Episodi

  • Ep 38 - How to Transform Your 2026 Resolutions with Cycle Syncing

    Ep 38 - How to Transform Your 2026 Resolutions with Cycle Syncing
    Jan 6 2026

    In this episode, Ale Wiecek, founder of BIFTSBO discusses the importance of aligning New Year resolutions with one's biological cycles to achieve sustainable success in 2026.

    She emphasises the need to match goals with hormonal cycles and introduces the concept of cycle syncing as a strategic tool for planning. Ale also shares practical tools and rituals to help listeners plan effectively according to their body's natural rhythms.

    You can join the FREE 30-Day Daily Intention Challenge, built to help you set yourself up for success in 2026 the cycle-synced way.

    It’s 5–10 minutes a day, and it’s designed for real life: work, kids, deadlines, hormones, perimenopause… all of it.

    Every day you’ll do:

    • 2 minutes to regulate your nervous system
    • 1 minute to check in with your energy
    • 2 minutes to set one intention
    • 1 tiny action that matches your capacity

    And you’ll choose your track:

    • Under 35 / predictable cycle: phase-based planning for momentum
    • 35+ / perimenopause / irregular cycles: energy-based planning for stability, with zero guilt

    It’s free, it’s simple, and it’s the easiest way to stop overriding your body this year.

    Go to https://www.biftsbo.com/free-30-day-daily-intention-challenge or find the sign up page under our resources section here

    Chapters

    • 00:00:47 Introduction to Cycle Syncing
    • 00:04:31 Aligning Goals with Biology
    • 00:05:36 The Anti-Resolution Reset
    • 00:09:10 Using Your Body in Planning
    • 00:19:01 Hormone-Aligned 2026 Mapping
    • 00:25:12 Consistency and Discipline
    • 00:27:24 Bare Minimum Plan Ritual
    • 00:28:39 Cycle Syncing Weekly Planning
    • 00:42:03 Conclusion and Invitation

    Resources & links:

    • Download Free Emotions Tracker and Cycle Planner here
    • Sign up to Free 30-Day Daily Intention Challenge (Cycle-Synced + Nervous-System-Led)
    • Website: www.biftsbo.com
    • Buy Book Breath In F**k This S**t Breath Out here
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    45 min
  • Ep 37 - Navigating the World Through Design: A Conversation with Kevin Finn

    Ep 37 - Navigating the World Through Design: A Conversation with Kevin Finn
    Nov 25 2025

    In this conversation, Ale and Kevin Finn, Designer, Author, Brand Expert and TEDx Speaker, explore the profound impact of design on personal and professional growth. They discuss the evolution of design thinking, the importance of ethical business practices, and the necessity of living in alignment with one's values. Kevin shares insights on navigating the entrepreneurial landscape, emphasizing the balance between passion and practical business acumen.

    The dialogue highlights the significance of curiosity, integrity, and the power of giving oneself permission to explore new avenues. As they wrap up, Kevin shares his future projects and the importance of using current jobs as motivation for pursuing passions.

    Takeaways

    ● Design is a deliberate process aimed at achieving outcomes.

    ● Design thinking can transform personal and professional lives.

    ● Life-centred design shifts focus from human-centred to ecosystem thinking.

    ● Ethical considerations are crucial in business decision-making.

    ● Clarity and focus are essential for startups and entrepreneurs.

    ● Integrity plays a vital role in aligning business practices with values.

    ● Curiosity drives growth and exploration in uncertain territories.

    ● Living in alignment means balancing personal values with professional responsibilities.

    ● Generosity and humility foster a culture of sharing knowledge.

    ● The world has changed, and so must our approaches to business and design.

