Episodi

  • How to Build a Better Apprenticeship with Tom Keena

    How to Build a Better Apprenticeship with Tom Keena
    Jul 30 2026
    What does a successful apprenticeship program actually look like?Tom Keena spent approximately 15 years working in the electrical trade before becoming an educator. After experiencing apprenticeship classes that relied heavily on diagrams and classroom instruction, Tom believed students needed more opportunities to troubleshoot, wire, build, and practice with the equipment they would encounter in the field.Nearly three decades later, he has helped develop a hands-on electrical program serving approximately 250 apprentices and more than 350 total students.In this episode, Tom joins Noah, Ken, and Adam to discuss how his program works, why contractors participate in its advisory board, and what students need to do to become attractive candidates for an apprenticeship.Tom also explains why completing a class is only part of the equation. Contractors are looking for people who are coachable, dependable, willing to learn, and serious enough to begin developing relevant experience before they are hired.The conversation covers:Why traditional apprenticeship instruction can fall shortBalancing electrical theory, code instruction, and hands-on trainingWhat contractors expect from new apprenticesThe difference between union and non-union pathwaysHow students without industry connections can get startedUsing pre-apprenticeship classes to prove readinessWhy volunteering and relevant work experience matterBuilding an effective industry advisory boardFinding qualified trades instructorsDeveloping and continuously improving curriculumUsing Canvas and short instructional videosEncouraging students to teach and network with one anotherWhy trades programs need both funding and dedicated spaceThe financial opportunities available in the skilled tradesTom also shares the story of comparing his earnings as an electrician with his brother’s earnings as a high school teacher—and why more families need to recognize the trades as a legitimate and potentially lucrative career path.(00:00) - Electrician earnings versus the traditional college path (00:47) - Meet electrical trades educator Tom Keena (01:08) - From working electrician to trades instructor (02:40) - What apprenticeship training should actually include (03:14) - Ken’s approach to hands-on construction education (04:31) - Growing a hands-on electrical program (07:53) - What contractors expect from apprentices (08:44) - Building industry partnerships and advisory boards (10:49) - Union and non-union electrical pathways (11:15) - Breaking into the industry without connections (14:44) - Why qualified trades instructors are difficult to find (16:29) - Developing and improving curriculum (18:43) - Using short videos to support instruction (19:55) - Peer teaching, networking, and staying employed (22:43) - Making the case for more funding and space (23:02) - Why the trades deserve greater recognition (25:21) - Moving beyond the college-only mindset (25:51) - Final thoughts and closingChapters00:00 Electrician earnings versus the traditional college path00:47 Meet electrical trades educator Tom Keena01:08 From working electrician to trades instructor02:40 What apprenticeship training should actually include03:14 Ken’s approach to hands-on construction education04:31 Growing a hands-on electrical program07:53 What contractors expect from apprentices08:44 Building industry partnerships and advisory boards10:49 Union and non-union electrical pathways11:15 Breaking into the industry without connections14:44 Why qualified trades instructors are difficult to find16:29 Developing and improving curriculum18:43 Using short videos to support instruction19:55 Peer teaching, networking, and staying employed22:43 Making the case for more funding and space23:02 Why the trades deserve greater recognition25:21 Moving beyond the college-only mindset25:51 Final thoughts and closingEpisode ExcerptTom Keena explains how hands-on labs, industry advisory boards, pre-apprenticeship classes, and peer learning can create an electrical training program that students value and contractors trust.SEO DescriptionElectrical trades educator Tom Keena discusses apprenticeships, hands-on electrician training, pre-apprenticeship programs, industry partnerships, curriculum development, and what contractors look for when hiring new apprentices.
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    27 min
  • Making It in the Trades // Harvey Jesso The Maritime Carpenter

