Why does business clarity feel impossible on the days you don’t feel confident? In part two of my conversation with Emma Lokai, we get into the one thing that keeps a simple business moving, even on your hardest days.

Emma breaks down the difference between confidence and conviction, and why one is a feeling you can fake while the other is something you live by no matter what. Then she walks us through how she helps women build conviction when they have none, starting with a step that will completely change how you look at your business.

If you keep rewriting your ideal client, running every post past someone else, or buying another content strategy hoping this one finally works, this episode is your sign. It was never a strategy problem.

Plus, I share some big news live on the show that I did not see coming.

Part one is our most listened to episode ever, so if you missed it, start there and come right back.

Connect with Emma on Instagram: https://www.instagram.com/emmalokaimind/

Come to Creator's Lab

https://www.skool.com/the-adhd-entrepreneurs-club-7839/about

What if building a simple business and finding real business clarity had nothing to do with doing more? Today we meet someone who is going to explode the industry with her message, and we get front row seats to it all.

Emma believes that a simple business has nothing to do with another strategy, another course, another coach. She believes we are searching for business clarity in all the wrong places, and I totally agree.

This way of thinking will shift you from struggling to show up on the hard days, to living a lifestyle of service and belief in yourself and your offers.

The energy she brings is electrifying and you don’t want to miss this episode.

Connect with Emma Lokai

https://www.instagram.com/emmalokaimind/?hl=en

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Visit ADHD Creator's Lab

https://www.skool.com/the-adhd-entrepreneurs-club-7839/about

What if decision fatigue is the real reason your business feels so hard to keep up with?

For ADHD entrepreneurs, every tiny choice drains the energy we need to create, plan, and follow through. On this episode of the My Simple Business podcast, I share how I removed 90% of the decisions from my business. It's the deepest layer behind simplifying your business, and most people stop before they ever reach it.

I'll also share a simple way to start beating decision fatigue yourself today.

If you're tired of overthinking every little choice in your business, this one's for you.

🧠 Join the ADHD Creators Lab https://www.skool.com/the-adhd-entrepreneurs-club-7839/about
💬 Come say hi on Instagram: https://www.instagram.com/simplify.with.alyssa/

What if making your business simple has less to do with managing your time and more to do with mapping out where your energy actually goes?

In this episode, I sit down with Mo Holloman, ADHD coach, Emmy-nominated entertainer, and creator of ADHD Energy Budgeting. We talk about why time management never really worked for so many of us. Mo calls time management a scam, and I am here for it!

We get into the hidden drains that steal your energy before you even sit down to work. We talk about why some things on your to-do list are actually whole projects, and what's really going on when you can't put your phone down at night. Mo even coaches me live through my own bedtime struggle and why cooking dinner started to feel like a chore. So you get to hear what this looks like in real life, not just in theory.

If you feel drained all the time and wonder why you can't keep up with your business, this one is for you.

Mo's Instagram

https://www.instagram.com/moholloman/

Mo's Energy Audit for ADHD Entrepreneurs

https://www.dropbox.com/scl/fi/wznwqhg0plqj63fimiehh/BOLD-ENERGY-AUDIT.pdf?rlkey=zq9hlr5l5w14223mudxpupu1v&st=czl40kyg&dl=0

Mo's newsletter:

https://nicegirldetox.kit.com/

Come Simplify your home with me on IG

https://www.instagram.com/simplify.with.alyssa/

Ever feel like "niche down" advice was written for a completely different brain than yours?

This episode breaks down why the algorithm rewards focus, and how to actually find your content pillars without cramming your whole self into one tiny box. It's built specifically for the ADHD entrepreneur who has a hundred interests and gets told to pick one. We get into the real brain science behind decision fatigue, why too many ideas at once quietly kills your creativity, and a simple way to find focus that still leaves room for every part of who you are. This isn't about becoming someone smaller. It's about getting clear enough to actually be seen.

This one's for you if you've started ten different content ideas this month and finished none of them, and you're ready for a little more clarity without losing yourself in the process.

ADHD entrepreneur community: https://www.facebook.com/share/g/19HkVwbgZp/
Content pillar worksheet mentioned in this episode: https://alyssadavid.myflodesk.com/hon15b71yk

Have you ever obsessed over something new, hyper fixated on it for days, and before you know it you're onto the next obsession and the last one is forgotten?

This episode is about the messy middle we find ourselves in during habit formation, projects, business goals and so much more.

If you struggle with task completion, consistency, or staying focused on new habits long term- this episode is for you.

Follow us on IG

https://www.instagram.com/simplify.with.alyssa/reels/

Join the ADHD Entrepreneur community

https://www.facebook.com/share/g/1BkvWr9xbC/

Do you think you need to work harder just to keep your business together? Simple business plans do not require more hustle. They require less friction and more intention.

This episode drops into a real week where opportunities are pouring in and inquiries are piling up fast. Instead of letting it spiral, small shifts are being made in real time to stay on top of it all without losing evenings, weekends, or sanity.

You will hear what changes when overwhelm hits, why chasing a perfect plan can actually slow you down, and why leaning into what you already do well is often smarter than starting something new.

If you have ever felt like your business has to be complicated to be legitimate, this episode is proof that the opposite is usually true.

Follow IG

https://www.instagram.com/simplify.with.alyssa/

https://alyssadavid.myflodesk.com/adhd

Simplify your IG Strategy with Podcast listener discount code:

https://alyssadavid.myflodesk.com/ghzswb17cd

Ever post something and hear absolute crickets - no likes, no comments, nothing?

This episode breaks down three simple steps for building real connection through your content. You’ll learn how to turn your messaging into actual relationships instead of noise, foster deeper connection without trying to be everywhere online, and create content people remember, not just scroll by.

This one's for you if your content has felt like it's landing nowhere, and you're ready for a simpler way to actually connect through what you post.

Template mentioned in the episode:

https://www.dropbox.com/scl/fi/rqin535eejdhk56bekq3g/storytelling-template.pdf?rlkey=o0vgr0uqbomghnfetou7n038f&st=jzctm5mt&dl=0

Creator mentioned:

https://www.instagram.com/jun_yuh/