Episodi

  • Perennial vegetables to plant once and harvest many times with Michalina Hunter of Cicada Seeds in British Columbia
    Jan 6 2026

    This week Michalina Hunter tells us how she got so interested in perennial vegetables that she started a seed company specializing in them, Cicada Seeds! In this interview with host April Parms Jones, we hear about the advantages of vegetables that you can plant once and harvest many times, including crops like skirret, spinach vine, perennial kale, perpetual leeks, perennial celery, sweet lettuce and more.

    They also talk about how to propagate perennial crops, since some of them involve techniques like cold stratification or vegetative propagation to get them going. Lastly, they discuss how to prepare ground for crops that are going to be there for the long haul, including the importance of soil health, and the participatory research project Michalina is starting to get feedback from growers on these perennial crops.

    Connect With Guest:
    Website: cicadaseeds.ca
    Instagram: @cicadaseeds

    Podcast Sponsors: Huge thanks to our podcast sponsors as they make this podcast FREE to everyone with their generous support:

    Rimol Greenhouse Systems designs and manufactures greenhouses that are built to be intensely rugged, reliably durable, and uniquely attractive – to meet all your growing needs. Rimol Greenhouses are guaranteed to hold up through any weather conditions, while providing exceptional value and an easy installation for vegetable growers of all sizes. Learn more about the Rimol difference and why growers love Rimol high tunnels at Rimol.com.

    BCS two-wheel tractors are designed and built in Italy where small-scale farming has been a way of life for generations. Discover the beauty of BCS on your farm with PTO-driven implements for soil-working, shredding cover crops, spreading compost, mowing under fences, clearing snow, and more – all powered by a single, gear-driven machine that’s tailored to the size and scale of your operation. To learn more, view sale pricing, or locate your nearest dealer, visit BCS America.

    Nifty Hoops builds complete gothic high tunnels that are easy to install and built to last. Their bolt-together construction makes setup straightforward and efficient, whether it's a small backyard hoophouse, or a dozen large production-scale high tunnels- especially through their community build option, where professional builders work alongside your crew, family, or neighbors to build each structure -- usually in a single day. Visit niftyhoops.com to learn more.

    Seven Springs Farm Supply is a farm-based supply company focused on serving market gardeners and has been in business for 35 years. Our catalog includes a comprehensive selection of approved-for-organic fertilizers, pest & disease controls, growing mixes, cover crop seed, and more. We offer custom fertilizer blending and seasonal cooperative purchasing opportunities, and our experienced team is ready to help guide you to the best solution for your farm's needs. Request a free paper catalog and learn more at sevenspringsfarmsupply.com or give us a call at (540) 651-3228.

    There are a lot of farm sales platforms out there, but there’s only one that’s cooperatively owned by farmers. That’s GrownBy — your all-in-one solution to simplify farm sales. GrownBy makes online farm sales easy and affordable; setting up your shop is free, and you only pay when you sell. Join over 900 farms who have already signed up for GrownBy, at grownby.com.

    Farmhand is the virtual assistant built for farmers—helping CSAs scale sales, run error-free fulfillment, and deliver 5-star service. Whether you’re at 100 members or 1,000, Farmhand helps you grow without burning out. You’ve heard us—and our farmers—right here on the Growing for Market Podcast. Explore more stories and learn more at farmhand.partners/gfm.

