Today Scott Molchan breaks down why landscapers keep chasing leads that never call — and how fixing your foundation (Google Business Profile, website, reviews) makes every marketing dollar actually work.

You want more jobs, but most marketing fails because contractors skip the basics. In this episode Scott asks the simple question every landscaping business owner should answer: if someone Googled you right now, would you want them to see what shows up? He explains how referrals, door-knocking, and social posts still send people to Google — and why reviews and a legit website are what turn curiosity into a real phone call.

You’ll get a clear, no-fluff stack to follow: Google Business Profile → simple website → reviews → social proof → ads. Scott shares why ads don’t work without that foundation, what to fix first, and quick wins that build trust so prospects actually call. Perfect for landscaping and lawn-care business owners who want better clients, fewer wasted ad dollars, and more reliable leads.

Take five minutes today and Google your business like a customer. See what shows up, then email Scott at scott@milliondollarlandscaper.com with what you find — he answers these.

Subscribe so you don’t miss the next episode on getting your marketing to pull real calls, not just clicks.

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Scott dives into the frustration of "What should I charge?" Facebook posts and explains why guessing—or asking strangers—is a recipe for burnout in your landscaping business.

We’ve all seen it: a landscaper posts a photo of a project and asks what they should charge, only to get a "dumpster fire" of sarcastic responses. In this episode, Scott gets real about why these posts are actually a cry for help and how relying on blind advice from strangers who don't know your overhead, labor costs, or business goals is a dangerous way to run a company.

You’ll learn why "knowing your numbers" isn't just a cliché—it’s the difference between feeling relieved when a customer says "yes" and feeling truly confident in your profit margins. Scott challenges you to stop treating pricing like a guessing game and start building a pricing system that actually supports your life, not just your schedule. If you’re tired of working 70-hour weeks only to wonder where the money went, it’s time to trade the "panic response" for real clarity.

Welcome to The Million Dollar Landscaper Podcast w/ Scott Molchan, landscaper-turned-coach helping business owners stop spinning their wheels, build smart systems, and finally run a profitable company without burning out. On this podcast, you’ll hear how to attract better customers, price your work for profit, and learn the lessons Scott picked up while scaling his own landscaping business.

✉️ Stuck on your pricing? Email Scott at scott@milliondollarlandscaper.com and tell him what part of the numbers has you spinning your wheels.

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If you were booked out all season but still felt stressed about money, the problem isn’t your prices—it’s the story you’re telling yourself about them.

Most landscapers think raising prices means losing work or that the "market" decides what they can charge. But the market doesn’t know your overhead, your payroll, or how exhausted you are by mid-August. In this episode, Scott breaks down why pricing based on your competitors isn’t a strategy—it’s just a way to avoid taking control of your own profit.

We’re diving into the four most dangerous beliefs that keep landscaping businesses "fragile," from the "busy is good" trap to the lie that you can fix your numbers "later." You’ll learn how to shift from survival-mode guessing to ownership questions, specifically asking: Does this job actually support the business I’m trying to build?

Stop guessing, stop copying the guy down the street, and start making decisions based on facts instead of feelings. If you want 2026 to be the year you finally get paid what you’re worth, it starts with getting clear on your numbers right now while the season is slow.

Welcome to The Million Dollar Landscaper Podcast w/ Scott Molchan, landscaper-turned-coach helping business owners stop spinning their wheels, build smart systems, and finally run a profitable company without burning out. On this podcast, you’ll hear how to attract better customers, price your work for profit, and learn the lessons Scott picked up while scaling his own landscaping business.

👉 What part of your pricing have you been avoiding? Email Scott at scott@milliondollarlandscaper.com and let him know what’s causing the most struggle in your business.

Follow Million Dollar Landscaper:

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As 2025 wraps up, Scott Molchan shares four key areas for landscaping business owners to focus on for a stronger, more profitable new year. This episode isn't about theory—it's a practical guide to get you ahead of the competition.

If you feel like you're staying busy but not making real money, this is for you. Scott breaks down why you need to stop guessing and truly learn your numbers to price jobs correctly. You'll also learn the importance of tracking a few simple KPIs (Key Performance Indicators) like your closing rate and average job size, why studying sales is a non-negotiable skill, and how to start building simple systems that actually reduce stress and fix what's broken in your business.

This episode is a thank you to our listeners and an invitation to help shape the future of the show. If you're ready to stop spinning your wheels and make meaningful changes in 2026, this is your starting point.

👉 We want to hear from you! What topics do you want more of? Email Scott directly at scott@milliondollarlandscaper.com and let us know how we can help you grow next year.

If you found this episode helpful, please leave a review on Apple Podcasts to help us reach more landscapers

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Wondering why your landscaping business gets buried in Google search results? Scott breaks down the most important ranking factors that actually move the needle, based on a new report from top local SEO experts.

