Risultati di "Moira Somers" in Tutte le categorie

Why do smart, capable and caring financial professionals sometimes make ethical mistakes? In this groundbreaking work, a seasoned financial services lawyer joins forces with a neuropsychologist to expose the hidden psychological currents and power dynamics that threaten to drive high-stakes ethical failures. Through riveting case studies of real-world frauds and moral crises, they take you beneath the surface of everyday decisions to reveal the invisible forces that can compromise even the most principled professionals.

The advice is sound; the client seems eager; and then...nothing happens! Too often, this is the experience that financial professionals encounter in their daily work. When good recommendations go unimplemented, clients' well-being is compromised, opportunities are lost, and the professional relationship grows strained. Advice That Sticks takes aim at the problem of financial non-adherence. Authored by a neuropsychologist and financial change expert, this book examines the five main factors that determine whether a client will follow through with financial advice.