    Making It in the Trades // Harvey Jesso The Maritime Carpenter
    Jun 19 2026
    Stop Handing Kids a Broom: Harvey Jesso on Building the Next Generation of TradespeopleShort Episode DescriptionIn this episode of the Four Man Podcast, we sit down with Harvey Jesso, better known as The Maritime Carpenter, to talk about what it really takes to get young people excited about the trades — and how contractors, teachers, and business owners can help them stick with it.Full Show NotesHarvey Jesso has lived the trades from every angle. He grew up around construction, stepped onto his first jobsite as a kid, started his first business at 18, worked in brutal conditions in the Yukon, and eventually built multiple companies under the Maritime name, including carpentry, electrical, kitchens, and cleaning.But this episode is about more than Harvey’s story.It is about how the trades actually grow.Harvey talks with Noah, Ken, and Adam about what young people need when they first step onto a jobsite, why the first experience matters so much, and why the old-school “just grab a broom and stay out of the way” approach might be pushing good people away before they ever get started.The big takeaway: if you want young people to love the trades, let them safely experience the work. Let them use the tools. Let them feel the pride of saying, “I helped build that.”The crew also gets into business ownership, building a workforce pipeline, the difference between Canadian Red Seal certification and the U.S. approach to carpentry, and the challenge of helping students see what their future could look like in the trades.This one is packed with real talk for contractors, teachers, students, parents, and anyone who cares about the future of skilled trades.In This EpisodeHow Harvey got started on a construction site at 10 years oldWhy family background helps, but is not required to succeed in the tradesHow a good first jobsite experience can change someone’s career pathWhy yelling, ego, and bad jobsite culture scare young people awayHow Harvey built multiple companies by finding needs and the right peopleWhat he looks for when hiring young workersWhy contractors should invest in students before bad habits formHow to make young people feel useful on a jobsiteWhy “just sweep up” is not enough to keep students excitedThe 46-year-old banker from Brazil who changed careers into carpentryThe difference between Red Seal certification in Canada and carpentry in the U.S.Why students need a vision for what the trades can provideHarvey’s advice for young people who want to make it in the industrySuggested Chapter Markers00:00 — Cold Open: Stop Handing Kids a BroomHarvey explains why giving young people real tools, real instruction, and real responsibility can change how they see the trades.01:00 — Meet Harvey Jesso, The Maritime CarpenterNoah introduces Harvey and explains why one dinner at JLC Live made it obvious he needed to be on the podcast.03:00 — Starting on a Jobsite at 10 Years OldHarvey shares how he first got interested in construction by showing up at a jobsite as a kid and asking to help.07:00 — Why the First Jobsite Experience MattersThe crew talks about the difference between a good mentor and the old-school screaming foreman approach.10:00 — Building Businesses by Finding the Right PeopleHarvey explains how Maritime Electrical started and why knowing someone’s work ethic can lead to a new opportunity.13:00 — Maritime Carpentry, Kitchens, Electrical, and Clean CrewHarvey walks through how his businesses grew and how social media helped build trust before a meeting ever happened.16:00 — What Young Workers Need on the JobsiteHarvey shares what he looks for in young people and why ambition, showing up, and attitude matter.19:00 — Let Them Feel Like They Built SomethingThe conversation hits the heart of the episode: young people need to feel useful, trusted, and proud of the work.22:00 — Adam Joins and the Wedding-Day Podcast MomentAdam jumps in, and Harvey casually reveals that his daughter’s wedding is happening that same day.24:00 — Be Teachable, Be On Time, Be Positive, Give Your Best EffortAdam shares the core values his program teaches young people before they enter the workforce.26:00 — It’s Never Too Late to Start OverHarvey tells the story of a 46-year-old banker from Brazil who left banking behind to pursue carpentry.29:00 — Meaningful Work and Why the Trades Are DifferentNoah connects the conversation to students and adults who are tired of work that does not feel meaningful.32:00 — Building Your Own Workforce PipelineHarvey explains why he takes chances on younger workers now in hopes they return later as skilled tradespeople.35:00 — Red Seal, Licensing, and the U.S. vs. Canada DifferenceThe crew compares the Canadian Red Seal system with the looser path into carpentry in the United States.38:00 — Helping Students See the FutureAdam talks about casting a vision for young people and helping them understand what a career in the trades can actually ...
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    35 min
  • The Shop Class Showdown: How Shop Teachers Are Getting Industry to Invest in Students

    The Shop Class Showdown: How Shop Teachers Are Getting Industry to Invest in Students
    Jun 5 2026

    This special episode of the FourMan Podcast brings together shop teachers from across the country to recap the first-ever Shop Class Showdown — a friendly competition that started as a joke and turned into something much bigger.

    Noah is joined by Gregg Helmich, Josh Jacobs, and Bobby Miller to talk about how teachers are building industry partnerships, bringing tools and materials into their classrooms, and creating real opportunities for students.

    From trade shows like IBS, IWF, JLC, and World of Concrete, to advisory boards, playhouse competitions, social media, and direct outreach, this conversation is all about one question:

    How do we get more companies connected to the next generation of builders, makers, and tradespeople?

    Gregg shares how he brought in over $100,000 for his program and why gratitude matters whether the donation is $10 or $25,000. Josh talks about the power of simply asking companies for support and how student-built projects can lead directly to internships. Bobby shares how industry partnerships helped grow his program and why companies should care about what is happening inside shop classrooms.

