• Episode 55: Podcast Content to Published Book: A Step-by-Step Guide for Entrepreneurs with Mikeala Mathews
    Jan 20 2026

    Every podcaster hits this moment.

    You’ve been showing up consistently. You’ve poured time, energy, and money into your show. And yet… growth feels slow. Motivation feels shaky. And you’re quietly wondering: Is this podcast still worth it?

    In this episode of Podcast Growth Tools, I’m diving into one of the hardest — and most honest — questions podcasters face: when should you keep going, and when is it actually okay to walk away?

    This isn’t a “never quit” pep talk. And it’s not about pushing through burnout at all costs. It’s about clarity, alignment, and understanding what your podcast is really doing for your business.

    I break down how to evaluate your podcast beyond downloads, what signals matter most, and how to tell the difference between a show that needs a strategic shift versus one that no longer fits your season of life or business.

    In this episode, you’ll learn:

    1. The most common reasons podcasters feel stuck or discouraged
    2. Why downloads alone aren’t a reliable measure of podcast success
    3. How to assess whether your podcast is supporting your business goals
    4. When burnout is a signal for change — not quitting
    5. What to look at before deciding to pause, pivot, or walk away
    6. How to realign your podcast with your current capacity and priorities
    7. Why staying consistent doesn’t always mean staying the same
    8. How to make intentional decisions instead of emotional ones

    Timestamps:

    1. 02:15 - Discussing the passion for creativity in women
    2. 05:30 - The transformation and confidence from publishing books
    3. 08:45 - The role of podcasts in book writing
    4. 15:15 - The importance of storytelling and strategy in books
    5. 18:30 - Steps to start writing a book
    6. 21:45 - Self-publishing vs. traditional publishing
    7. 25:00 - Building a team for book publishing
    8. 28:15 - Marketing strategies using podcasts and books

    This episode is for podcasters who feel torn — who love their show but aren’t sure it still makes sense. If you’re questioning your podcast’s role in your business, your energy, or your future plans, this conversation will help you zoom out and get clear.

    You’re not failing for asking this question. You’re evolving.

    🔗 Explore more podcast growth resources: https://www.podcastmarketinghub.com

    📥 Free Podcast Growth Toolkit:

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    35 min
  • Episode 54: 4 Ways To Give Your Podcast A Glow-Up This Year
    Jan 13 2026

    Does your podcast look good… but still feel like it’s not doing much for your business?

    You’re not alone. And it’s not because you’re bad at podcasting.

    In this episode of Podcast Growth Tools, I’m breaking down why so many podcasts stall—even when the content is solid—and what actually needs to change if you want your show to grow your email list, support your revenue, and feel exciting again.

    As we head into 2026, podcasting is evolving fast. Searchability matters more than ever. SEO-driven titles and descriptions play a huge role in discoverability. AI is influencing how content gets found. And the podcasters who treat their show like a true business asset—not just weekly content—are the ones seeing sustainable growth.

    This episode walks you through how to give your podcast a strategic glow-up, without adding more work or burning yourself out.

    In this episode, you’ll learn:

    1. Why having a “good” podcast isn’t the same as having a strategic one
    2. How your podcast name and episode titles affect searchability and growth
    3. Why SEO-friendly, search-based titles matter more than ever in 2026
    4. Simple production and planning tweaks to get off the content hamster wheel
    5. How to create podcast systems—even if you can’t outsource yet
    6. Why podcasting is still one of the least competitive platforms for organic growth
    7. What metrics actually matter beyond downloads
    8. How to track engagement, email list growth, and real business impact
    9. Why mindset and intention matter more than comparison or rankings

    Timestamps:

    1. 1:45 - Common podcasting hurdles and mindset shifts
    2. 3:30 - Exciting details about the Glow-Up Party
    3. 5:00 - The art of being found in a crowded space
    4. 6:45 - Streamlining your podcast process for success
    5. 8:15 - The magic of collaboration and shared growth
    6. 10:00 - Leveraging unique opportunities in podcasting
    7. 11:30 - Tracking what truly drives podcast success
    8. 13:00 - Shifting from downloads to meaningful engagement

    This episode is for podcasters who want their show to become the cornerstone of their marketing—not just another thing on the to-do list.

    If you want your podcast to drive organic growth, grow your email list, support your offers, and create real connection with the right audience, this is where it starts.