    Subscribe To Our Magazine -all new subscriptions include a FREE 28-Day Trial
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    54 min
  • Breedng biodiverse Pacific Northwest-adapted seeds with Andrew Still of Adaptive Seeds in Oregon
    Dec 30 2025
    This week Andrew Still tells us how Adaptive Seeds started in 2009 as an outgrowth of the Seed Ambassadors Project to steward and keep rare and heritage vegetable and flower varieties alive. In the intervening 15+ years they have furthered their mission of preserving open pollinated varieties and breeding new ones that are adapted to the Pacific Northwest. Interviewer Andrew Mefferd had the pleasure of visiting the farm where they grow much of their seed a decade ago- now we get to catch up and hear about how this farm-based seed company has grown in the intervening decade.We hear about how Adaptive Seeds started after sourcing hundreds of heritage varieties on a seed exploration trip to Europe, how they have decided which varieties to add to their catalog, and why they leave variation in some varieties and mixes. We also discuss balancing flavor and productivity in breeding, the importance of transparency in seed sourcing, and how dehybridization can be used to “preserve” favorite varieties that have been dropped from the seed trade. We round out the conversation out with the importance of biodiversity, the impact of intellectual property on seed innovation, and how growers can try breeding their own varieties. Connect With Guest:Website: adaptiveseeds.comInstagram: @adaptive_seeds Podcast Sponsors- Huge thanks to our podcast sponsors as they make this podcast FREE to everyone with their generous support: This episode is brought to you by Tend, the all-in-one, AI-powered farm management platform trusted by modern growers. Tend helps you cut through the busywork, so you can focus on growing and selling what matters. With Tend, you can plan your crops, assign and track tasks, manage inventory, and handle your sales and accounting, all in one smart, easy-to-use platform. Whether you run a 1-acre farm or manage a large operation, Tend adapts to your scale and style, supporting everything from manual labor to fully mechanized workflows. Try it for free at Tend.com, no credit card required. Nifty Hoops builds complete gothic high tunnels that are easy to install and built to last. Their bolt-together construction makes setup straightforward and efficient, whether it's a small backyard hoophouse, or a dozen large production-scale high tunnels- especially through their community build option, where professional builders work alongside your crew, family, or neighbors to build each structure -- usually in a single day. Visit niftyhoops.com to learn more. Since 1972 Ohio Earth Food has been the go-to source for soil testing, consulting as well as the highest performing and most cost effective granular and liquid fertilizers, seed starting soils, foliar sprays and disease and insect controls. All approved for use on organic farms. Start seeds in The Seed Catapult soil with mycorrhizae and put Re-vita Pro fertilizer in the soil before you plant. Learn more at ohioearthfood.com. There are a lot of farm sales platforms out there, but there’s only one that’s cooperatively owned by farmers. That’s GrownBy — your all-in-one solution to simplify farm sales. GrownBy makes online farm sales easy and affordable; setting up your shop is free, and you only pay when you sell. Join over 900 farms who have already signed up for GrownBy, at grownby.com. Tired of breakdowns and not knowing if your old Farmall or Allis G will start? Consider the Tilmor Super E - the electric cultivating tractor built for market growers. With up to 8 hours of runtime, the Super E uses a 48-volt electric system that’s quiet, easy to operate, and dependable. No gas, no noise, no constant repairs and cheaper to operate than a gas tractor. It delivers reliable power that reduces manual labor and keeps your crew motivated. Learn more and see the Super E in action at Tilmor.com. Farmhand is the virtual assistant built for farmers—helping CSAs scale sales, run error-free fulfillment, and deliver 5-star service. Whether you’re at 100 members or 1,000, Farmhand helps you grow without burning out. You’ve heard us—and our farmers—right here on the Growing for Market Podcast. Explore more stories and learn more at farmhand.partners/gfm.Subscribe To Our Magazine -all new subscriptions include a FREE 28-Day Trial
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    1 ora e 54 min
  • The fertilizer you make every day: fertilizing with urine with the Rich Earth Institute
    Dec 23 2025
