• The Daily Habits That Turn Your Business Goals Into Reality
    Jan 13 2026

    Your plan is only as good as the habits that support it.

    You've set your goals, mapped your roadmap, now what? In this final episode, we're talking about the daily habits (personal + business) that turn your vision into reality. Because you don't rise to your goals, you fall to the level of your systems.

    In this episode, you'll learn:

    • Why your habits matter more than your goals

    • The identity-habit connection (what does your future self do daily?)

    • Personal habits vs. business habits (and why you need both)

    • The compound effect of small, consistent actions

    • What to do when you fall off track (because you will)

    This is where the magic happens. Small actions, repeated consistently, create massive results.

    Get the complete planning system for 2026: https://brandmerry.com/newplan

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    27 min
  • Monthly Themes + Quarterly Planning: How to Create a Flexible Business Plan
    Jan 6 2026

    You shouldn't be planning Q4 in January when you'll be a completely different person by then.

    Most planning systems are rigid—map out your year, hit your numbers, no excuses. But that doesn't work when life throws curveballs. In this episode, you'll learn how to create monthly themes (not rigid goals) and recalibrate every 90 days so your plan evolves with you.

    In this episode, you'll learn:

    • Why rigid monthly goals don't work for entrepreneurs

    • How to plan around your seasons, energy, and holidays

    • How to create monthly themes instead of monthly goals

    • The 4R quarterly evaluation framework (Review, Reflect, Regroup, Refresh)

    • How to map out your Q1 plan (January, February, March)

    Build a plan that's strategic AND sustainable. This is how you stay on track without burning out.

    Get the quarterly evaluation templates: https://brandmerry.com/newplan

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    29 min
  • How to Set Revenue Goals That Actually Mean Something (Good/Better/Best Framework)
    Dec 30 2025

    "$100K" is just a number until you know what it's funding in your real life.

    Most entrepreneurs set revenue goals that sound impressive but feel meaningless. In this episode, you'll learn how to connect your business goals to your actual life priorities using the Good/Better/Best framework, so your goals finally feel motivating instead of arbitrary.

    In this episode, you'll learn:

    • Why revenue goals feel hollow (and how to fix it)

    • The Good/Better/Best goal-setting framework

    • How to make every dollar have a purpose

    • How to connect revenue goals to real life (maternity leave cushions, travel, savings)

    • How to align your goals with your identity from Episode 1

    Stop setting goals that don't mean anything. Start planning with purpose.

    Get the revenue planning templates: https://brandmerry.com/newplan

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    24 min
  • Rethinking Goal Setting: Why Your Identity Matters More Than Your Goals
    Dec 23 2025

    Why do most goals fail by February? Because they're disconnected from who you're becoming.

    In this episode, we're flipping traditional goal setting on its head. Instead of starting with WHAT you want to achieve, we're starting with WHO you need to become. When your goals align with your identity, they stop feeling forced and start feeling inevitable.

    In this episode, you'll learn:

    • Why traditional goal setting fails for entrepreneurs

    • The identity-first approach to planning

    • How to reflect on 2025 and extract the lessons

    • What to release from your previous identity

    • How to choose your word or theme for 2026

    Ready to set goals that actually feel like yours? This is where it starts.

    Get the complete planning workbook: https://brandmerry.com/newplan

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    32 min
  • Your Most Aligned Year: A 4-Week Planning Series for Entrepreneurs
    Dec 23 2025

    Traditional goal setting doesn't work for creative entrepreneurs, and it's not because you lack discipline. It's because the system is broken.

    Welcome to "Your Most Aligned Year," a 4-week planning series that will completely change how you approach business planning. Instead of rigid goals that break the moment life happens, you'll learn how to create a flexible planning system that evolves with you.

    In this series, you'll:

    • Start with identity instead of just setting arbitrary revenue goals

    • Create an adaptable roadmap that works with your real life

    • Build habits that actually stick

    • Learn how to recalibrate quarterly without starting from scratch

    This isn't about listening and nodding along, you're going to take action each week. By mid-January, you'll have your complete 2026 plan mapped out.

    Ready to plan differently? Let's go.

    Want the complete system? Get all the deep dive questions, templates, business audit frameworks, and habit trackers inside Brand New Plan: https://brandmerry.com/newplan

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    9 min
  • 143: What I'm Letting Go of in My Business and What's Coming Next
    May 8 2025

    It's the final episode of the season, and I'm pulling back the curtain on what's been shifting behind the scenes at Brandmerry. From simplifying my offers to leaning into more sustainable content (hello SEO and YouTube!), I'm sharing the real reasons behind these changes and what's coming next. If you've ever felt the pull to pivot or redefine your version of success—this episode is for you.

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    28 min
  • 142: Mastering Sales Conversations Authentically with Leah Getts
    May 1 2025

    Welcome back, friend, to another episode of the Authentic Brand Builders Podcast!
    Today, we're diving into a topic that often gets overlooked in branding and marketing conversations: sales conversations.

    While branding, content creation, and marketing are crucial for getting your business seen and building an authentic brand, at some point, you also have to do the one thing many business owners resist…selling.

    Let's talk about why authentic sales conversations matter today more than ever, and how you can master them to grow your brand and serve your audience.

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    41 min
  • 142: Hear Their Stories [R2F Doors Open]
    Apr 17 2025

    In this special episode, you're hearing directly from the voices of my clients, entrepreneurs who've gone through Roadmap to Freedom and experienced real transformation in their businesses. From clarity and confidence to consistent income and freedom, these stories are proof that sustainable success is possible. If you've been wondering what it's really like inside R2F, this is the episode for you.

    Learn more and enroll at brandmerry.com/freedom

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    37 min