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    15 min
  • Episode 53: Podcast SEO 101: How to Rank Higher and Get Found with Duo Collective’s Abbey Oslin
    Jan 6 2026

    If your podcast feels like it’s doing a lot of work without giving much back, this episode is for you.

    In this in-depth conversation, I’m joined by Abbey Oslin from Duo Collective for a true podcast swap—one that dives deep into how podcasting, SEO, and AI actually work together to grow your audience, authority, and business. We talk about what’s working right now, what’s changing fast, and how podcasters can stop treating their show like “just content” and start treating it like a long-term growth asset.

    This episode is especially powerful if you’re an established podcaster who loves creating content but wants clearer visibility, stronger discoverability, and more alignment between your podcast and your business goals.

    In This Episode, We Cover:

    1. Why podcasting is one of the most powerful SEO plays available to business owners
    2. How AI tools like ChatGPT and Google’s AI Overviews rely on SEO foundations
    3. The real reason blog-style show notes matter more than ever
    4. How to structure podcast titles for searchability on Apple and Spotify
    5. What E-E-A-T means and how podcasts naturally build authority and trust
    6. How to repurpose old podcast episodes without starting from scratch
    7. Why most podcasters underutilize their website—and how to fix it
    8. How quizzes, bundles, and playlists outperform social media for podcast growth
    9. The biggest mistakes podcasters make when choosing hosting platforms
    10. How dynamic ads turn your back catalog into a revenue-generating asset

    Timestamps:

    1. 1:45 - Common podcasting hurdles and mindset shifts
    2. 3:30 - Exciting details about the Glow-Up Party
    3. 5:00 - The art of being found in a crowded space
    4. 6:45 - Streamlining your podcast process for success
    5. 8:15 - The magic of collaboration and shared growth
    6. 10:00 - Leveraging unique opportunities in podcasting
    7. 11:30 - Tracking what truly drives podcast success
    8. 13:00 - Shifting from downloads to meaningful engagement

    Your podcast already contains years of expertise, insight, and value. The difference between a show that nurtures and a show that drives growth comes down to how intentionally that content is positioned, optimized, and repurposed.

    Treat your podcast like a product—and everything changes.

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    1 ora e 2 min
  • Episode 52: My Podcasting Story: What 10 Years, 110+ Clients, and Millions of Downloads Have Taught Me
    Dec 30 2025

    There isn’t really one place where I’ve ever shared my full story — how podcasting found me, shaped my career, and ultimately led me to build Podcast Growth Tools and support over 100 podcasters.

    So this episode felt like the right moment to do that.

    In this episode of Podcast Growth Tools, I’m sharing my journey — from recording my very first podcast as a holistic health coach, to managing and growing Amy Porterfield’s podcast, to eventually stepping into entrepreneurship, motherhood, and building a podcast-first business of my own.

    This is the story behind why I care so deeply about podcast impact over downloads, why I believe podcasts should be treated like products, and why I help podcasters build marketing systems that are sustainable, human, and deeply aligned.

    If you’ve ever felt discouraged by download numbers, unsure if your podcast is “working,” or like your show deserves more intention — this episode is for you.

    In this episode, I share:

    1. How my first podcast taught me the power of connection and conversation
    2. What sparked my love for podcasting and long-form content
    3. How I took over Amy Porterfield’s podcast during a season of stagnation
    4. Why I built a six-phase podcast growth plan — and what changed as a result
    5. The iOS update that reshaped how we think about podcast downloads
    6. Why podcast impact matters more than vanity metrics
    7. How podcasting led me to build my own business and support 100+ podcasters
    8. What I’ve learned about consistency, patience, and long-term growth
    9. Why smaller audiences can create deeper impact than massive ones
    10. My mission for podcasters moving forward — and how I hope you’ll carry it too

    Timestamps:

    1. 02:30 - Starting my first podcast, Love Rising
    2. 05:15 - Transition to working with Amy Porterfield
    3. 08:45 - Taking over podcast management responsibilities
    4. 12:00 - Developing a six-phase growth plan
    5. 15:30 - Challenges with download metrics obsession
    6. 18:00 - Shifting focus to podcast impact
    7. 20:45 - Launching a podcast-centric quiz
    8. 22:30 - Reflections on podcasting journey and growth
    9. 24:00 - Upcoming events and opportunities for podcasters

    This episode is an invitation to slow down, zoom out, and reconnect with why you started podcasting in the first place.