    Farmers are used to the idea of fertilizing with manure, however one species’ output is usually not used: our own. This is despite the fact that effluent from water treatment is a large contributor to excess nitrogen in our waterways and the nutrient pollution that’s responsible for the “dead zone” in the Gulf of Mexico. If we could recapture those nutrients, not only could it give farmers a cheap, readily-available source of fertility, but it would reduce the amount of pollution going into our waterways.Our three guests this week just finished a SARE grant project looking at using urine as a fertilizer. Tatiana Schreiber and Abe Noe-Hays are from the Rich Earth Institute, and Deborah Aller is at Cornell University, and on this week’s podcast they tell us what they learned looking at the soil health impacts and farmer perspectives on using various forms of human waste and control treatments for fertilizer. They tell us what products they used, how farmers can make use of them, and how this technology might be scaled up in the future. Connect With Guest:Website: richearthinstitute.orgInstagram: @peecyclers Podcast Sponsors: Huge thanks to our podcast sponsors as they make this podcast FREE to everyone with their generous support: Since 1972 Ohio Earth Food has been the go-to source for soil testing, consulting as well as the highest performing and most cost effective granular and liquid fertilizers, seed starting soils, foliar sprays and disease and insect controls. All approved for use on organic farms. Start seeds in The Seed Catapult soil with mycorrhizae and put Re-vita Pro fertilizer in the soil before you plant. Learn more at ohioearthfood.com. There are a lot of farm sales platforms out there, but there’s only one that’s cooperatively owned by farmers. That’s GrownBy — your all-in-one solution to simplify farm sales. GrownBy makes online farm sales easy and affordable; setting up your shop is free, and you only pay when you sell. Join over 900 farms who have already signed up for GrownBy, at grownby.com. Tired of breakdowns and not knowing if your old Farmall or Allis G will start? Consider the Tilmor Super E - the electric cultivating tractor built for market growers. With up to 8 hours of runtime, the Super E uses a 48-volt electric system that’s quiet, easy to operate, and dependable. No gas, no noise, no constant repairs and cheaper to operate than a gas tractor. It delivers reliable power that reduces manual labor and keeps your crew motivated. Learn more and see the Super E in action at Tilmor.com. Farmhand is the virtual assistant built for farmers—helping CSAs scale sales, run error-free fulfillment, and deliver 5-star service. Whether you’re at 100 members or 1,000, Farmhand helps you grow without burning out. You’ve heard us—and our farmers—right here on the Growing for Market Podcast. Explore more stories and learn more at farmhand.partners/gfm. Seven Springs Farm Supply is a farm-based supply company focused on serving market gardeners and has been in business for 35 years. Our catalog includes a comprehensive selection of approved-for-organic fertilizers, pest & disease controls, growing mixes, cover crop seed, and more. We offer custom fertilizer blending and seasonal cooperative purchasing opportunities, and our experienced team is ready to help guide you to the best solution for your farm's needs. Request a free paper catalog and learn more at sevenspringsfarmsupply.com or give us a call at (540) 651-3228. Nifty Hoops builds complete gothic high tunnels that are easy to install and built to last. Their bolt-together construction makes setup straightforward and efficient, whether it's a small backyard hoophouse, or a dozen large production-scale high tunnels- especially through their community build option, where professional builders work alongside your crew, family, or neighbors to build each structure -- usually in a single day. Visit niftyhoops.com to learn more. Subscribe To Our Magazine -all new subscriptions include a FREE 28-Day Trial
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    1 ora e 36 min
  • Breeding regionally adapted vegetables with Edmund Frost of Common Wealth Seed Growers in Virginia
    Dec 16 2025
    There are very few one-size-fits-all solutions in agriculture- most things depend on the weather, soil, pests, diseases and a host of other conditions for a particular farm. One of the most exciting trends in agriculture right now is the development of varieties that are suited to specific regional conditions. Common Wealth Seed Growers breeds open-pollinated vegetable varieties that are adapted to their region- in this case the southern USA.This week’s guest Edmund Frost has managed seed production and research at Twin Oaks Seed Farm in Central Virginia since 2008. He also leads Common Wealth Seed Growers, a small, farm-based seed company with a commitment to regional production, adaptation and research based in Virginia. In this interview we discuss what traits they are breeding for in the Southeast, how they breed for resistance to the pests and diseases of the region, dehybridization, tropical pumpkins, new types of sweet corn that may have an advantage in the South, and more! Connect With Guest:Website: commonwealthseeds.comInstagram: @commonwealthseed Podcast Sponsors: Huge thanks to our podcast sponsors as they make this podcast FREE to everyone with their generous support: This episode is brought to you by Tend, the all-in-one, AI-powered farm management platform trusted by modern growers. Tend helps you cut through the busywork, so you can focus on growing and selling what matters. With Tend, you can plan your crops, assign and track tasks, manage inventory, and handle your sales and accounting, all in one smart, easy-to-use platform. Whether you run a 1-acre farm or manage a large operation, Tend adapts to your scale and style, supporting everything from manual labor to fully mechanized workflows. Try it for free at Tend.com, no credit card required. Tired of breakdowns and not knowing if your old Farmall or Allis G will start? Consider the Tilmor Super E - the electric cultivating tractor built for market growers. With up to 8 hours of