Deb Mazzaferro (aka Coach Maz) has been in the CPG industry for decades and she shares her insights and wisdom in a conversation we had together recently. With vast experience with legacy brands, importers, start-ups, brokers and distributors, she has a lot we can learn from when navigating the industry. From who you want on your "board of directors" to how she would use data to build a CPG business if she were to do it now.

She has a great book all about trade show prep and success too. Get the book here and use code SKPOD for 20% off.

Food Business Success is my signature program that helps you launch your delicious idea and grow it to $100K. Everything is inside from the step-by-step videos, tools and five months inside the Fuel membership for coaching + community. And it's guaranteed to make you program fee back or I'll refund your money. Learn more at https://www.foodbizsuccess.com/program

Get on the waitlist for Master Your Business here

Get the 10X Goal Workshop at https://www.foodbizsuccess.com/10x

The book is #1 on Amazon as a New Release! Pick up your copy of "Key Ingredients" on Amazon here.

Want a step by step checklist? Click here to get the free Whip a Biz You Love Workshop with a checklist.

Check out my YouTube channel at www.foodbiz.tube for how to videos to start and grow a packaged food business.