Lauren went viral being herself! On this week on The Direct Sales Done Right podcast, Lauren Hale is sharing her story about how she changed her content to be more aligned and authentic to be able to build her connections on Instagram.


Lauren Hale is 43 years old and a self taught makeup artist specializing in teaching women over the age of 40 how to use and apply makeup to their changing skin. She also shares how she is navigating the 40’s talking about loving your chamging skin, perimenopause, anxiety and raising teens all while operating multiple businesses.


Lauren thoroughly enjoys helping women learn to love the skin they are in. She has also grown her social media following organically to over 600k on multiple platforms by being authentically herself. She has been featured on GMA, The Sun, multiple podcasts and The NY Post for her makeup tips.


Connect with Lauren here:
Instagram: @laurenlhale
Website: laurenhalebeauty.com
Color Match for Free: https://www.laurenhalebeauty.com/colormatch


HIGHLIGHTS:

4:33 Start Of Laurens Direct Sales Journey

8:24 Lauren first using social media

13:06 What made Lauren grow her interactive following on Instagram

16:46 Sales for Lauren once she went viral

20:36 Mindset work with Lauren

21:39 Ah-ha moment for Lauren

22:50 Mindset blocks that Lauren overcame

26:15 Strategy that Lauren follows for her social media content

32:36 Building trust with your content



Thinking about joining The Collective?
Check out the details here: http://collective.chicinfluencer.com/

Jillian was a master in the sales world for over 28 years before covid hit leading her to unfortunately lose her job. After losing her position at her corporate job, Jillian took it upon herself to help anyone in the sales field learn how to sell better! She started a private Facebook group and the rest is history. Tune into this week of the Direct Sales Done Right Podcast to learn how Jillian was a powerhouse in sales in the corporate space to how she moved to on and offline selling!

Jillian talks about common mistakes in sales, how to strengthen your selling practices, tweaking your messaging, and using your social media to make the connections that move your business forward.

Check Out Jillian here:

WEBSITE: https://thejillianmurphy.com/

INSTAGRAM: https://www.instagram.com/thejillianmurphy/

Scale Your Sales Podcast: https://podcasts.apple.com/us/podcast/scale-your-sales-w-jillian-murphy/id1643196871

HIGHLIGHTS:

7:00 Jillian's common mistakes in sales.

8:53 The process to go through to strength sales practices.

11:15 What are you excited about?

12:50 Sales process through the DMs from Jillian.

16:30 Content that has a purpose.

20:00 How to know when to invite.

24:35 Showing up on social media authentically

26:12 Go to advice for objections

31:07 Emotion of why someone might need your product

31:26 Questions to ask back to objections

32:43 Tone to asking questions about objections

Katy and Melanie have a special guest today on the Direct Sales Done Right podcast. Nicole Dobransky is the featured speaker in the monthly session for this month in The Collective; she is talking about niching down. Nicole makes niching down sound simple and doable. Tune in to hear her share her story and how she rose to the top with her niche.

Follow Nicole on Instagram here: https://www.instagram.com/Fitnessfatale

Check out The Collective membership here: https://bit.ly/4d8b6ge

Check out The Chic Branding Experience here: https://bit.ly/4cAyxhI

Niche Down Level Up Workbook: https://services.chicinfluencer.com/offers/6tKdvQX8


HIGHLIGHTS:

5:23 Meet Nicole! Her story and how she got into direct sales.

7:02: How Nicole started her P90X journey and blog

8:17 Nicoles ah-ha moment around health and wellness

10:11 How Nicole starting coaching with BODi

11:54 What Nicoles business first looked like, what her content was based on, and the results she had

14:32 How Nicoles niche has changed over time

19:11 Strategy and data behind changing niche
24:10 Going back to Nicoles start with health and wellness

28:37 Why Katy believes niche is so important

29:20 How Nicole talks about the business opportunity

33:50 Why Melanie believes mindset work is so important

35:05 How Nicole would guide someone to gain clarity in their niche