runtime, the Super E uses a 48-volt electric system that’s quiet, easy to operate, and dependable. No gas, no noise, no constant repairs and cheaper to operate than a gas tractor. It delivers reliable power that reduces manual labor and keeps your crew motivated. Learn more and see the Super E in action at Tilmor.com. Farmhand is the virtual assistant built for farmers—helping CSAs scale sales, run error-free fulfillment, and deliver 5-star service. Whether you’re at 100 members or 1,000, Farmhand helps you grow without burning out. You’ve heard us—and our farmers—right here on the Growing for Market Podcast. Explore more stories and learn more at farmhand.partners/gfm. BCS two-wheel tractors are designed and built in Italy where small-scale farming has been a way of life for generations. Discover the beauty of BCS on your farm with PTO-driven implements for soil-working, shredding cover crops, spreading compost, mowing under fences, clearing snow, and more – all powered by a single, gear-driven machine that’s tailored to the size and scale of your operation. To learn more, view sale pricing, or locate your nearest dealer, visit BCS America. Nifty Hoops builds complete gothic high tunnels that are easy to install and built to last. Their bolt-together construction makes setup straightforward and efficient, whether it's a small backyard hoophouse, or a dozen large production-scale high tunnels- especially through their community build option, where professional builders work alongside your crew, family, or neighbors to build each structure -- usually in a single day. Visit niftyhoops.com to learn more. There are a lot of farm sales platforms out there, but there’s only one that’s cooperatively owned by farmers. That’s GrownBy — your all-in-one solution to simplify farm sales. GrownBy makes online farm sales easy and affordable; setting up your shop is free, and you only pay when you sell. Join over 900 farms who have already signed up for GrownBy, at grownby.com. Subscribe To Our Magazine -all new subscriptions include a FREE 28-Day Trial
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    1 ora e 22 min
  • Healthy soil as a remedy for pest and disease problems with Jen Aron of Blue Raven Farm in Oregon
    Dec 9 2025
    Jen Aron is an agroecologist and owner of Blue Raven Farm in Corbett, Oregon. She also worked as a farm educator for seven years with Oregon State University Extension. About five years ago, Jen wrote four articles for Growing for Market Magazine talking about how she built her farm on raw land east of Portland, Oregon, focusing on creating a healthy soil ecosystem and dealing with a whole slew of pest and disease problems along the way.The thread running through Jen’s work and her articles is both the wonder and the power of healthy soil to grow healthy crops, and how to deal with the challenges we have in farming through soil-based solutions. So, I wasn’t entirely surprised to hear that Jen recently went through an intensive 650-plus hour agro-ecology course with Nicole Masters, which has completely reshaped how she approaches on-farm consulting, education, nutrient applications, biology, soil testing, and weed management. Listen to this podcast episode for a deep dive into soil health and hear how Jen is applying what she’s learned at the decade mark of Blue Raven Farm. Connect With Guest:Free article by Jen Aron from Growing for Market Magazine: Microbes for land repair: A 5-year eco-farming trialWebsite: blueravenfarm.orgInstagram: @blue_raven_farm Podcast Sponsors: Huge thanks to our podcast sponsors as they make this podcast FREE to everyone with their generous support: Seven Springs Farm Supply is a farm-based supply company focused on serving market gardeners and has been in business for 35 years. Our catalog includes a comprehensive selection of approved-for-organic fertilizers, pest & disease controls, growing mixes, cover crop seed, and more. We offer custom fertilizer blending and seasonal cooperative purchasing opportunities, and our experienced team is ready to help guide you to the best solution for your farm's needs. Request a free paper catalog and learn more at sevenspringsfarmsupply.com or give us a call at (540) 651-3228. Tired of breakdowns and not knowing if your old Farmall or Allis G will start? Consider the Tilmor Super E - the electric cultivating tractor built for market growers. With up to 8 hours of runtime, the Super E uses a 48-volt electric system that’s quiet, easy to operate, and dependable. No gas, no noise, no constant repairs and cheaper to operate than a gas tractor. It delivers reliable power that reduces manual labor and keeps your crew motivated. Learn more and see the Super E in action at Tilmor.com. Farmhand is the virtual assistant built for farmers—helping CSAs scale sales, run error-free fulfillment, and deliver 5-star service. Whether you’re at 100 members or 1,000, Farmhand helps you grow without burning out. You’ve heard us—and our farmers—right here on the Growing for Market Podcast. Explore more stories and learn more at farmhand.partners/gfm. BCS two-wheel tractors are designed and built in Italy where small-scale farming has been a way of life for generations. Discover the beauty of BCS on your farm with PTO-driven implements for soil-working, shredding cover crops, spreading compost, mowing under fences, clearing snow, and more – all powered by a single, gear-driven machine