    Follow Kevin Finn

    https://thesumof.com.au/

    http://linkedin.com/in/kevin-finn

    www.designerd.global
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    1 ora e 4 min
  • 3 Strategies for Empathetic Action in the Israel-Palestine Crisis I Episode 27

    3 Strategies for Empathetic Action in the Israel-Palestine Crisis I Episode 27
    Nov 7 2023
    Disclaimer: This episode aims to provide a space for empathetic discussion surrounding the emotional impact of current world events, including the situation in Palestine and Israel, and offers support, reflection, and guidance for individuals deeply affected. The views expressed do not represent a political stance of any specific position in the ongoing conflict. Meanwhile, we encourage listeners to seek additional sources and form their own opinions on the matter. In today's episode, I will explain the importance of acknowledging the emotional toll that current world events can have on highly empathetic individuals, particularly entrepreneurs, creators, and those deeply engaged in their communities. I will share some ways in which we can be of service to those who need us the most through our passions and talents. While we may not hold political positions on specific conflicts, we are committed to fostering a space where empathetic individuals can come together to explore ways to support those in need while still pursuing our dreams. You will learn the importance of understanding how deeply impactful global events can be on individuals and how to navigate them in a way that allows you to continue pursuing your dreams and goals. Remember, your purpose and talents can be a beacon of hope for those in need, so use them to create ripples of positive change in the world. You and I will break down the practical steps and mindset shifts needed to survive and thrive during periods of significant change. We'll explore the strategies for building a solid support network, understanding the power of social connections, and how to leverage them for mental well-being. You and I will break down the emotional and empathetic aspects of these challenging global events and how they can impact our lives, creativity, and well-being. We'll also discover how we, as individuals, can serve those in need by offering support, compassion, and empathy. Together, let's learn how we can serve and send light to every hurting individual. This is going to be a lot of learning, are you ready for it? :) Xo, Ale Topics we will cover: (00:03:22) The lack of humanity (00:05:12) How do global challenges impact empathetic entrepreneurs? (00:07:20) How can we be of service to those who need us the most? (00:10:29) Just be authentic (00:14:18) Serve with your passion and talents (00:16:04) Looking for products that will enhance your well-being while making the world a better place? Head over to www.baxterblue.com.au and explore their incredible range of products. Get an exclusive 15% discount on your purchase. Use my code: ALEWIECEK upon checkout. Visit the website today, and let's make a positive ripple together! (00:18:27) How to absorb content positively (00:20:43) How can I show up as a mother? (00:23:30) Send light to every hurting heart (00:24:14) Guided meditation (00:29:43) Stand against violence and unfairness Key Takeaways: "The current global challenges have impacted me in ways that I do not feel I have the right to pose on social media because things are happening that are way above my little world." – Ale Wiecek Rojo "Just be authentic and truly say, I don't know enough." – Ale Wiecek Rojo "There's a lot of things that I cannot unsee and with that comes the ripple effect of being deeply empathizing, being deeply sad, and being truly devastated." – Ale Wiecek Rojo "A lot of things are coming at the detriment of me being emotionally involved and emotionally engaged in a situation that is totally out of my control." – Ale Wiecek Rojo "How can I be the mother that many don't have the opportunity right now to be because they've lost their children? I am doing this to advocate for them to show up as a mother that they wish they could be right now" – Ale Wiecek Rojo Connect with Ale Wiecek Rojo: Download Experimentation Toolkit: https://www.sqrone.com.au/podcast/v/episode18 7 Questions to Your Purpose (Episode 2): https://alewiecekrojo.com/7questionstopurpose FREE 7-Day to Alignment Challenge: https://alewiecekrojo.com/7dayschallenge to sign up. Website: https://www.sqrone.com.au Instagram: https://www.instagram.com/alewiecek Facebook: https://www.facebook.com/groups/168135012857578 LinkedIn: https://au.linkedin.com/in/alewiecek YouTube: https://www.youtube.com/@alewiecek1597
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    31 min
  • How to Carry Out Customer Research - Part 1 Out of 3 I Episode 19

