Episodi

  • 7. MELD Principals of Profit
    Jul 26 2022

    In this episode MELD Fitness CEO Micah Logan talks about his 5 principals of profit. What he looks for to evaluate profitability and why they're important to the successful operating of a fitness business.

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    22 min
  • The art and the science of fitness studio marketing. From pre sales to profitability
    Apr 14 2022

    In this episode Micah talks to Matthew Broude from Patientmoon about the art and science of fitness studio marketing. It is imperative that franchisees and studio owners get the marketing of their fitness studios right, especially from pre sales forward. The "what to do's" and "how to do its" are hard for people with little experience in marketing and that's where MELD Fitness + Wellness steps in to support our franchisees.

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    57 min
  • The art and the science of fitness studio marketing. From pre sales to profitability
    Apr 14 2022

    In this episode Micah talks to Matthew Broude from Patientmoon about the art and science of fitness studio marketing. It is imperative that franchisees and studio owners get the marketing of their fitness studios right, especially from pre sales forward. The "what to do's" and "how to do its" are hard for people with little experience in marketing and that's where MELD Fitness + Wellness steps in to support our franchisees.

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    57 min
  • 5. A primer on choosing the right location for your business
    Apr 5 2022

    In the episode Micah talks about how to choose the right location for your business. The differences between the classes of retail space and the "hardware" and "software" of choosing a location.

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    24 min
  • 5. A primer on choosing the right location for your business
    Apr 5 2022

    In the episode Micah talks about how to choose the right location for your business. The differences between the classes of retail space and the "hardware" and "software" of choosing a location.

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    24 min
  • 4. Client Lifetime Value
    Mar 22 2022

    Micah talks client lifetime value, why it's important and how it relates to key metrics in your fitness business. At MELD Fitness + Wellness Franchise we have client lifetime value dialed into our system using our retention marketing process and programs.

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    14 min
  • 4. Client Lifetime Value
    Mar 22 2022

    Micah talks client lifetime value, why it's important and how it relates to key metrics in your fitness business. At MELD Fitness + Wellness Franchise we have client lifetime value dialed into our system using our retention marketing process and programs.

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    14 min
  • What is the Franchise Disclosure Document?
    Mar 15 2022

    What is the franchise disclosure document and why does it matter? Micah breaks down the 23 items listed in the FDD and what they mean. If you're interested in purchasing a franchise you should be very familiar with this document to make sure you know what you're buying.

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    30 min