    🔗 Explore more:

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    25 min
  • Episode 51: From $0 Days to Daily Sales: How Podcasters Can Sell Digital Products with Abigail Peugh
    Dec 23 2025

    If you’ve ever felt torn between growing your business and protecting your time, energy, or family life — this episode is a breath of fresh air.

    In this episode of Podcast Growth Tools, I sit down with Abigail Peugh to talk about building a profitable, sustainable online business without high-ticket pressure, burnout, or constant hustle. Abigail shares how low-ticket digital products and a thoughtfully designed membership became the foundation for daily sales, recurring revenue, and long-term stability — even through major life seasons like motherhood, health challenges, and pregnancy.

    This conversation goes far beyond tactics. We talk about capacity, nervous system regulation, storytelling, content creation, and how to build a business that actually supports your life instead of competing with it.

    In this episode, you’ll learn:

    1. Why low-ticket digital products are one of the most sustainable ways to grow an online business
    2. How Abigail transitioned from one-off launches to recurring membership revenue
    3. The biggest mistakes creators make when building and scaling memberships
    4. How to sell daily without feeling pushy, repetitive, or burned out
    5. Why storytelling converts better than constant “educational” content
    6. How podcasting fits into a long-term, sustainable content and sales ecosystem
    7. What daily sales actually require behind the scenes (and what they don’t)
    8. How motherhood and changing capacity reshaped Abigail’s business model

    Timestamps:

    1. 3:15 - Discussing the power of low-ticket digital products
    2. 6:30 - Abigail's personal story and business evolution
    3. 14:00 - The importance of storytelling in sales
    4. 17:15 - Balancing motherhood and entrepreneurship
    5. 20:30 - Insights on building a supportive community
    6. 23:45 - Abigail's approach to content creation
    7. 27:00 - The role of authenticity in social media

    If you’re a coach, creator, or podcaster looking to grow your business in a way that feels aligned, calm, and intentional — this episode will shift the way you think about offers, content, and growth.

    🔗 Explore more: https://www.podcastmarketinghub.com

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    37 min
  • Episode 50: Why Your Quiz Isn’t Converting & How to Fix It with Interact CEO Josh Haynam
    Dec 16 2025

    If you’ve ever wondered why quizzes convert better than checklists, PDFs, or almost any other type of lead magnet… this episode breaks down the why, the how, and the massive opportunity most podcasters are still missing.

    I sat down with Interact co-founder Josh Haynam to talk about how quizzes have generated over 100 million leads, why they consistently convert at 40%+, and how creators, coaches, and podcasters can use quiz funnels to grow their email lists, segment their audience, and increase sales.

    Josh shares what he’s learned from more than 1.3 billion quiz views across thousands of creators and brands — the patterns, the psychology, and the mistakes that separate successful quizzes from the ones that flop.

    Whether you're a seasoned podcaster or building your first funnel, this conversation reveals what’s actually working right now in audience growth and lead generation.

    In this episode, you’ll learn:

    • Why quizzes consistently outperform traditional lead magnets in growth and conversions
    • The psychology behind quiz results (and why personalization matters)
    • The biggest quiz mistakes people make and how to avoid them
    • Josh’s breakdown of Interact’s 1.3 billion quiz views and 100M lead conversions
    • Why AI-generated quizzes miss the mark (and what to do instead)
    • How podcasters can use quizzes to drive traffic, segment listeners, and sell more effectively
    • Proven quiz funnel examples, including the “career archetype” case study
    • Where to promote your quiz for maximum ROI (and what to avoid with ads)
    • Why a well-built quiz can stay evergreen and profitable for years

    Timestamps:

    • 01:20 — Origin story: how Interact was born
    • 03:05 — Why quizzes convert better than PDFs/checklists
    • 05:12 — Using quiz data to shape marketing + offers
    • 12:18 — Interact quiz benchmarks, metrics, and averages
    • 14:42 — Biggest quiz mistakes and why quizzes flop
    • 17:30 — AI quiz templates vs real audience research
    • 20:25 — Where quiz traffic comes from + promotion tips
    • 26:02 — Evergreen case study: Advice with Erin
    • 30:12 — What Interact is building for 2025 and beyond

    If you’ve been thinking about creating a podcast-first quiz funnel, this episode gives you the roadmap — and the confidence — to do it right.