that’s tailored to the size and scale of your operation. To learn more, view sale pricing, or locate your nearest dealer, visit BCS America. Nifty Hoops builds complete gothic high tunnels that are easy to install and built to last. Their bolt-together construction makes setup straightforward and efficient, whether it's a small backyard hoophouse, or a dozen large production-scale high tunnels- especially through their community build option, where professional builders work alongside your crew, family, or neighbors to build each structure -- usually in a single day. Visit niftyhoops.com to learn more. There are a lot of farm sales platforms out there, but there’s only one that’s cooperatively owned by farmers. That’s GrownBy — your all-in-one solution to simplify farm sales. GrownBy makes online farm sales easy and affordable; setting up your shop is free, and you only pay when you sell. Join over 900 farms who have already signed up for GrownBy, at grownby.com. Subscribe To Our Magazine -all new subscriptions include a FREE 28-Day Trial
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    1 ora e 55 min
  • Urban flower farming on multiple plots with Elizabeth Lutz Kelly of Happy Dragon Flower Farm in Ohio
    Dec 2 2025
    When Elizabeth Lutz Kelly’s flower growing hobby turned into a business, it outgrew the space she had available in her yard in Akron, Ohio. Even though there wasn’t a lot of open space, she asked around her neighborhood and found places that could be growing crops that weren’t. Thus she was able to expand her business with one of the most viable strategies for growing a farm without having to buy more land.In this interview we hear about Elizabeth’s strategies for growing a lot of flowers in a small area, what crops she grows and how she markets them locally. We also hear about how her dahlia breeding project has led to submitting a variety for possible naming by the American Dahlia Society. We also hear why she’s planting more perennials for cut flowers all year round, how she moves them through her farmstand, and more in this week’s interview with host April Parms Jones! Connect With Guest:Website: happydragonflowerfarm.comInstagram: @happydragonflowerfarmFacebook: Akron Garden Share Podcast Sponsors: Huge thanks to our podcast sponsors as they make this podcast FREE to everyone with their generous support:This episode is brought to you by Tend, the all-in-one, AI-powered farm management platform trusted by modern growers. Tend helps you cut through the busywork, so you can focus on growing and selling what matters. With Tend, you can plan your crops, assign and track tasks, manage inventory, and handle your sales and accounting, all in one smart, easy-to-use platform. Whether you run a 1-acre farm or manage a large operation, Tend adapts to your scale and style, supporting everything from manual labor to fully mechanized workflows. Try it for free at Tend.com, no credit card required. Tired of breakdowns and not knowing if your old Farmall or Allis G will start? Consider the Tilmor Super E - the electric cultivating tractor built for market growers. With up to 8 hours of runtime, the Super E uses a 48-volt electric system that’s quiet, easy to operate, and dependable. No gas, no noise, no constant repairs and cheaper to operate than a gas tractor. It delivers reliable power that reduces manual labor and keeps your crew motivated. Learn more and see the Super E in action at Tilmor.com. Farmhand is the virtual assistant built for farmers—helping CSAs scale sales, run error-free fulfillment, and deliver 5-star service. Whether you’re at 100 members or 1,000, Farmhand helps you grow without burning out. You’ve heard us—and our farmers—right here on the Growing for Market Podcast. Explore more stories and learn more at farmhand.partners/gfm. BCS two-wheel tractors are designed and built in Italy where small-scale farming has been a way of life for generations. Discover the beauty of BCS on your farm with PTO-driven implements for soil-working, shredding cover crops, spreading compost, mowing under fences, clearing snow, and more – all powered by a single, gear-driven machine that’s tailored to the size and scale of your operation. To learn more, view sale pricing, or locate your nearest dealer, visit BCS America. Nifty Hoops builds complete gothic high tunnels that are easy to install and built to last. Their bolt-together construction makes setup straightforward and efficient, whether it's a small backyard hoophouse, or a dozen large production-scale high tunnels- especially through their community build option, where professional builders work alongside your crew, family, or neighbors to build each structure -- usually in a single day. Visit niftyhoops.com to learn more. There are a lot of farm sales platforms out there, but there’s only one that’s cooperatively owned by farmers. That’s GrownBy — your all-in-one solution to simplify farm sales. GrownBy makes online farm sales easy and affordable; setting up your shop is free, and you only pay when you sell. Join over 900 farms who have already signed up for GrownBy, at grownby.com. Subscribe To Our Magazine -all new subscriptions include a FREE 28-Day Trial
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    54 min
  • Harvest Bucks- making farmers market SNAP dollars go twice as far with Emily Grassie of the Maine Federation of Farmers Markets
    Nov 25 2025

