Your health coaching business might feel hard right now because you're trying to convince people that they need a health coach instead of filling an existing need they're already looking for help with.

In this episode, I share what a trip to Drybar taught me about getting clients effortlessly. Spoiler: it has everything to do with solving problems people are already willing to pay for.

We talk about:

• Why Drybar doesn't apologize for only doing blowouts
• How to become a "category of one" in your health coaching business
• The difference between what people want (a blowout, pre-pregnancy jeans that fit) vs. what we're selling (health coaching)
• Why working with clients NOW is the fastest way to figure out your niche

If you're tired of convincing people they need you, this episode will show you how to position yourself so clients come to you ready and excited.

🎯 Ready to start working with clients right away? Download my free guide: 10 Easy Offers You Can Earn With Right Away 👉https://HealthCoachPower.com/Easy

💌 Interested in joining Empowered? Email "Empowered" to michelle@healthcoachpower.com

Listen & subscribe:
Apple Podcasts – https://apple.co/2sOjwVA
Spotify – https://spoti.fi/2Y0Eu1r
YouTube – https://www.youtube.com/HealthCoachPowerCommunity

The health coaching industry has changed a lot in the last year. If things that used to work suddenly don't anymore, you're not imagining it.

The industry hasn't stopped working, but the way people spend their money has changed. In this episode, I'm sharing five rules that are shaping what actually works for health coaches heading into 2026.

These insights come from what I'm seeing daily inside Empowered and across my own business. No complicated funnels. No long launches. No endless free content with no return.

We cover:

• Why constant nurturing no longer leads to clients
• Why launches are losing their impact
• How generic wellness messaging gets ignored
• Why real conversations are outperforming automation
• How to stop trying to sell "health coaching" and focus on real transformation

If you want a simpler, more human way to grow your business and start attracting clients again, this episode will give you a clear direction forward.

Interested in working together inside Empowered?
📧 Email "Empowered" to michelle@healthcoachpower.com

🎯 Want help getting started right now? Grab my free guide: 10 Easy Offers You Can Earn With Right Away 👉 https://HealthCoachPower.com/Easy

Listen & subscribe:
Apple Podcasts – https://apple.co/2sOjwVA
Spotify – https://spoti.fi/2Y0Eu1r
YouTube – https://www.youtube.com/HealthCoachPowerCommunity

What actually moves your health coaching business forward?

It's usually not intense planning, automations, or perfectly designed systems.

In this episode, I'm sharing three real stories from health coaches inside my Empowered mastermind who stopped waiting to feel "ready" and took imperfect action anyway. Each of them made money, signed clients, or uncovered unexpected opportunities by doing things before everything was set up.

You'll hear how:

• Stephanie signed her first VIP pharmacist client before she even had a payment plan set up in Stripe
• Christina landed a paying client from her very first five-minute mini offer, before her pricing was finalized
• Heather stopped forcing big online launches and instead used 25 years of industry experience to spark interest from startup CEOs and company leaders

These stories all happened recently, and they're honest, messy, and very real. If you've been stuck trying to get everything organized before you finally put yourself out there, hopefully this episode will help give you the confidence to take action!

🎯 Want help taking your own messy first steps? Grab my free guide, 10 Easy Offers You Can Earn With Right Away 👉 HealthCoachPower.com/Easy

📱 Subscribe so you never miss an episode:
Apple Podcasts – https://apple.co/2sOjwVA
Spotify – https://spoti.fi/2Y0Eu1r
YouTube – https://www.youtube.com/HealthCoachPowerCommunity

This week I'm sharing a conversation with women's fitness and transformation coach Shannon Hanson, who made the switch from restaurant manager to full-time coach in exactly one year.

In this episode, Shannon walks us through what happened during that year, including the parts most coaches skip over. She shares what it was like announcing her new career before she felt fully ready, why her early "I help everyone" approach fell flat, and how choosing to focus on women over 40 suddenly made outreach much easier. We got into the promotion that brought her nine new clients, the beta program that taught her a few hard lessons, and the day she realized she really didn't need her job anymore.

