In Episode 1 of Behind the Business with Matt, I’m joined by Emily from The Fluffy Cow, who shares her journey from working in hospitality to building her own purpose-driven clothing business. We talk honestly about what it’s really like to step away from a traditional career, start reselling pre-owned items, and turn it into a sustainable long-term business.

Emily breaks down how she got started, the challenges she faced in the early days, what growth has looked like in reality, and the lessons she’s learned along the way. We also discuss mindset, confidence, mistakes, and what she would do differently if she were starting again today. This episode is packed with practical insight for anyone interested in reselling, second-hand fashion, side hustles, or making the leap into working for themselves.

We also explore Emily’s involvement as a co-host of the Birmingham eBay Seller Meetups, why seller communities matter, and how connecting with other business owners can help you grow faster and avoid common pitfalls.