    This week we welcome Emily Grassie, the Director of Food Access Programs at the Maine Federation of Farmers Markets (MFFM) to talk about Harvest Bucks, an innovative program that helps SNAP recipients double their dollars when spent at farmers markets. MFFM works to fund and administer the program so when SNAP (formerly known as food stamps) shoppers use their benefits at participating farmers markets, CSA farms, farm stands, and food co-ops, they receive “bonus bucks” (usually in the form of a coupon) to redeem for fruits and vegetables.

    These “bonus bucks” add a percentage to the value of their SNAP benefits, up to doubling the benefits at farmers markets. This is the type of program that could be set up in other areas to increase income for farmers while helping those with food assistance afford more fruits and vegetables. Emily tells us about how the program started, how it works now, and the recent challenges with the uncertainty of grant funding.

    Connect With Guest:

    Website: mainefarmersmarkets.org

    Instagram: @mainefarmersmarkets


    Podcast Sponsors: Huge thanks to our podcast sponsors as they make this podcast FREE to everyone with their generous support:

    Tired of breakdowns and not knowing if your old Farmall or Allis G will start? Consider the Tilmor Super E - the electric cultivating tractor built for market growers. With up to 8 hours of runtime, the Super E uses a 48-volt electric system that’s quiet, easy to operate, and dependable. No gas, no noise, no constant repairs and cheaper to operate than a gas tractor. It delivers reliable power that reduces manual labor and keeps your crew motivated. Learn more and see the Super E in action at Tilmor.com.

    Farmhand is the virtual assistant built for farmers—helping CSAs scale sales, run error-free fulfillment, and deliver 5-star service. Whether you’re at 100 members or 1,000, Farmhand helps you grow without burning out. You’ve heard us—and our farmers—right here on the Growing for Market Podcast. Explore more stories and learn more at farmhand.partners/gfm.

    Nifty Hoops builds complete gothic high tunnels that are easy to install and built to last. Their bolt-together construction makes setup straightforward and efficient, whether it's a small backyard hoophouse, or a dozen large production-scale high tunnels- especially through their community build option, where professional builders work alongside your crew, family, or neighbors to build each structure -- usually in a single day. Visit niftyhoops.com to learn more.