    How to Carry Out Customer Research - Part 1 Out of 3 I Episode 19
    Sep 12 2023
    In today's episode, I'm breaking down for you STEP BY STEP the Human Centred Design research methods I charge clients and entrepreneurs $$$$$ that will help you at any stage of your business, SPECIALLY when you are trying to launch anything new. I've seen entrepreneurs and founders just like you be scared of doing any research beyond a survey. While surveys have their place, they're not the sole key to understanding your customer's pain points and needs. You must dig deep into customer research before creating products or services to help your target customers. You are going to learn the importance of customer research in understanding customer needs, pains, and preferences, focusing on the solution, empathizing with your customers, and understanding your competition through various research methods. Remember that an entrepreneur's proper understanding comes from walking in your customer's shoes and genuinely connecting with their needs and pains. You and I are going to break down the importance of customer research, utilizing various research approaches, techniques, and frameworks. Together, let's learn how these techniques can uncover helpful insights into customer behaviors, needs, and preferences. This is going to be a lot of learning, are you ready for it? :) Xo, Ale Topics we will cover: (00:02:31) Why is customer research important? (00:03:44) Analyzing the problem before jumping into the solution (00:05:13) Understanding customer's unarticulated needs (00:07:28) The "double diamond approach" (00:09:44) Different personas of your services (00:11:10) Guerrilla interview and field observation (00:13:28) Observing the "What," "How," and the "Why" (00:17:31) Advertisement: Get ready for an incredible journey to living in alignment! I'll be touring cities near you, spreading wisdom on entrepreneurship and business startups, and embracing your purpose-driven path. Join the Living in Alignment Tour! (00:20:19) The Five Whys (00:23:54) The importance of large-scale data analysis (00:26:35) What is AB-Testing? (00:27:40) The three components of research Key Takeaways: "You need to know your competition, customers, and competitors' customers. You need to know their strengths and weaknesses because it's going to help you understand your opportunities." – Ale Wiecek Rojo "Surveys have a place, but they're not the only way to understand your customer's pains, your customer's needs and empathize with them." – Ale Wiecek Rojo "The more your product solves something that your customers want and need, that is the moment where your product, idea, solution, and project will be successful because you've listened and empathized." – Ale Wiecek Rojo "Context interviews will allow you to deep dive into not just your customers behaviors, needs and wants but also going deeper into the things that they would not have told you otherwise in a survey." – Ale Wiecek Rojo "These five whys can give you a great depth in things that the customer is not telling you now. You will not feel comfortable asking these why questions, and you will not feel comfortable going deeper, but you must." – Ale Wiecek Rojo "If you're launching something that is quite a large volume in the industry, you must speak to a hundred people." – Ale Wiecek Rojo "Competitor analysis is where you study the different players in the market, and that's when you look at their strengths and their weaknesses, and that's a great way to understand your competitors." – Ale Wiecek Rojo "You need to build your product in a certain way based on the opportunities that you have off the back of their (competitor) weaknesses." – Ale Wiecek Rojo Connect with Ale Wiecek Rojo: 7 Questions to Your Purpose (Episode 2): https://alewiecekrojo.com/7questionstopurpose FREE 7-Day to Alignment Challenge: https://alewiecekrojo.com/7dayschallenge to sign up. Website: https://www.sqrone.com.au Instagram: https://www.instagram.com/alewiecek Facebook: https://www.facebook.com/groups/168135012857578 LinkedIn: https://au.linkedin.com/in/alewiecek YouTube: https://www.youtube.com/@alewiecek1597
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    34 min
  • Cómo Utilizar la Experimentación Como Ventaja Competitiva en Los Negocios I Episodio 18

    Cómo Utilizar la Experimentación Como Ventaja Competitiva en Los Negocios I Episodio 18
    Sep 5 2023

    ¿Podría pensar como un científico marcar la diferencia entre ser un emprendedor exitoso y uno frustrado? En este episodio, hablaremos sobre cómo aprovechar el poder de la experimentación para lanzar su negocio y transformar por completo su enfoque en la vida y los negocios.

    ¿Por qué? Porque el fracaso no es el fin, sino una oportunidad para aprender y crecer. Muchos emprendedores aspirantes luchan por dar el salto al mundo de los negocios debido al miedo al fracaso, al rechazo y a lo desconocido. Adoptar una mentalidad de experimentación para superar estas barreras puede permitirle probar ideas, productos o estrategias con la expectativa de aprender y mejorar en lugar de buscar la perfección inmediata.

