If you wouldn’t hand your bank login to a stranger, why are you letting strangers on the internet make your marketing decisions?

In this episode of Marketing for People Like Us, we’re talking about what actually happens when business owners keep saying yes to advice that was never designed for their business — and why all that effort still doesn’t translate into results.

Because the problem usually isn’t execution.
It’s not that you didn’t try hard enough.
It’s that you chose tactics before deciding whether they belonged in the first place.

You’ll hear why marketing starts to feel like duct tape and hope, how “doing more” quietly replaces direction, and what changes when you stop reacting to influence and start filtering decisions through your actual business goals.

This isn’t about ignoring trends or rejecting ideas. It’s about knowing which ones deserve a place — and which ones don’t.

If your marketing feels busy but not aligned…
If new channels keep getting added without a clear reason…
If your team is working harder while confidence in the direction gets fuzzier…

This episode will help you step back, reset the filter, and lead your marketing instead of chasing it.

Because the internet isn’t your marketing boss. Your business is.

In this episode, we cover:

• Why good businesses end up reacting to advice instead of leading decisions
• The difference between engagement-driven platforms and outcome-driven companies
• How complexity builds one “we should probably do this” at a time
• Why most businesses don’t need more tactics — they need a stronger decision filter
• The shift from activity to alignment (and why that’s where growth actually starts)

🎧 Marketing for People Like Us is for business owners who already know marketing matters — they just need it to make sense inside the business they’re running.

Hosted by Kendra Losee, each episode offers experienced perspective to help you stop guessing, focus on what matters, and make marketing decisions you can actually trust.

Next Step:
If this conversation resonates, you can explore your own “Next Right Move” — a structured way to see what’s working, what’s not, and where to focus next

🔗 RESOURCES & LINKS

Discover Your Next Right Move and schedule an audit session with Kendra. It’s designed to help you see what's actually working, what's not, and what deserves your focus.

DISCLAIMER:
This podcast is sponsored by fueledmarketing.com. Some links are affiliate links which means if you buy something we may receive a small commission.
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🌟Connect with Kendra

Website: https://fueledmarketing.com
https://www.instagram.com/itskendralosee
https://www.facebook.com/itskendralosee
https://www.linkedin.com/in/kendralosee

Powered by:
eCamm Live: https://kendralosee.link/ecamm
Descript: https://kendralosee.link/descript
Magai: https://kendralosee.link/magai
Transistor.fm: https://kendralosee.link/TransistorFm

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Subscribe on YouTube: https://kendralosee.link/youtube
Subscribe to Podcast: https://kendralosee.link/podcast

If your marketing looks fine from the outside but feels shaky on the inside, this episode is for you.

In this first episode of Marketing for People Like Us, Kendra Losee talks about why so many business owners feel like their marketing is running on duct tape and hope, even when they’re checking all the usual boxes.

You’ll hear why adding more channels, tools, or contractors usually makes things worse, not better, when the real issue is that your marketing was never built to carry the load you’ve put on it.

Instead of chasing the next tactic, Kendra walks you through a different way to see the problem:

Marketing as a system that needs direction, not another layer of “stuff.”

In this episode, you’ll think differently about:

• The gap between what marketing is promised to do and what it’s actually set up to deliver in your business
• Why throwing ads, content, or new platforms at weak foundations just creates bigger, more expensive problems
• The invisible “extra jobs” you’ve probably assigned to marketing without noticing (awareness, leads, sales support, brand, ROI justification, all at once)
• What it really means to treat marketing like a core business function, not a side task
• The first mental shift to make if you want marketing you can actually trust with your growth

If you’re running a real business with real constraints and your marketing doesn’t feel solid, this episode will help you see why, and where to look first.

This is episode 1 of Marketing for People Like Us.

Subscribe on YouTube: https://kendralosee.link/youtube
Subscribe to Podcast: https://kendralosee.link/podcast

~~~
DISCLAIMER:
This podcast is sponsored by FueledMarketing.com. Some links are affiliate links, which means if you buy something, we may receive a small commission.

🌟Connect with Kendra

Website: https://fueledmarketing.com
YouTube: https://www.youtube.com/@kendralosee
https://www.linkedin.com/in/kendralosee
https://www.instagram.com/itskendralosee
https://www.facebook.com/itskendralosee

Powered by:
eCamm Live: https://kendralosee.link/ecamm
Descript: https://kendralosee.link/descript
Magai: https://kendralosee.link/magai
Transistor.fm: https://kendralosee.link/TransistorFm

If your marketing is a jumble of "should dos" and "everyone says this works" that aren't quite delivering, you're in the right place.

In this show, we cut through the generic advice and talk about what actually happens when marketing grows without direction (spoiler: nothing good) and how to finally get it under control.

This isn't another "try everything" marketing podcast. This is for business owners who want their marketing to actually support their growth.
No one-size-fits-all advice. No unnecessary complexity. Just clear thinking about what works, what doesn't, and what to stop wasting time on.

New episodes drop on the first and third Wednesdays of each month.
Together, we'll turn your marketing into something you can trust, lead, and even be proud of.

Marketing for People Like Us, because people like us do marketing like this.