In this episode, I’m sharing the unexpected lessons from my Skool community experiment - why it’s sparked deeper conversations in days than I’ve had in years, and what it’s reminded me about connection, trust, and sustainable growth.

This isn’t about platforms.
It’s about depth over noise and building businesses that actually feel good to run.

What You’ll Learn in This Episode:

• Why small rooms create deeper trust than big audiences
• How accessibility beats attendance when it comes to connection
• Why email still matters - and how community expands it
• The role fun plays in sustainable business growth
• How to build depth without burning yourself out

Ready to grow your business without social media or burnout?

Join my NEW Skool group - Online Biz Without Social here:
https://www.skool.com/online-biz-growth/about

NEED CLARITY FAST?
Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now.
⚡️ $97 - Book here

p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

In this episode, I’m sharing why I stopped sending traditional multi-email welcome sequences altogether, and what I do instead to create connection, trust, and momentum from the very first email someone opens.

Because here’s the thing: your audience isn’t confused. They’re not unsophisticated. And they definitely know when they’ve entered a funnel.

What You’ll Learn in This Episode:

• Why the delivery email is usually the most-opened email you’ll ever send
• What’s actually happening with inbox behaviour as we move into 2026
• How one “Start Here” email can replace an entire welcome sequence
• What to include in that email so it builds trust and invites action
• Why treating subscribers like adults leads to better long-term results

Resources Mentioned:

• The “Start Here” email template
• Episode 230: How Julie Tripled Her Income in 60 Days by Finally Getting Strategic Support

Ready to grow your business without social media or burnout?

Join my NEW Skool group - Online Biz Without Social here:
https://www.skool.com/online-biz-growth/about

NEED CLARITY FAST?
Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now.
⚡️ $97 - Book here

p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

We’re talking about what happens when your business is being run from a clenched fist and why real growth, clarity, and momentum only come when you soften your grip and lead with intention instead of pressure.

If you’ve felt like “just another number” after investing deeply… or if your business feels heavier than it should right now -

This episode is for you.

What You’ll Learn in This Episode:

• Why overworking often comes before burnout
• How being “loyal” to the wrong container can quietly stall your growth
• The difference between effort and expansion and why pressure isn’t the answer
• What a clenched fist vs an open hand looks like in business leadership
• How to rebuild trust with yourself after a disappointing investment
• Why safety, compassion, and integrity matter more than hype in long-term growth

Ready to grow your business without social media or burnout?

Join my NEW Skool group - Online Biz Without Social here:
https://www.skool.com/online-biz-growth/about

NEED CLARITY FAST?
Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now.
⚡️ $97 - Book here

p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

If your email list feels quieter than usual right now, you’re not imagining it, but it’s probably not a problem either.

In this episode, I’m breaking down what’s actually happening in inboxes in January, why engagement often dips at the start of the year, and why panic-pivoting your strategy right now can do more harm than good.

What You’ll Learn in This Episode:

• Why January email engagement often feels flat (and why that’s normal)
• What not to change when your list feels quiet
• How inbox behaviour shifts at the start of the year
• Why simplifying and recalibrating is a sign of leadership, not failure
• How to re-establish trust and rhythm with your email list without pushing harder

Ready to grow your business without social media or burnout?

Join my NEW Skool group - Online Biz Without Social here:
https://www.skool.com/online-biz-growth/about

NEED CLARITY FAST?
Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now.
⚡️ $97 - Book here

p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

Today’s episode is a little different.

Instead of a teaching episode, I’m sharing a real, honest conversation with one of my clients - Julie C. Butler, a virtual summit coach who helps women grow their audience without relying on social media.

Julie opens up about what it really felt like to be “doing everything right” but still feeling stuck and what changed once she stopped trying to figure it all out alone and got strategic support that actually matched where she was in business.

If you’ve been feeling capable-but-stuck, this episode will land.

