If your sales dipped this fall and you feel the urge to cut costs or work more shifts, stop.

This episode shows you what to do instead.

There are only three ways to grow your restaurant sales.

You can bring in new customers.
You can get people to spend more.
You can get them to come back more often.

Most restaurant owners focus so much on chasing new customers, yet that’s the most expensive path.

You’ll hear the “parking lot” test I ran at my best location after 10 years of marketing - and the results about my customers shocked me. Then I show you where your fastest wins really lie.

You also learn:

✅Why you should compare sales year over year, not month to month
✅How a $20 postcard test paid back 500%
✅Why you need to plan restaurant marketing 2 to 3 months ahead
✅The free cookie sign that got staff to upsell almost every time
✅How one text message turned a slow Tuesday lunch into $2,000
✅A sneaky way to add more business during the quiet day time hours
✅What to do differently if your restaurant is in a small town

This is for restaurant owners who want more sales without guessing.


Key moments:

00:00:00 Intro
00:01:00 Why sales dip
00:07:55 Compare year over year
00:11:00 Is your marketing working?
00:15:54 Growth and ROI targets
00:20:30 The marketing triad
00:24:40 Raise your average ticket
00:29:00 Bring them back sooner
00:33:22 Add new revenue drivers
00:37:20 Run everything at once
00:41:00 Fix prime costs first


✅Tools For Restaurant Owners✅

Thinking of opening another restaurant? Avoid costly mistakes with my free guide:
👉https://hs.ownershifttraining.com/optin-mupb?el=podcast

-

✅About Us✅

The Restaurant Growth Accelerator Podcast is hosted by Andrew Scott - founder of OwnerShift Training.

Andrew Scott successfully scaled his restaurant business to 4 locations while working a handful of hours each week. He’s since helped over 1,000 restaurant owners increase their sales, profits, and free time - and he’d love to help you too.

✅For Restaurant Owners✅

Interested in growing your restaurant business while working less? Book your free assessment call:
👉 Restaurant Assessment Call

✅Connect With Us✅

https://www.facebook.com/groups/multiunitempirebuilders/
https://www.instagram.com/andrewrichardscott
https://ownershifttraining.com/?el=podcast

Every marketing agency promises to grow your restaurant profits, but most of them only ever touch your sales.

On this episode of the Restaurant Growth Accelerator podcast, coach Chris joins me to cut through all the marketing agency BS - and determine when and who may be best for your restaurant.

We also reveal when hiring an agency that increases sales could actually damage your restaurant (or at least leave you with the same amount of cash in the bank each month).

You’ll hear the simple math to check whether any marketing tool will actually pay off. We also explain why a restaurant with a high prime cost should fix that before it spends a cent on marketing.

Hit play now to judge any marketing offer by the only thing that matters for your restaurant.

Tune in to discover:

✅The three ways to grow restaurant revenue, and the two most owners skip
✅My parking lot study, where only 60% of people had ever been inside my busiest store
✅Owned media vs paid media, and how one text brought in about $2,000 on a slow lunch
✅Where SEO, apps, and websites fit… and what they won’t do
✅Why I list third-party delivery fees as marketing on my P&L
✅What to ask a social media agency before you sign

Key moments:

00:00:00 Intro
00:01:00 Cutting through marketing promises
00:04:09 The parking lot study
00:07:38 New customers cost more
00:11:10 When a mailer works
00:14:25 Owned vs paid media
00:19:00 Judging SEO and apps
00:23:39 Simple marketing ROI math
00:27:58 Delivery apps are marketing
00:32:00 Sales are not profits
00:37:46 Social media agency traps

-

✅Tools For Restaurant Owners✅

Get your FREE copy of the Restaurant Manager Hiring Playbook:
👉https://hs.ownershifttraining.com/managerhiringtoolkit

-

✅About Us✅

The Restaurant Growth Accelerator Podcast is hosted by Andrew Scott - founder of OwnerShift Training.

Andrew Scott successfully scaled his restaurant business to 4 locations while working a handful of hours each week. He’s since helped over 1,000 restaurant owners increase their sales, profits, and free time - and he’d love to help you too.

✅For Restaurant Owners✅

Interested in growing your restaurant business while working less? Book your free assessment call:
👉 Restaurant Assessment Call

✅Connect With Us✅

https://www.facebook.com/groups/multiunitempirebuilders/
https://www.instagram.com/andrewrichardscott
https://ownershifttraining.com/?el=podcast

Your sales drop every August and September. And every year, it still catches you off guard.