If you've ever felt frustrated watching a competitor show up higher than you on Google, or seen your own rankings disappear overnight, this episode explains exactly why. The game has changed, and it all starts with your Google Business Profile—the single most important factor for getting found by local customers.

Scott walks through the surprising takeaways from the report, including why Google pushes your business down if you're listed as 'closed' during a search, why the recency of your reviews matters more than the total number, and how to properly fill out your 'Services' section to tell Google exactly which jobs you want. These are the simple, powerful tweaks that have the biggest impact on your visibility.

Welcome to The Million Dollar Landscaper Podcast w/ Scott Molchan, the landscaper-turned-coach who helps business owners stop spinning their wheels, build smart systems, and run a profitable company without burning out. On this podcast, you’ll learn how to attract better customers, price your work for profit, and scale your business.

👉 Need help optimizing your Google Business Profile? This is a service we offer! Reach out to learn more.

If you found this episode helpful, please leave a review on Apple Podcasts to help us reach more landscapers

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From employee truck accidents to client slip-and-falls, are you prepared for the legal risks that come with running a landscaping business? This episode gives you the essential legal game plan every lawn care owner needs.

Scott sits down with personal injury attorney Ryan Schwartz of Schwartz Trial Law to walk through the worst-case scenarios that can threaten your company. They break down exactly what to do when an employee is in an accident, how to handle client slip-and-fall claims, and why having the right insurance coverage is your best defense against costly lawsuits.

If you’ve ever worried about losing your business over a legal mistake, this conversation is for you. Learn how to protect your assets, what to look for in a good attorney, and the simple steps you can take today to legally safeguard your company’s future.

Connect with Ryan Schwartz (For business in Georgia):

1. Website: https://www.schwartztriallaw.com/

2. Email: Ryan@SchwartzTrialLaw.com

3. Phone: 678-460-7568

👉 Ready to implement systems like this? Check out the Profits Up Inner Circle at https://milliondollarlandscaper.com/innercircle

If you found this episode helpful, please leave a review on Apple Podcasts to help us reach more landscapers

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Thinking about using ChatGPT for your client contracts? Before you do, you’ll want to hear this conversation with attorney Jesse Jones. He joins Scott to break down why having a solid, lawyer-reviewed contract is one of the smartest things you can do to protect your landscaping business—even for simple lawn maintenance jobs. They cover the risks of verbal agreements, the right way to structure subcontractor contracts, and why a good contract is your best defense when things go wrong.

The conversation then shifts to the long game: selling your business. Jesse explains what private equity buyers are looking for and how simple things like recurring revenue contracts and clean financials can dramatically increase your company’s value. You’ll learn the biggest mistakes that kill deals during the diligence process and the practical steps you can take now to prepare for a profitable exit, even if you’re years away from selling.

Welcome to The Million Dollar Landscaper Podcast, where host Scott Molchan helps business owners stop spinning their wheels and start building a profitable company. On this podcast, you’ll learn how to attract better customers, price your work for profit, and scale your landscaping business with smart systems.

Connect with Jesse Jones:

1. Exit Ready Assessment: https://www.fourscorelaw.com/onair

2. Website: fourscorelaw.com/onair

3. LinkedIn: Jesse Jones

👉 Ready to implement systems like this? Check out the Profits Up Inner Circle at https://milliondollarlandscaper.com/innercircle

If you found this episode helpful, please leave a review on Apple Podcasts to help us reach more landscapers

Follow Million Dollar Landscaper:

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In this episode, Scott brings back professional landscape photographer Scott Johnsen to discuss why high-quality photos are one of the most underestimated assets for a landscaping or lawn care business. They dive into what separates a professional, catalog-ready image from a simple iPhone snapshot and how incredible photos can directly impact your sales and client perception.

Scott Johnsen shares his insider perspective on what he looks for on a job site, from avoiding common mistakes like messy backgrounds to staging furniture for that perfect "lived-in" lifestyle shot. You’ll learn the best time of day to shoot, why communicating with the homeowner is critical, and the simple tips you can use to take better photos yourself—even if you don't have the budget to hire a pro right now.

If you’ve ever wondered if investing in professional photography is worth it or just want to make your project photos look more polished and professional, this episode gives you the blueprint. Learn how to showcase your work in a way that attracts better clients, justifies higher prices, and builds your brand.

Connect with Scott Johnsen:

1. Website: sjohnson.co

👉 Ready to implement systems like this? Check out the Profits Up Inner Circle at MillionDollarLandscaper.com.

If you found this episode helpful, please leave a review on Apple Podcasts to help us reach more landscapers

Follow Million Dollar Landscaper:

Website | Facebook | Instagram | YouTube