    Start your Interact quiz: https://tryinteract.com

    Free Podcast Growth Toolkit: https://www.podcastmarketinghub.com/free

    More episodes + resources: https://www.podcastmarketinghub.com

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    37 min
  • Episode 49: 7 Podcast Growth Trends For Online Entrepreneurs in 2026
    Dec 9 2025

    If you’ve been wondering where podcasting is really headed—and what creators, entrepreneurs, and business owners should actually be paying attention to—this episode breaks it down in a way that finally makes sense.

    The truth is, the podcasting landscape is shifting faster than most people realize. Listener behavior is changing. Discovery is changing. Marketing is changing. And the shows that evolve now will be the ones that grow next year—without relying on luck, algorithms, or guesswork.

    In this episode of Podcast Growth Tools, I’m sharing the 2026 podcasting trends I’m watching closely across my clients, my own podcast, and the broader industry. These are the shifts that will determine which podcasts grow, which ones stall, and which ones quietly become the most powerful marketing channel in a business.

    If you want your podcast to drive revenue, leads, visibility, and long-term brand authority in 2026, this episode will show you exactly where to focus.

    In this episode, we cover:

    • The podcasting trends shaping 2026—what’s changing and why it matters
    • Why podcasts can no longer exist outside your business’s core marketing strategy
    • How to turn your show into a true growth engine with podcast-first funnels
    • The rising importance of SEO-driven episode titles, keywords, and search intent
    • Why long-term sustainable content will outperform “publish at all costs”
    • How creators are monetizing smarter by prioritizing their own offers
    • The growing influence of AI in editing, analytics, workflows, and content planning
    • What the global increase in podcast listeners means for discoverability
    • The rise of micro-podcasting, niche clarity, and intentional binge-worthy content

    Timestamps:

    • 02:30 - Importance of integrating podcasts into business
    • 05:45 - Podcast funnels changing the game
    • 10:17 – Why SEO-rich titles and show notes must be a priority
    • 12:00 - Organic discoverability and audience retention
    • 18:45 - Global growth in podcasting markets
    • 19:40 – Micro-niches and messaging clarity for stronger discoverability
    • 24:52 – Why sustainable podcasting systems will define successful creators
    • 27:12 – Batch recording, swaps, outsourcing, and long-term consistency
    • 29:30 – Why quality will outperform quantity going forward

    This is your roadmap for staying ahead of the curve — and for making 2026 your most strategic podcasting year yet.

    🔗 Explore more: https://www.podcastmarketinghub.com

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    27 min
  • Episode 48: The Strategy Behind 120% Podcast Growth and a 77% Course Revenue Jump (with Savannah Gilbo)
    Dec 2 2025

    If you’ve ever wondered what actually happens when you treat your podcast like a business asset instead of a creative side project, this episode paints the clearest picture.

    In this episode of Podcast Growth Tools, I sit down with bestselling writing coach and host of the Fiction Writing Made Easy podcast, Savannah Gilbo, to unpack how she grew from a steady show… to one that sees weeks of 16k, 17k, and even 38,000 downloads.

    But the real magic?

    Her podcast isn’t just growing — it’s fueling her entire ecosystem. From stronger launches, to higher email conversions, to a quiz funnel that brought in thousands of leads and directly boosted a 77% increase in course sales… Savannah’s story is a masterclass in using your podcast strategically.

    Whether you're a coach, educator, or content-driven entrepreneur, this conversation pulls back the curtain on what sustainable, long-term podcast growth actually looks like.

    Inside this episode, we cover:

    • How Savannah grew her show from 9–10k downloads/week to 17k+
    • Why patience, strategy, and compounding growth matter more than “going viral”
    • The podcast-centric quiz funnel that brought in thousands of leads
    • How bucket data changed her entire messaging and launch strategy
    • The way podcasting builds unmatched trust (especially for introverts)
    • How to simplify your business by aligning everything around your podcast

    Timestamps:

    • 2:10 - Savannah discusses her podcast's impact on course revenue
    • 8:40 - Importance of SEO and discoverability in podcasting
    • 12:05 - Launching a successful podcast-centric quiz funnel
    • 15:30 - Insights on audience segmentation and content strategy
    • 23:10- Treating a podcast like a product for better results
    • 27:35 - Creating engaging content and connecting with the audience
    • 31:50 - Savannah's advice for aspiring podcasters and closing thoughts

    If you’re building a podcast-driven business, or want your show to fuel your launches, courses, and sales… this episode will shift the way you work forever.

    🔗 Explore more: https://www.podcastmarketinghub.com

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    40 min