Your bank account takes the hit, your costs climb, and you end up back on the line covering shifts.

In this episode of the Restaurant Growth Accelerator podcast, Chris and I break down why the slow season hurts so many restaurant owners.

I walk you through the simple maths to forecast next month's restaurant sales, then I show you how to turn that number into food and labor budgets - so your cash stays in your bank account and not on your shelves.

We also cover the two times of year when staff turnover always shows up, and how to hire before your competition does.

If the slow season catches you off guard this year, grab a pen, press play, and get ahead of your next slowdown (before it hits your bank account).

Key moments:

00:00:00 Intro
00:01:00 The Post Summer Slowdown
00:05:00 Knowledge & Execution
00:08:50 Simple Sales Forecast
00:12:26 Food and Labor Budgets
00:18:45 Expect Unexpected Turnover
00:22:20 Hire Before Everyone Else
00:25:40 Plan Fall Marketing Early
00:28:45 Back to School Marketing
00:32:00 Marketing Lead Times
00:35:03 Order Gift Cards Now

-

✅About Us✅

The Restaurant Growth Accelerator Podcast is hosted by Andrew Scott - founder of OwnerShift Training.

Andrew Scott successfully scaled his restaurant business to 4 locations while working a handful of hours each week. He’s since helped over 1,000 restaurant owners increase their sales, profits, and free time - and he’d love to help you too.

✅For Restaurant Owners✅

Interested in growing your restaurant business while working less? Book your free assessment call:
👉 Restaurant Assessment Call

✅Connect With Us✅

https://www.facebook.com/groups/multiunitempirebuilders/
https://www.instagram.com/andrewrichardscott
https://ownershifttraining.com/?el=podcast

I used to wake up at 6:00 a.m. scared to look at my own phone. Because I knew as soon as I looked, I’d see somebody had quit or didn’t show up. And I was the only one who could fix it.

If your restaurant falls apart the minute you leave, this episode shows you the way out.

In this episode I was a guest on The Pre Shift podcast, hosted by DJ Constantino, and presented by 7Shifts. I share my story as a multi-unit restaurant owner. I had the sales, the managers and 50-plus employees.

Yet I still worked 100-hour weeks and had no life.

Then I saw the real problem - I was the system. I walk through how I fixed that, and how restaurant owners can build restaurant systems that grow profit and give them their time back.

We also get into the fifth location mistake that pulled 30% of the customers away from my best store. I share the "streaky mirror" example that explains why your team gets simple tasks wrong. And you'll hear why I track food cost and labor cost every week instead of waiting on a monthly P&L.

If you want a restaurant business that works for you instead of you working for it, hit play now.

Key moments:

00:00:00 Intro
00:00:45 My Restaurant Story
00:04:26 Afraid Of My Phone
00:07:45 When Scaling Turns Risky
00:13:31 The Streaky Mirror Lesson
00:20:06 The Walk-In Problem List
00:23:56 Finding Five Free Hours
00:27:08 Track Your Numbers Weekly
00:32:11 Why I Raised Wages
00:35:16 The Overstaffing Trap
00:38:55 Two Fixes This Week

-

✅Check out 7Shifts and the Pre-Shift Podcast✅

https://www.7shifts.com/
https://podcasts.apple.com/us/podcast/the-pre-shift/id1534369183

-

✅Tools For Restaurant Owners✅

Claim your FREE Restaurant Weekly Financial Tracker to uncover thousands in hidden profits and optimize your costs (in less time than it takes to finish your morning coffee):

https://ghl.ownershifttraining.com/weekly-tracker-lp?el=podcast

-

✅About Us✅

The Restaurant Growth Accelerator Podcast is hosted by Andrew Scott - founder of OwnerShift Training.

Andrew Scott successfully scaled his restaurant business to 4 locations while working a handful of hours each week. He’s since helped over 1,000 restaurant owners increase their sales, profits, and free time - and he’d love to help you too.

✅For Restaurant Owners✅

Interested in growing your restaurant business while working less? Book your free assessment call:
👉 Restaurant Assessment Call

✅Connect With Us✅

https://www.facebook.com/groups/multiunitempirebuilders/
https://www.instagram.com/andrewrichardscott
https://ownershifttraining.com/?el=podcast

Lines out the door do not mean money in the bank, and I learned that the hard way.

You can have great food, great reviews and a great team - and still close the month with zero cash flow. In this episode I show you why, and I share the formula that changes it.