    Seven Springs Farm Supply is a farm-based supply company focused on serving market gardeners and has been in business for 35 years. Our catalog includes a comprehensive selection of approved-for-organic fertilizers, pest & disease controls, growing mixes, cover crop seed, and more. We offer custom fertilizer blending and seasonal cooperative purchasing opportunities, and our experienced team is ready to help guide you to the best solution for your farm's needs. Request a free paper catalog and learn more at sevenspringsfarmsupply.com or give us a call at (540) 651-3228.

    There are a lot of farm sales platforms out there, but there’s only one that’s cooperatively owned by farmers. That’s GrownBy — your all-in-one solution to simplify farm sales. GrownBy makes online farm sales easy and affordable; setting up your shop is free, and you only pay when you sell. Join over 900 farms who have already signed up for GrownBy, at grownby.com.

    If you have never attended an ASCFG Conference, there is no better time to invest in yourself! The Association of Specialty Cut Flower Growers is welcoming Growing for Market readers to register at the ASCFG member rate for the 2026 Conference in Albuquerque on January 13-14. Register at ascfg.org.

    Subscribe To Our Magazine -all new subscriptions include a FREE 28-Day Trial
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    1 ora e 14 min
  • How to price your flowers with Lennie Larkin of Flower Farming for Profit
    Nov 18 2025

    Flower pricing can be tricky with so many factors affecting value, between different crops, different markets and varying types of arrangements. You want to make sure you’re putting the price of your flowers high enough so you’re making a profit, but not so high that you price yourself out of the market. Listen to this week’s podcast with Lennie Larkin for pricing strategies to make sure you can keep your business going.

    As a flower farmer herself and business coach for other flower farmers, Lennie put her experiences and business expertise into the book Flower Farming for Profit, and the Sell Your Flowers Summit, which you can attend for free starting November 20. In this conversation, we cover how to price the same blooms for different markets, how to de-commodify your flowers, and how to market them. If you know how to grow flowers but are anything less than confident in how to sell them, this conversation will help you develop the confidence to ask for a fair price for your blooms!

    Connect With Guest:
    Website: flowerfarmingforprofit.com
    Instagram: @flowerfarming.forprofit
    Sell Your Flowers Summit

    Podcast Sponsors: Huge thanks to our podcast sponsors as they make this podcast FREE to everyone with their generous support:

    Farmhand is the virtual assistant built for farmers—helping CSAs scale sales, run error-free fulfillment, and deliver 5-star service. Whether you’re at 100 members or 1,000, Farmhand helps you grow without burning out. You’ve heard us—and our farmers—right here on the Growing for Market Podcast. Explore more stories and learn more at farmhand.partners/gfm.

    Nifty Hoops builds complete gothic high tunnels that are easy to install and built to last. Their bolt-together construction makes setup straightforward and efficient, whether it's a small backyard hoophouse, or a dozen large production-scale high tunnels- especially through their community build option, where professional builders work alongside your crew, family, or neighbors to build each structure -- usually in a single day. Visit niftyhoops.com to learn more.

    This episode is brought to you by Tend, the all-in-one, AI-powered farm management platform trusted by modern growers. Tend helps you cut through the busywork, so you can focus on growing and selling what matters. With Tend, you can plan your crops, assign and track tasks, manage inventory, and handle your sales and accounting, all in one smart, easy-to-use platform. Whether you run a 1-acre farm or manage a large operation, Tend adapts to your scale and style, supporting everything from manual labor to fully mechanized workflows. Try it for free at Tend.com, no credit card required.

    There are a lot of farm sales platforms out there, but there’s only one that’s cooperatively owned by farmers. That’s GrownBy — your all-in-one solution to simplify farm sales. GrownBy makes online farm sales easy and affordable; setting up your shop is free, and you only pay when you sell. Join over 900 farms who have already signed up for GrownBy, at grownby.com.

    If you have never attended an ASCFG Conference, there is no better time to invest in yourself! The Association of Specialty Cut Flower Growers is welcoming Growing for Market readers to register at the ASCFG member rate for the 2026 Conference in Albuquerque on January 13-14. Register at ascfg.org.

    Subscribe To Our Magazine -all new subscriptions include a FREE 28-Day Trial
    Mostra di più Mostra meno
    1 ora e 22 min