"Our mission for the industry: bring together what can be a very fragmented approach for practices and make it as streamlined as possible."

As equalizing forces continue to dominate the aesthetic industry, one of the best ways for a surgeon or medspa to stand out from the crowd is to provide superior service to their patients. While it's easy enough to say, making it a reality can be challenging.

Running an aesthetic practice often feels like drowning in a sea of details, difficulties and disasters, while rising above it all can feel like swimming against a riptide.

Audrey Neff of PatientNow says that her company's platform offers a lifeline for aesthetic practices by providing an instant upgrade in efficiency. The complete suite includes an EMR alongside software solutions for practice management, patient engagement, payment processing, digital marketing, and photography.

One of the features Audrey highlights in this episode is how easy it is for patients to leave reviews: "If you have horrible before and after photos, if you have zero reviews on your Google Business Profile, that is truly one of the biggest profit leaks right now. And it is something that can be fixed relatively easily with the right technology in place."

Find out why creating better patient outcomes is crucial to being competitive, and learn what Audrey has to say about making sure the quality of your service is up to the quality of your practice, on this latest episode of Next Level Practices.

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