In this episode of The Evernest Property Management Show, Matthew introduces his new co-host, Gray Hall. Gray is Evernest's Vice President of Operations, and he has been with the company for almost 10 years. Now, he's sharing his property management insights.

You'll learn:

• Why selling the vision for your property management company is a risk - but it pays off in terms of staff quality and business outcomes
• How repeated exposure to Evernest's interview process influenced Gray's success
• The story behind Gray's first acquisition with Evernest, including what he'd do differently in 2026

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Connect with Matt and Gray at Evernest: Evernest.co

Link: Connect with Evernest

Link: Follow Spencer's efforts at neverthirst

Link: Evernest YouTube Channel (@ThreeHundredToThreeThousand) (Watch this episode and more!)

Visit the Podcast Website: Evernest.co/podcasts

Email the Show: podcast@evernest.co

===================================

Production House: Flint Stone Media

Copyright of Evernest 2026.

In this milestone episode, Spencer Sutton announces his decision to step away from Evernest after 11 years to return to neverthirst, the nonprofit he founded, despite loving his role and being at the top of his game. Spencer and Matthew reflect on faith, fear, discipline, and why knowing when to leave can be just as important as knowing how to build.

You'll Learn:

• Why staying comfortable might be the most dangerous career move you can make
• How to know when it's time to leave—even when everything is going right
• The difference between fear-based decisions and purpose-driven ones
• Why the way you leave a company can define your legacy more than how you entered

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Connect with Matt, Spencer, and Gray at Evernest: Evernest.co

Link: Connect with Evernest

Link: Follow Spencer's efforts at neverthirst

Link: Evernest YouTube Channel (@ThreeHundredToThreeThousand) (Watch this episode and more!)

Visit the Podcast Website: Evernest.co/podcasts

Email the Show: podcast@evernest.co

===================================

Production House: Flint Stone Media

Copyright of Evernest 2025.

Ensuring your team feels appreciated is critical to long-term success in property management. In this episode, Spencer shares strategies and insight into building a team that lasts the test of time.

You'll learn:

• Why the vision of the business feeds into trust and autonomy
• How to attract (and keep) A players
• The importance of creating a scorecard to guide employee behavior and goals

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Connect with Matt, Spencer, and Gray at Evernest: Evernest.co

Link: Connect with Evernest

Link: Evernest YouTube Channel (@ThreeHundredToThreeThousand) (Watch this episode and more!)

Visit the Podcast Website: Evernest.co/podcasts

Email the Show: podcast@evernest.co

===================================

Production House: Flint Stone Media

Copyright of Evernest 2025.

Successful property management relies on a robust understanding of the legal landscape, so Spencer and Matthew invited Monica K. Gilroy of the Gilroy Firm onto The Property Management Show. As a subject matter expert in real estate litigation, Monica shares insights into Fair Housing law and common legal pitfalls that could tank your business.

You'll learn:

• How to validate emotional support animals (without getting duped)
• Updates to reasonable accommodation laws and what all property managers need to know
• What to know about Fair Housing complaints and where common sense reigns supreme

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Connect with Matt, Spencer, and Gray at Evernest: Evernest.co

Guest: Monica K. Gilroy, Gilroy Firm

Link: Connect with Evernest

Link: Evernest YouTube Channel (@ThreeHundredToThreeThousand) (Watch this episode and more!)

Visit the Podcast Website: Evernest.co/podcasts

Email the Show: podcast@evernest.co

===================================

Production House: Flint Stone Media

Copyright of Evernest 2025.

2026 is on the horizon - are you ready to accomplish your goals? Spencer discusses how to set yourself up for a productive year and build fulfilling targets in this episode of The Evernest Property Management Show.

You'll learn:

• Why you're the hardest person to negotiate with
• How not feeling worthy of accomplishing your goals is slowing down your success
• The importance of vision when setting your direction

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Connect with Matt, Spencer, and Gray at Evernest: Evernest.co

Link: Connect with Evernest

Link: Evernest YouTube Channel (@ThreeHundredToThreeThousand) (Watch this episode and more!)

Visit the Podcast Website: Evernest.co/podcasts

Email the Show: podcast@evernest.co

===================================

Production House: Flint Stone Media

Copyright of Evernest 2025.

Want more owners, better leads, and shorter sales cycles? In this episode, Spencer sits down with Jen Ruelens to unpack the five major reasons you need to start creating video content now—or risk getting left behind. Reach out to Jen and learn more via https://holditwithpmjen.com

You'll learn:

• How to leverage the know–like–trust framework to boost your business
• The most efficient method to leverage video content and fix operational issues
• How to convert repetitive calls into links that generate business
• Why authenticity beats fancy gear every time

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Connect with Matt, Spencer, and Gray at Evernest: Evernest.co

Guest: Jen Ruelens

Link: Connect with Evernest

Link: Evernest YouTube Channel (@ThreeHundredToThreeThousand) (Watch this episode and more!)

Visit the Podcast Website: Evernest.co/podcasts

Email the Show: podcast@evernest.co

===================================

Production House: Flint Stone Media

Copyright of Evernest 2025.

In this episode, Spencer Sutton sits down with Mark Ainley, co-founder of GC Realty & Development and host of the Straight Up Chicago Investor Podcast, to discuss how video, content, and authenticity build invaluable trust in today's market.

You'll learn:

• How to build a local brand through storytelling
• Which data and metrics matter for growth (and what doesn't)
• Why your personality is the most powerful marketing tool at your disposal
• Masterful ways to leverage AI to improve your business, from hiring better players to closing more deals

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Connect with Matt, Spencer, and Gray at Evernest: Evernest.co

Guest: Mark Ainley, co-founder of GC Realty & Development and host of the Straight Up Chicago Investor Podcast

Link: Connect with Evernest

Link: Evernest YouTube Channel (@ThreeHundredToThreeThousand) (Watch this episode and more!)

Visit the Podcast Website: Evernest.co/podcasts

Email the Show: podcast@evernest.co

===================================

Production House: Flint Stone Media

Copyright of Evernest 2025.

How do you become the leading property manager in your market? Spencer Sutton explains how to leverage videos as the ultimate differentiator in property management.

You'll learn:

• The five reasons why you need to be creating video content (and how to get started)
• How to generate trust via human anchors
• Marketing secrets to repurpose the content you create and use it to be found by large language models (LLMs) like ChatGPT
• How storytelling can help your BDMs close more deals with higher conversion rates

===================================

Connect with Matt, Spencer, and Gray at Evernest: Evernest.co

Link: Connect with Evernest

Link: Evernest YouTube Channel (@ThreeHundredToThreeThousand) (Watch this episode and more!)

Visit the Podcast Website: Evernest.co/podcasts

Email the Show: podcast@evernest.co

===================================

Production House: Flint Stone Media

Copyright of Evernest 2025.