    Ale Wiecek Rojo es una líder visionaria, oradora y mentora de mentalidad, espiritualidad, innovación y emprendimiento. Su objetivo es ayudar a las personas a superar el agotamiento y el estrés, y lograr claridad, vitalidad, riqueza y alineación. Hoy en día, está comprometida apasionadamente en empoderar a emprendedores impulsados por un propósito y creativos agotados para encontrar su sabiduría interior, alinear su propósito con su negocio e impactar positivamente en la sociedad abordando las desigualdades sistémicas y elevando la conciencia.

    Ale compartió contigo cómo tener una mentalidad de experimentación puede ser un factor determinante, no solo en los negocios, sino también en la vida. Ella profundizó en la importancia de la adaptabilidad, la creatividad, la innovación y una mentalidad de mejora, ofreciendo consejos útiles tanto para emprendedores experimentados como para aquellos que recién comienzan.

    Descargue su Kit de Experimentación para aprovechar el poder de la experimentación, redefinir el fracaso como un escalón hacia el éxito y, en última instancia, encontrar la libertad para perseguir sus sueños con confianza.

    Enlace a continuación al final de las notas del programa:

    Conectate con Ale Wiecek Rojo:

    Descargar Kit de Experimentación: https://www.sqrone.com.au/podcast/v/episode18

    7 Questions to Your Purpose (Episode 2): https://alewiecekrojo.com/7questionstopurpose

    FREE 7-Day to Alignment Challenge: https://alewiecekrojo.com/7dayschallenge to sign up.

    Website: https://www.sqrone.com.au

    Instagram: https://www.instagram.com/alewiecek

    Facebook: https://www.facebook.com/groups/168135012857578

    LinkedIn: https://au.linkedin.com/in/alewiecek

    YouTube: https://www.youtube.com/@alewiecek1597

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    18 min
  • How to Use Experimentation as Your Competitive Advantage in Business I Episode 18

    How to Use Experimentation as Your Competitive Advantage in Business I Episode 18
    Sep 5 2023
    Could thinking like a scientist be the difference between being a successful entrepreneur and a frustrated one? In this episode, we will talk about harnessing the power of experimentation to launch your business and transform your entire approach to life and business. Why? Because failure is not the end, and it's an opportunity to learn and grow. Many aspiring entrepreneurs struggle to leap into business due to fear of failure, rejection, and the unknown. Embracing an experimentation mindset to overcome these barriers can allow you to test ideas, products, or strategies with the expectation of learning and improving instead of seeking immediate perfection. Ale Wiecek Rojo is a visionary leader, speaker, and a mindset and spiritual, innovation, and entrepreneurship mentor. She aims to help people overcome burnout and stress and achieve clarity, vitality, wealth, and alignment. Today, she is passionately committed to empowering purpose-driven entrepreneurs and burnt-out creatives to find their inner wisdom, align their purpose with their business, and positively impact society by addressing systemic inequalities and raising consciousness. Ale shared with you how having an experimentation mindset can be a game-changer, not only in business but also in life. She delved into the importance of adaptability, creativity, innovation, and an improvement mindset, offering helpful advice for seasoned entrepreneurs and those just starting. Download your Experimentation Toolkit to harness the power of experimentation, redefine failure as a stepping stone to success, and ultimately find the freedom to pursue your dreams confidently. Link below at the end of the show notes: "There is a lot of power in having an experimentation mindset, and it's crucial both in your life and both in your business." – Ale Wiecek Rojo Topics Covered: (00:00:00) Introduction (00:01:50) The concept of experimentation mindset (00:02:51) Vulnerability and emotional attachment to your business (00:03:45) Overcome business challenges through an experimentation mindset (00:04:56) The role of adaptability and learning in life and business. (00:06:23) The three possible outcomes of experimentation are Pivot, Perish, and Persist. (00:07:25) Reframing failure as an opportunity for growth (00:08:38) To think like a scientist (00:09:07) How does embracing experimentation foster creativity and innovation? (00:10:31) Taking calculated risks and minimizing potential adverse outcomes. (00:12:01) Reducing risk through prototyping and testing (00:13:08) Advertisement: Get ready for an incredible journey to living in alignment! I'll be touring cities near you, spreading wisdom on entrepreneurship and business startups, and embracing your purpose-driven path. Join the Living in Alignment Tour! (00:14:33) Approaching problems with an experimentation mindset (00:15:58) Overcoming the fear of failure and building resilience as an entrepreneur. (00:17:27) Detach yourself emotionally from the outcome. (00:17:55) How does an experimentation mindset lead to flexibility, open-mindedness, and staying relevant in business? (00:19:13) Be prepared to fail fast, iterate, and improve. (00:20:02) Competitive advantage: Cultivate a growth mindset and embrace experimentation (00:21:25) Downloadable Test Card: (00:22:45) What is the number one experiment you will be running off the back of listening to this episode? (00:23:10) Outro: Thank you for tuning in to Living in Alignment. May our conversation, mindset, trauma healing, entrepreneurship, and self-awareness have inspired you to unleash your full potential, find your true purpose, and build the business and life of your dreams. Key Takeaways: "One of the biggest reasons as to why I have been able to get out of the comfort zone as an over-analytical entrepreneur is having an experimentation mindset." – Ale Wiecek Rojo "For early-stage entrepreneurs, you will feel that you're so attached to your business like you are your business and your business is you." – Ale Wiecek Rojo "Experimentation mindset will encourage you to embrace new challenges and adapt to evolving circumstances." – Ale Wiecek Rojo "Trying new things and exploring new approaches is something that will foster your creativity, and it's going to foster your innovation." – Ale Wiecek Rojo "When you embrace creativity and innovation, you are more likely to be a much more successful business owner." – Ale Wiecek Rojo "By testing your hypothesis and gathering data, you can make more informed decisions and reduce the potential negativity impact." – Ale Wiecek Rojo "You can minimize the risk of launching a product by having an experimentation mindset and understanding your customer's needs, wants, and problems before jumping into a solution." – Ale Wiecek Rojo "Approaching your problems with an experimentation mindset means that you're willing to test different solutions and adapt based on...
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    24 min
  • How to Discover Your Ikigai and Unleash Your True Potential I Episode 17

