't afford to access.
In this episode, Levi sits down with Andy Fankhauser, founder of Aqua Luxury Consulting and Micro Expo My City, to discuss two sides of entrepreneurship that are often overlooked: protecting what you've already built and creating affordable opportunities to grow what comes next. Drawing from a career largely spent in banking, Andy shares how experiences during COVID changed his perspective on business preparedness and eventually inspired him to help entrepreneurs build stronger foundations.
What You'll Hear: Andy shares how graduating with a dual business degree in 2008 immediately challenged the career path he had envisioned. He entered the workforce during a major economic downturn and ultimately spent much of his career in banking, where he gained a firsthand look at the financial realities facing individuals, families, and business owners.
Those lessons became especially powerful during COVID. While working as a banker, Andy met grieving family members whose loved ones had built successful businesses but hadn't adequately prepared for what would happen if they were suddenly gone. Families that had depended on those businesses for their income could find themselves unable to access company funds or continue operating the business they knew very little about. Those experiences became part of the inspiration behind Andy's consulting work and his focus on helping owners prepare for risks before a crisis occurs.
The conversation then turns to Micro Expo My City, Andy's effort to rethink the traditional business expo for smaller, local entrepreneurs. Instead of requiring businesses to travel to major convention centers and spend thousands of dollars on booths, hotels, travel, and staffing, Andy wants to bring the expo directly into local communities.
His philosophy centers on two ideas: accessibility and affordability.
Micro Expo My City is designed around smaller events featuring roughly 50 to 70 vendors, with workshops, demonstrations, seminars, networking, and opportunities for businesses to connect directly with their local communities. Andy explains that the entry-level vendor option starts at $150 using a "bring your own booth" approach, dramatically lowering the barrier for entrepreneurs who might otherwise never consider exhibiting at a traditional trade show.
For Andy, that accessibility is especially important for the entrepreneur building something on the side, the recent graduate struggling with the job market, the longtime corporate employee suddenly facing a layoff, or the local business owner who simply doesn't have five figures available to gamble on an expo with an uncertain return.
Rather than asking people to travel to the expo, Andy's goal is to bring the expo to the people.
He discusses working with cities throughout Southern California and exploring venues such as local colleges and community college parking lots to keep operating expenses lower. The long-term vision isn't a single annual event either. Andy wants Micro Expo My City to move between communities regularly, giving local businesses recurring opportunities to increase visibility, meet potential customers, generate leads, and develop relationships.
The episode closes with a deeper conversation about entrepreneurship, faith, perseverance, and what happens when life refuses to follow the plan.
Andy shares the "Story of Perhaps," a reminder that something that appears disastrous today may ultimately lead somewhere unexpected tomorrow. Whether it's graduating during a recession, navigating COVID, losing a job, experiencing financial setbacks, or watching a carefully constructed plan fall apart, Andy believes those are the moments when grit, resilience, and perseverance matter most.
For entrepreneurs building something without unlimited resources, this episode is a reminder that opportunity doesn't always need to be bigger to be better. Sometimes growth starts by making the right opportunities more affordable, more accessible, and closer to home.
Connect with Andy Fankhauser 🌐 Micro Expo My City: http://www.microexpomycity.com/
📸 Instagram: https://www.instagram.com/microexpomycity/
💼 Aqua Luxury Consulting: Andy also discusses his consulting company in the episode, which focuses on helping business owners strengthen their financial foundations and prepare for risks they may not see coming.