I’m sharing the biggest secrets I’ve learned after reviewing hundreds of restaurant P&L statements every single month - along with the 3 key numbers I check first that reveal whether your restaurant has a sales problem or a cost problem.

We also cover the rent percentage test, the real net profit target you should aim for, and the five tactics my clients use to get there.

I share real client numbers too, including one seafood restaurant that doubled its bottom line without adding much revenue.

If your restaurant is busy but your bank account is not, this episode gives you the numbers to fix it.

Grab a calculator, pull up your P&L, and hit play.

00:00:00 Intro
00:00:45 You Are The System
00:04:45 Successful Restaurant, Failing Business
00:07:53 The 60% Prime Cost Lie
00:10:45 The Rent Percentage Test
00:15:30 Cut Costs Or Grow Sales
00:19:03 Break Even Profit Stacking
00:25:54 What Good Looks Like
00:30:25 Measure Every Single Week
00:34:25 Check Your Competitors' Prices
00:39:25 Upsells And Frequency Offers


✅Tools For Restaurant Owners✅

Claim your FREE Restaurant Weekly Financial Tracker to uncover thousands in hidden profits and optimize your costs (in less time than it takes to finish your morning coffee):

https://ghl.ownershifttraining.com/weekly-tracker-lp?el=podcast

-

✅About Us✅

The Restaurant Growth Accelerator Podcast is hosted by Andrew Scott - founder of OwnerShift Training.

Andrew Scott successfully scaled his restaurant business to 4 locations while working a handful of hours each week. He’s since helped over 1,000 restaurant owners increase their sales, profits, and free time - and he’d love to help you too.

✅For Restaurant Owners✅

Interested in growing your restaurant business while working less? Book your free assessment call:
👉 Restaurant Assessment Call

✅Connect With Us✅

https://www.facebook.com/groups/multiunitempirebuilders/
https://www.instagram.com/andrewrichardscott
https://ownershifttraining.com/?el=podcast

Restaurant social media isn’t dead. But posting food photos, boosting posts, and chasing likes won’t reliably turn attention into restaurant sales.

In this episode, Andrew Scott and Chris Wietecha explain how one restaurant generated roughly $2,000 in business from a single text message - and why building an owned customer list can be more valuable than paying for the same eyeballs again and again.

If you’re an independent restaurant owner trying to get a real return from social media marketing, this episode reveals what’s changed, what’s working now, and how to turn social media visibility into revenue.

Andrew and Chris also explore why the old restaurant social media strategy of posting attractive dishes and waiting for customers to show up has lost effectiveness (and what to do instead)

In this episode, you’ll learn:

✅Why traditional restaurant social media tactics aren’t producing the same results they used to
✅What social media algorithms reward now
✅How social media keeps your restaurant visible and top of mind
✅How offers and incentives can turn attention into restaurant visits
✅Why restaurant owners should collect customer phone numbers and email addresses
✅The “memorable dishes and experiences” secret that generates content for you
✅How your restaurant staff can help produce better TikTok, Instagram Reel, and social media content

Key moments:

00:00:00 Intro
00:01:00 What owners get wrong
00:03:54 The algorithm
00:06:57 Skip trend hopping
00:10:43 Your digital open sign
00:13:49 Design camera-ready dishes
00:17:11 Build one memorable dish
00:20:14 Your staff already do this
00:24:20 Ads build your owned list
00:28:00 TikTok is the new Google

-

✅Tools For Restaurant Owners✅

Claim your FREE Restaurant Weekly Financial Tracker to uncover thousands in hidden profits and optimize your costs (in less time than it takes to finish your morning coffee):

https://ghl.ownershifttraining.com/weekly-tracker-lp?el=podcast

-

✅About Us✅

The Restaurant Growth Accelerator Podcast is hosted by Andrew Scott - founder of OwnerShift Training.

Andrew Scott successfully scaled his restaurant business to 4 locations while working a handful of hours each week. He’s since helped over 1,000 restaurant owners increase their sales, profits, and free time - and he’d love to help you too.

✅For Restaurant Owners✅

Interested in growing your restaurant business while working less? Book your free assessment call:
👉 Restaurant Assessment Call

✅Connect With Us✅

https://www.facebook.com/groups/multiunitempirebuilders/
https://www.instagram.com/andrewrichardscott
https://ownershifttraining.com/?el=podcast

Your restaurant can show a profit on paper and still leave you asking, “Where the hell did all the money go?”

In this episode, restaurant coach Andrew Scott reveals how much money a restaurant owner should actually take home - and the number below net profit that tells you what's really yours.