    How to Discover Your Ikigai and Unleash Your True Potential I Episode 17
    Aug 29 2023
    Are you seeking to create a life that resonates with your heart's desires? Welcome to another empowering episode of our podcast! In this episode, we will discuss the crucial steps for finding her "Ikigai" and achieving purpose in it. Ikigai is not a mere buzzword. It's the heart of an entrepreneur's journey. Our Ikigai is different for all of us, but one thing we have in common is that we are all searching for meaning. Hence, we must acknowledge that our passions, strengths, and purpose enable us to achieve growth and fulfillment and allow us to contribute positively to the lives of others. Ale Wiecek Rojo is a visionary leader, speaker, and a mindset and spiritual coaching, innovation, and entrepreneurship mentor. She aims to help people overcome burnout and stress and achieve clarity, vitality, wealth, and alignment. Today, she is passionately committed to empowering purpose-driven entrepreneurs and burnt-out creatives to find their inner wisdom, align their purpose with their business, and positively impact society by addressing systemic inequalities and raising consciousness. In this episode, Ale shares the five essential steps to help you discover your unique purpose and emphasizes the importance of finding the balance between what you love, what you're good at, what the world needs, and what you can be paid for. Be encouraged by today's discussion of self-reflection, identifying your strengths, addressing a need, understanding what the world values, and achieving financial sustainability. Tune in as we delve into the heart of every entrepreneur's journey and learn the significant steps to map out your passion and achieve your purpose. "Finding your "ikigai" involves identifying what you love, what you're good at, what the world needs, and what you can get paid for." – Ale Wiecek Rojo Topics Covered: (00:00:00) Introduction (00:01:25) Finding your Ikigai (00:02:35) Why is it important to find your Ikigai? (00:03:32) How did Steve Jobs find his Ikigai? (00:05:04) Understanding your purpose (00:05:58) Reflect on what makes you happy. (00:06:30) What is your passion? (00:08:12) Identify your strengths and skills that set you apart. (00:08:43) Advertisement: Get ready for an incredible journey to living in alignment! I'll be touring cities near you, spreading wisdom on entrepreneurship and business startups, and embracing your purpose-driven path. Join the Living in Alignment Tour! (00:10:52) Starting a strength-driven business (00:11:51) Identify a need that aligns with your passions and skills. (00:13:58) Align with societal values (00:14:35) Ensure financial sustainability (00:15:45) What is one thing you love doing? (00:17:45) Outro: Thank you for tuning in to Living in Alignment. May our conversation, mindset, trauma healing, entrepreneurship, and self-awareness have inspired you to unleash your full potential, find your true purpose, and build the business and life of your dreams. Key Takeaways: "Ikigai" refers to the intersection of passion, mission, vocation, and profession." – Ale Wiecek Rojo "Reflect on what makes you happy, what energizes you, what takes energy, what drains energy from you, and what you might be naturally very good at." – Ale Wiecek Rojo "You might have all of this skill set, but you might not want to get paid for it." – Ale Wiecek Rojo "The skills and abilities that you have right now will set you apart, and your unique strengths are the component of what the world needs and what you can get paid for what you can do." – Ale Wiecek Rojo "Aligning with societal values ensures that your business idea resonates with the world around you." – Ale Wiecek Rojo Connect with Ale Wiecek Rojo: 7 Questions to Your Purpose (Episode 2): https://alewiecekrojo.com/7questionstopurpose FREE 7-Day to Alignment Challenge: https://alewiecekrojo.com/7dayschallenge to sign up. Website: https://www.sqrone.com.au Instagram: https://www.instagram.com/alewiecek Facebook: https://www.facebook.com/groups/168135012857578 LinkedIn: https://au.linkedin.com/in/alewiecek YouTube: https://www.youtube.com/@alewiecek1597
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    19 min
  • Herramientas, Colaboración y cómo quitarse el miedo con Paola Palazón I Episodio 15

