In a world of real-time demands, artificial intelligence and instant gratification attention spans, Marty Byrd is a refreshing renaissance cowboy who's honed his skills in the professional bull riding arenas of North America and transferred his passion therein to making world class equipment and tools for world class competitors across the globe. You'll never hear him say that, but his work speaks for itself. A true comeback competitor in all arenas of life, Marty Byrd is the definition of humble, hard working and handy by anyone's standards. Rank in the arena and rank in life - that's Marty Byrd. Think Rank.

There is no wiggle room when it comes to the laws of the universe. We didn't make them. We can't change them. We sure struggle when we don't follow them, even when we thought what we knew to do was the right thing. . No matter what we've learned, we can re-learn. Accept change. Welcome it. You don't lose unless you give up on yourself. That's rank. Think Rank.

Do you ever look in the mirror to see who's limiting you today? Maybe it's time to align your abilities with your possibilities, to acknowledge your fears and adventure on. The opposite of fear is peace. It's not as far away as you may think. Peace is rank. Think Rank.