    What started as a competition turned into a bigger reminder: when industry supports shop class, students win.

    Show Notes

    In this special episode, we talk about:

    • How the Shop Class Showdown started as a joke and became a real movement
    • Why shop teachers need industry partners, not just classroom budgets
    • Gregg Helmich bringing in over $100,000 in support for his program
    • The importance of gratitude when building long-term partnerships
    • Why tool companies should care about the first tools students use
    • How social media helps shop teachers connect with brands, contractors, and other educators
    • What Josh Jacobs learned from watching another teacher ask companies directly for support
    • Why trade shows like IBS, JLC, IWF, and World of Concrete matter for shop teachers
    • Bobby Miller’s experience building industry support in cabinetry and woodworking
    • How advisory boards can grow from a few people into a powerful network of industry partners
    • The Parade of Playhouses and how student projects can lead to real internships and job offers
    • Why companies should see shop students as future employees, future customers, and future leaders
    • How teachers can make their programs visible so businesses know how to help

    Featured Guests

    Gregg Helmich — Trades educator and industry partnership powerhouse
    Josh Jacobs — Shop teacher helping connect students with builders through hands-on projects
    Bobby Miller — Woodshop and cabinetry teacher focused on industry partnerships and student opportunity
    Noah Hughes — Host of the FourMan Podcast and carpentry teacher at Caroline High School
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    29 min
  • James Robinson // There Are Multiple Paths Not Just Swinging a Hammer

    James Robinson // There Are Multiple Paths Not Just Swinging a Hammer
    May 11 2026

    Building Trades and Life Skills with James: From Skipping College to Running a Nonprofit and Remodeling Business

    Discover James’s inspiring journey from a young kid helping his grandfather to leading successful exterior remodeling and nonprofit initiatives. Learn how practical skills, work ethic, and community service can shape a meaningful career in the trades.

    In this episode:

    • How James’s early experiences in the trades sparked a lifelong passion
    • The importance of work ethic, punctuality, and soft skills in business success
    • The role of nonprofits as a pathway for young people to gain real-world skills
    • Building a successful remodeling company amidst a booming housing market
    • The lessons learned from disaster relief efforts after hurricanes
    • Tips for students: essential skills for thriving in trades and entrepreneurship
    • The importance of budgeting, understanding profit margins, and teaching business acumen
    • The value of surround yourself with great people and develop a team-oriented mindset
    • How HGTV influences perceptions of construction and practical realities vs. media portrayals

    Timestamps:
    00:40 - Introducing James and his background in trades and community service

    04:04 - How James’s grandfather influenced his entry into trades

    07:15 - James’s start in disaster response and community projects

    09:50 - Connecting nonprofits with trade education for youth

    11:13 - Advice for students to stay engaged in high school and develop life skills

    12:40 - Common pitfalls for trade business owners relating to budgeting and profit

    15:24 - The origins of Fred Exteriors and its focus on exterior remodeling

    17:23 - Why James chose exterior remodeling over restoration or new construction

    18:01 - James’s five-year vision for his business

    21:02 - Teaching soft skills and professionalism to young tradespeople

    23:16 - How to present the value of construction work to clients

    24:40 - Media influence of HGTV vs. reality in construction costs

    26:48 - The benefits of young people acquiring skills early in life

    28:35 - James’s hypothetical class: Life skills and integrity over technical skills only

    Resources & Links:

    • 516 Project
    • Fred Exteriors

    Connect with James:

    • Instagram @jamesbuidshope

    Additional notes:

    James’s story underscores the power of hard work, community engagement, and practical skills in creating diverse career opportunities beyond traditional college paths. His insights highlight the value of soft skills, entrepreneurship, and mentorship for the next generation.
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    30 min
  • Understanding Financial Literacy in the Trades: Insights from Tony McClellan of Hollywood Decks

    Understanding Financial Literacy in the Trades: Insights from Tony McClellan of Hollywood Decks
    Apr 15 2026