He calls it net free cash flow, and after 20 years of multi-unit restaurant ownership, he says most owners have never calculated it once.

Here's why that matters - some of the money in your business bank account right now isn't yours and Andrew learned this the hard way.

This episode shows you what you SHOULD be taking home vs what you’re taking home right now (and how to fix it)

Tune in to discover:

✅The simple calculation that shows how much you can actually take home from your restaurant
✅How "only 2 or 3 percent over" on food and labor costs could be draining $70,000 a year
✅The prime cost target almost all profitable restaurants hit
✅Fix your restaurant in THIS order (do it wrong and you'll add work without adding money)
✅Expansion mistakes that kept Andrew broke across three locations
✅How a $6 million restaurant loses half a million a year

Key moments:

00:00:00 Intro
00:01:00 Money That Isn't Yours
00:04:57 The Profit Pipe
00:08:40 The Balance Sheet Blind Spot
00:11:40 Savings Buffer
00:15:00 The Replenishing Bank Account
00:18:20 Profitable Today, Not Later
00:21:27 55 Percent Target
00:24:40 Death by Small Percentages
00:27:40 Stack Sales After Break Even
00:31:00 Two Unprofitable Locations

-

✅Tools For Restaurant Owners✅

Claim your FREE Restaurant Weekly Financial Tracker to uncover thousands in hidden profits and optimize your costs (in less time than it takes to finish your morning coffee):

https://ghl.ownershifttraining.com/weekly-tracker-lp?el=podcast

-

✅About Us✅

The Restaurant Growth Accelerator Podcast is hosted by Andrew Scott - founder of OwnerShift Training.

Andrew Scott successfully scaled his restaurant business to 4 locations while working a handful of hours each week. He’s since helped over 1,000 restaurant owners increase their sales, profits, and free time - and he’d love to help you too.

✅For Restaurant Owners✅

Interested in growing your restaurant business while working less? Book your free assessment call:
👉 Restaurant Assessment Call

✅Connect With Us✅

https://www.facebook.com/groups/multiunitempirebuilders/
https://www.instagram.com/andrewrichardscott
https://ownershifttraining.com/?el=podcast

"Nobody wants to work anymore." - Every restaurant owner has said it. But the strange thing is, the generation and your local area haven't actually changed. So why has hiring got harder?

In this episode, restaurant coach Andrew Scott reveals the restaurant hiring system he built across multiple locations.

You’ll discover how to attract great employees, write job ads that pull A players, and how to cut labor costs - while paying your best people more.

This episode is from a live webinar training, and Andrew holds nothing back.

Tune in to discover:

✅ The two hiring dead zones that wreck restaurant staffing every year
✅ What to do with reference checks… this catches bad hires before they cost you
✅ The simple timing shift that gets you better candidates at lower wages
✅ A common hiring trap keeping you stuck in the same staffing hole every few weeks
✅Job ad mistakes that repel A players (and how to write better job ads for better staff)
✅ How paying one dollar more per hour dropped Andrew's total labor cost by 5% of sales
✅ How Andrew stretched average employee tenure from three months to three years
✅ The hiring funnel that builds a restaurant team that runs without you covering shifts

Key moments:

00:00:00 Intro
00:01:50 Nobody Wants To Work
00:04:21 Constant Calls, No Freedom
00:09:22 Hiring Dead Zones
00:18:10 The Bob Conversation
00:21:30 Job Ads That Repel
00:25:50 The Dollar Wage Raise
00:30:34 Past Behavior Interviews
00:35:30 The Alex Mistake
00:41:27 Reading Reference Checks
01:05:10 Hire Three, Keep Two

-

✅Tools For Restaurant Owners✅

Thinking of opening another restaurant? Avoid costly mistakes with my free guide:
👉https://hs.ownershifttraining.com/optin-mupb?el=podcast

-

✅About Us✅

The Restaurant Growth Accelerator Podcast is hosted by Andrew Scott - founder of OwnerShift Training.

Andrew Scott successfully scaled his restaurant business to 4 locations while working a handful of hours each week. He’s since helped over 1,000 restaurant owners increase their sales, profits, and free time - and he’d love to help you too.

✅For Restaurant Owners✅

Interested in growing your restaurant business while working less? Book your free assessment call:
👉 Restaurant Assessment Call

✅Connect With Us✅

https://www.facebook.com/groups/multiunitempirebuilders/
https://www.instagram.com/andrewrichardscott
https://ownershifttraining.com/?el=podcast