    Herramientas, Colaboración y cómo quitarse el miedo con Paola Palazón I Episodio 15
    Aug 15 2023

    Alguna vez has sentido que quieres comenzar algo por tu cuenta pero la incertidumbre, el miedo y la probabilidad de fracasar te detienen y derrotan sus sueños de emprender?

    En este episodio, Paola Palazon, hablamos justamente de esto y mucho más.

    Paola es periodista con estudios en moda, emprendedora, co- fundadora de SIKI, Anexa Estudio y Colectivo Diseño Mexicano, ex-Directora General de la revista Time Out en México, editora de 7 libros y coautora de Hecha en México: xx años de moda mexicana y la creación de una industria colectiva. Es creadora de #ElFuturoEsColectivo, docente, consultora y entusiasta activista de la igualdad de género y la salud mental. Tiene varios premios entre ellos un Cannes Lion y un premio de la Asociación Mundial de Prensa.

    Hablamos de:

    • Cómo empezar un emprendimiento consciente

    • La importancia de tener una cajita con herramientas para el bienestar personal como emprendedor

    • Como dormir ayuda a empezar y lanzar un emprendimiento

    • El poder de emprender con alma y propósito

    • El poder de emprender y pensar en colectivo, sin tener miedo de que otr@s te roben y las ideas y los beneficios de colaborar

    Conectate con Paola:

    www.paolapalazonseguel.com
    www.linkedin.com/in/paolapalazon/
    https://www.instagram.com/paola.palazon/

    Conectate con Ale Wiecek Rojo:

    7 Questions to Your Purpose (Episode 2): https://alewiecekrojo.com/7questionstopurpose

    FREE 7-Day to Alignment Challenge: https://alewiecekrojo.com/7dayschallenge to sign up.

    Website: https://www.sqrone.com.au

    Instagram: https://www.instagram.com/alewiecek

    Facebook: https://www.facebook.com/groups/168135012857578

    LinkedIn: https://au.linkedin.com/in/alewiecek

    YouTube: https://www.youtube.com/@alewiecek1597

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    43 min