    Most tradespeople struggle with managing their finances — but what if mastering money could transform your business and your life? Tony McClellan, founder of Hollywood Decks and a finance expert, reveals how understanding your numbers is the secret to longevity and growth in the construction industry. If you're tired of watching good skills go to waste because of financial mistakes, this episode is your game-changer.Discover the critical reasons why so many builders go out of business in just a few years and how a solid grasp of finance can turn that around. Tony shares why industry success isn’t just about craftsmanship—but about mastering the business side, including pricing strategies, cash flow management, and setting up the right legal protections like LLCs. We break down practical tips on how to start with simple business accounts, when to grow into LLCs, and how to protect yourself from costly liabilities.You'll also hear inspiring stories of seasoned pros who’ve navigated crises like market crashes and even COVID, using their financial knowledge to adapt and thrive. The conversation dives into how young tradespeople and students can get started in business, find mentors, and leverage social media to build powerful networks. Plus, Tony offers his top book recommendations to fast-track your learning, and honest takes on the pitfalls of some popular financial coaching.This episode isn't just for business owners—it's perfect for anyone in the trades who wants to build a lasting career without the financial stress. Whether you're just starting out or looking to scale, understanding the money game is your ticket to freedom, security, and success. Tune in now and turn your skills into a sustainable legacy—because mastering money isn’t optional, it’s essential.Tony McClellan is a seasoned finance professional turned construction industry mentor, known for helping tradespeople bridge the gap between craft and commerce and avoid the financial traps that threaten small businesses.If you're committed to building a career that lasts, this episode is your essential financial blueprint. Hit play and start redefining what success means in your trade!
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    42 min
  • Never Stop Learning with Jake Carter

    Never Stop Learning with Jake Carter
    Apr 2 2026

    In this episode, Jake Carter shares insights on continuous learning in construction, soft skills development, and innovative workforce programs. Discover practical advice for aspiring tradespeople and educators aiming to foster growth and collaboration in the industry.

    construction, trades education, continuous learning, workforce development, soft skills, high performance building, Habitat for Humanity, mentorship, career growth
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    37 min
  • Steven Kasay - Your Reputation Travels Fast

    Steven Kasay - Your Reputation Travels Fast
    Mar 17 2026

    Building Reputation and Success in the Trades with Steven Kasay
    In this episode, we dive into the importance of reputation, work ethic, and continuous learning in the construction industry, featuring insights from expert builder Steven Kasay. Discover how reputation builds over time through hard work, overcoming challenges, and maintaining integrity, plus practical tips for aspiring tradespeople and contractors.

    Main Topics:

    • The role of reputation in construction and trades
    • How early work ethic influences career growth
    • Transition from college work to professional construction
    • Building trust with clients and subcontractors
    • Handling mistakes and fostering a culture of ownership
    • Strategies for hiring for work ethic and attitude
    • The impact of passive house certification on project opportunities
    • Effective marketing and word-of-mouth growth
    • Inspiring the next generation of tradespeople

    Timestamps: 00:00 - Introduction to Steven Kasay and the episode focus on reputation
    02:00 - The significance of reputation from day one in the trades
    03:37 - Early influences and how attitude camp shaped work ethic
    04:45 - Building a reputation through hard work and consistency
    06:20 - Challenges of the content creation side in construction
    07:15 - Steven's transition from furniture making to full-scale construction
    08:39 - Starting his own company after college and early opportunities
    10:28 - The importance of reputation for getting hired and entrusted
    11:57 - How opportunity follows reputation
    13:18 - Work ethic as the key trait in hiring and team building
    15:27 - The importance of willingness to try new things and embrace failure
    16:15 - Owning mistakes and maintaining a good reputation
    17:07 - The value of long-term relationships with subcontractors
    18:04 - The complexity of passive house standards and project execution
    20:15 - The role of word-of-mouth and client trust in business growth
    22:35 - Hiring practices and vetting new team members
    24:23 - Transitioning to project management and hiring college-educated employees
    26:41 - Building a team with specialized trades and subcontractors
    28:42 - The significance of opportunity-driven hiring and reputation
    30:35 - The importance of integrity and reputation when referring talent
    31:41 - Parallels between farm work ethic and construction success
    33:39 - Fun profile of Steven for trade events and branding
    34:30 - Future plans and industry events, including IBS and JLC Live
    36:02 - Final thoughts and appreciation for the industry communityResources & Links:

    • Steven Kasay - LinkedIn


    • Passive House Institute US

    • IBS Conference
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    36 min
  • The Power of Networking in Trade Education

    The Power of Networking in Trade Education
    Jan 13 2026

    Sound Bites

    "There's nothing like this."
    "The networking opportunity is huge."
    "It's unbelievable what it can do."

    Chapters

    00:00 The Importance of Industry Events for Educators
    02:57 Networking and Collaboration Among Teachers
    05:40 Building Connections with Local Builders
    08:49 Real-World Applications in Education
    11:48 Advisory Committees and Community Engagement
    16:48 Building Local Connections
    19:41 The Power of Networking
    23:06 The Shift in Trade Education
    25:59 The Evolution of Trade Programs
    29:44 The Fulfillment of Building
    31:04 The Value of Trade Education
    31:59 Looking Ahead to the Future
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    32 min