Album 8 Track 5 - Marketing with Insights, Differentiation, and Belonging w/Seth Matlins

The Brand Nerds are back with another edition of Brands, Beats and Bytes, and this one is a masterclass in brand building! Hosts Darryl "DC" Cobbin and Larry "LT" Taman are joined by award-winning marketer and thought leader Seth Matlins (affectionately known to DC as "Jimmy").

Dubbed the "Sage of Scarcity" for the episode, Seth helps DC and LT break down some of the most iconic marketing deals in history. The trio dives deep into the "July 4th Massacre" that cost Pepsi the Harry Potter partnership, how Seth helped Coca-Cola secure the unprecedented solo deal, and the profound difference between what a company manufactures and what it actually sells. They also tackle the dangers of relying on tech over true insight.

From massive career missteps with Papa John's to pioneering the CVS Beauty Mark to protect mental health, the group debates the power of meaningful differentiation. Whether you are an aspiring C-suite leader or just love the behind-the-scenes drama of global brand deals, tune in to find out why nostalgia is not a strategy and how to ensure you are moving the business forward today.

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Album 8 Track 4 - What's Poppin? Super Bowl LX: Bangers, Busts, and Takeaway Tim

The Brand Nerds are back (with a special guest that you are familiar with) for the ultimate ad showdown! In this special Super Bowl LX edition of Brands, Beats and Bytes, hosts Darryl "DC" Cobbin and Larry Taman are joined by media veteran Tim Spengler.

Dubbed "Takeaway Tim" for the episode, Spengler helps DC and LT break down the $1.8 billion day for NBC and the $7-8 million price tags for 30-second spots. The trio dives deep into the major themes of Super Bowl LX, including the overwhelming presence of AI ("Everything, Everywhere, All At Once") and the reliance on "small tactics" over big brand building.

From emotional harvests to celebrity-stuffed sitcom spoofs, the group debates the night’s biggest winners and losers. Whether you are a marketing pro or just watch for the commercials, tune in to find out which brands mastered the moment and which ones fumbled the ball.

View all Super Bowl Ads here (thanks, Adweek!)

Our Guests's Podcast: Lead Human Podcast: Hosted by Tim Spengler & Jack Myers

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REMIX Album 7 Track 3 - What's Poppin? Super Bowl LIX Ad Preview

Brand Nerds - What's Poppin - Super Bowl LIX!
We have former guest and Brand Nerd Tim Spengler back in the building, bringing a wealth of knowledge to our conversation about Super Bowl LIX ads.
Yes, the game is the main draw to watch, but we know you'll also be tuning in for the ads!
You'll not only get a behind-the-scenes look at how these ads make it to your screen but also some fun Super Bowl knowledge you can drop during the game.

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