In this episode, we talk about:

• What it really looks like to build a business from scratch
• Why niching down works even when it feels limiting
• How she got her first clients and the emotional rollercoaster that came with it
• Why picking a quit date helped her actually follow through

🎯 Want help making health coaching your full-time thing?
Email Full-Time to Michelle@HealthCoachPower.com

Find Shannon on Instagram here: https://www.instagram.com/hansonshannon/

📱 Subscribe so you never miss an episode:
Apple Podcasts – https://apple.co/2sOjwVA
Spotify – https://spoti.fi/2Y0Eu1r
YouTube – https://www.youtube.com/HealthCoachPowerCommunity

Ever feel pressure to fit into a certain "nutrition camp" or act like an online guru just to be seen as legit?

Erin Power has been a practicing health coach for over a decade, working mostly with women in their 40s and 50s who've spent a lifetime dieting and are exhausted by the whole thing. She's also the coaching director at Primal Health Coach Institute, where she trains coaches in both the methodology and mindset of real-world coaching.

In this episode, Erin and Michelle talk about coaching from a primal/ancestral perspective without falling into dogma, and what it really takes to help women lose weight in midlife. You'll hear how Erin intentionally works in longer coaching containers, what she does when clients don't lose weight right away, and why she believes most of the work is emotional—not just nutritional.

You'll learn:

• What "primal" really means (and how it's evolved over the years)
• Why women 40+ often need more time and more compassion, not harsher rules
• The three emotions Erin coaches through most: frustration, discouragement, disappointment
• How she supports a plant-based client within a mostly animal-protein-forward philosophy
• Why repeating your core message online builds trust and attracts the right clients

🎯 Want help turning health coaching into your main thing?
Email "Full-Time" to Michelle@HealthCoachPower.com

🔗 Connect With Erin Power:
Instagram: https://www.instagram.com/eat.simple.erin
Her Podcast: https://www.eatsimple.ca/podcast
Health Coach Radio (Primal Health Coach Institute): https://www.primalhealthcoach.com/health-coach-radio/

📱 Subscribe so you never miss an episode:
Apple Podcasts – https://apple.co/2sOjwVA
Spotify – https://spoti.fi/2Y0Eu1r
YouTube – https://www.youtube.com/HealthCoachPowerCommunity

Have you ever thought about leaving your corporate job for something more meaningful?
Michelle did exactly that when she left a career in advertising to become a health coach. After more than 15 years of running her own business, she is sharing the truth about what life looks like on the other side.

You will learn:

• What makes coaching work feel so fulfilling
• The biggest challenges new coaches often face
• How to plan ahead before you leave your job
• Why small, consistent steps are better than big, risky ones
• How to know if self-employment is the right move for you

🎯 Want help planning your next step? Email "Corporate" to Michelle@HealthCoachPower.com

📱 Subscribe so you never miss an episode:
Apple Podcasts – https://apple.co/2sOjwVA
Spotify – https://spoti.fi/2Y0Eu1r
YouTube – https://www.youtube.com/HealthCoachPowerCommunity

Have you ever wondered if it's really possible to make a living as a health coach?

Michelle has been there. She was working a steady corporate job, dreaming of something more meaningful, and wondering how to make it real.

In this episode, she shares how she replaced her full-time income with health coaching, step by step. You'll learn how to earn while you still have your job, avoid burning out, and build a foundation for long-term success.

You'll discover:
• How to transition from employee to entrepreneur
• Smart, simple ways to earn income right now
• Why you need to think differently about coaching while working another job
• The confidence-building habits that make quitting possible

🎯 See what it takes to go full-time as a health coach:
Email "Full-Time" to Michelle@HealthCoachPower.com

📱 Subscribe so you never miss an episode:
Apple Podcasts – https://apple.co/2sOjwVA
Spotify – https://spoti.fi/2Y0Eu1r
YouTube – https://www.youtube.com/HealthCoachPowerCommunity

If you've ever felt stuck because your program isn't "ready" or your audience isn't big enough, this episode is for you.

Michelle breaks down how to start earning now with easy offers: small, simple ways to serve clients and make money before building your dream program.

You'll discover how to test your niche, refine your messaging, and gain confidence without any tech setup, long launches, or overwhelm.

Plus, she shares real examples from her clients who used 20-minute workshops, single sessions, and mini packages to start earning right away.

🎯 Get your free "10 Easy Offers You Can Earn With Right Away" → HealthCoachPower.com/Easy

📱 Subscribe so you never miss an episode:
Apple Podcasts – https://apple.co/2sOjwVA
Spotify – https://spoti.fi/2Y0Eu1r
YouTube – https://www.youtube.com/HealthCoachPowerCommunity