Madison Wasson from Wasson Management Marketing discusses her all-in-one business operations and marketing company. She emphasizes the interdependence of operations and marketing for business growth and introduces her innovative platform, GrowthIQ. Madison details her journey from corporate operations manager to entrepreneur, the continuous evolution of her team, and the impact of AI on her services. The conversation delves into her experience with the Goldman Sachs 10,000 Small Businesses program, leading to the creation of GrowthIQ—a comprehensive marketing hub incorporating AI to aid small businesses. Madison also offers insights into using AI effectively and shares her tips for small business owners navigating the marketing landscape.
00:00 Introduction to Wasson Management Marketing
00:57 Starting the Business Journey
01:42 Team Expansion and Adapting to Changes
03:06 Embracing AI and the Goldman Sachs Program
03:52 Developing the All-in-One Marketing Hub
05:14 Building and Launching GrowthIQ
12:22 Iterating and Improving the Platform
14:43 Marketing Challenges and Solutions
17:19 Utilizing GrowthIQ and AI in Business
21:48 Conclusion and Final Thoughts
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🔗 Show Notes From This Episode
– To learn more about GrowthIQ, visit this link: https://aicoachingwithangelina.live/growthiq
– To learn more about Wasson Management Marketing head over to: https://wassonmanagementmarketing.com/
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