What You’ll Learn in This Episode:

• Why having all the pieces doesn’t always equal momentum
• The danger of trying to self-coach your way through a plateau
• What shifted after Julie attended the Empire Expansion Event
• How strategy + support led to fast, sustainable growth
• What it really feels like to have a coach in your corner

Guest Spotlight: Julie C. Butler
Julie C. Butler is a virtual summit coach based in Ottawa, Canada. She helps women grow their audience, build relationships, and create momentum through virtual summits, without relying on social media or constant content creation.

Julie's website: https://juliecbutler.com

Ready to grow your business without social media or burnout?

Join my NEW Skool group - Online Biz Without Social here:
https://www.skool.com/online-biz-growth/about

NEED CLARITY FAST?
Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now.
⚡️ $97 - Book here

p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

Today I’m joined by email automation strategist and deliverability expert Cheryl Rerick to unpack one of the most overlooked parts of email marketing - what happens after someone joins your list.

In this episode, we talk about how evergreen email sequences help you nurture subscribers long-term, sell without burnout, and stop relying solely on launches to make money.

If you’ve ever thought “I should be doing more with my email list… but I don’t know what,” this conversation is your roadmap.

What You’ll Learn in This Episode:

• Why most email lists aren’t cold - they’re under-nurtured
• What evergreen email sequences actually are [and what they’re not]
• Why customer research matters more than copy tricks
• How to choose the right offer to sell on automation
• How to repeat your core message without boring yourself to death

Guest Spotlight: Cheryl Rerick
Cheryl Rerick is an email strategist, automation engineer, and deliverability expert who helps online business owners turn their email list into a long-term sales engine. She specialises in evergreen email sequences that nurture, connect, and convert, without hustle or hype.

Links & Resources:
Cheryl's website: https://cherylrerick.com
Time To Conversion Calculator: https://cherylrerick.com/calculator-df/

Ready to grow your business without social media or burnout?

Join my NEW Skool group - Online Biz Without Social here:
https://www.skool.com/online-biz-growth/about

NEED CLARITY FAST?
Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now.
⚡️ $97 - Book here

p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

A lot of smart, capable business owners aren’t failing - they’re just quietly stuck.

In this episode, I’m breaking down the three visibility shifts I believe will define sustainable growth in 2026. Not hustle. Not hype. But clarity, trust, and intentional visibility that actually leads somewhere.

If you’re visible but tired… this episode is your permission slip to do things differently.

What You’ll Learn in This Episode:

• Why being “everywhere” is slowing your growth
• The difference between audiences and rooms - and why trust matters more than reach
• How to create visibility that leads to momentum instead of burnout
• What it really takes to build a calm, scalable business in 2026

Links & Resources:

• Apply for the Empire Expansion Event

Ready to grow your business without social media or burnout?

Join my NEW Skool group - Online Biz Without Social here:
https://www.skool.com/online-biz-growth/about

NEED CLARITY FAST?
Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now.
⚡️ $97 - Book here

p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!

In today’s episode, I’m breaking down why workshops work so well and why they’re often the conversion event no one realises they’re missing!

In This Episode You'll Learn:

• Why workshops outperform almost every other conversion event (even if you’re early in business)
• The psychology behind why they build trust faster than funnels
• The difference between running a class and running a conversion event
• How workshops help you grow your list, validate your offers, and strengthen your messaging - all at once
• What to say after your workshop to turn interest into actual sales
• Why workshops will be one of the smartest strategies heading into 2026

If you’ve ever wondered why your freebie isn’t converting… why your launches feel heavy… or why people aren’t taking the next step with you - this episode will change the way you think about visibility and sales.

Workshops are simple.
They’re intimate.
They’re wildly effective.
And it might just be the move your business has been waiting for.

Ready to grow your business without social media or burnout?

Join my NEW Skool group - Online Biz Without Social here:
https://www.skool.com/online-biz-growth/about

NEED CLARITY FAST?
Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now.
⚡️ $97 - Book here

p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!