Titoli in Piccola impresa e imprenditorialità

“This excellent book is a must-read for current and aspiring entrepreneurs.” —Booklist Discover how to turn a great idea into a thriving business with The E-Myth Enterprise, using the proven methods that bestselling author Michael E. Gerber has developed over the course of his more than...

As you know, running a successful chiropractic practice is a juggling act. You need clinical expertise to provide impeccable care to your patients. You also need the know-how to run a small business. You've probably been well prepared by your education and experience for the technical ins and outs of chiropractic practice. Yet, what training has prepared you to run a business? The E-Myth Chiropractor fills this knowledge gap, giving you a complete toolkit for either starting a successful practice from scratch or maximizing an existing practice's performance.

Companies like Dropbox, Zoom, Slack, Atlassian, and DocuSign grew into multibillion-dollar companies using the three-step "Freemium" product strategy: (1) instead of hiring an expensive sales force, give away software for free; (2) let happy users tell others; (3) offer a premium subscription version, producing a recurring revenue stream. Over the last three decades, Freemium strategy has evolved into a practice known to tech industry insiders as "product-led growth."

In Pedagogy of Hope, Freire revisits the themes of his masterpiece, the real world contexts that inspired them and their impact in that very world. Freire's abiding concern for social justice and education in the developing world remains as timely and as inspiring as ever, and is shaped by both his rigorous intellect and his boundless compassion. Pedagogy of Hope is a testimonial to the inner vitality of generations denied prosperity and to the often-silent, generous strength of millions throughout the world who refuse to let hope be extinguished.

In this highly-anticipated sequel to Monetizing Innovation, Madhavan Ramanujam and Eddie Hartman unveil a battle-tested playbook for architecting profitable growth. Drawing from their experience advising over 400 companies―including 50+ unicorns―the authors dissect both legendary successes and costly failures. Packed with real-world case studies, hard-hitting insights, and nine breakthrough strategies, Scaling Innovation reveals how founders, executives, and investors need to navigate the critical transition from product-market fit to building an enduring, high-value business.

In the newly revised sixth edition of Winning Grants Step by Step: The Complete Workbook for Planning, Developing and Writing Successful Proposals, a team of veteran nonprofit leaders delivers the most up-to-date and straightforward version of this book yet. This easy-to-listen manual enables individuals and organizations alike to combine concepts and research into a strong, effective proposal.

NEW YORK TIMES AND WALL STREET JOURNAL BESTSELLER From two winners of the 2024 Nobel Prize in Economic Sciences, “who have demonstrated the importance of societal institutions for a country’s prosperity” “A wildly ambitious work that hopscotches through history and around the world...

Secrets of the Millionaire Mind reveals the missing link between wanting success and achieving it! Have you ever wondered why some people seem to get rich easily, while others are destined for a life of financial struggle? Is the difference found in their education, intelligence, skills, timing...

Rich people know a secret. In this book, former Wall Street investor Codie Sanchez pulls back the curtain. Most people look for wealth in all the wrong places. From dropshipping and startups to grinding for promotions, you might believe you have to trade your life to be one of the few who win...

This newly updated edition of a classic bestseller is THE ultimate job-hunting guide for college grads and career-changers alike! Now you can utilize The Pathfinder’s proven and practical techniques and tools to discover exactly what career path is right for you and make it happen. Whether you...

En este libro humano, conveniente y funcional, Marisa nos comparte las prácticas y herramientas que la han llevado a construir —con una gran sonrisa— una empresacon más de 1 200 colaboradores y 100 puntos de venta (con más tiendas de repostería en una sola ciudad que en cualquier parte del mundo). La compasión, la generosidad y seguir su intuición han sido algunas de ellas, así como tener presente que el ego puede ser el más grande enemigo al empezar, sostener y crecer un negocio.

Every company has it at one point. But all too often, it gets lost along the way, leaving the company--and its workers--with an unclear sense of direction. Now the co-author of The 22 Immutable Laws of Marketing offers solutions for restoring the dispersed focus of a company back to its key...

A Rice University social scientist teaches you to rethink what you need to succeed, and do more with what you already have, in this counterintuitive, evidence-based guide to changing the way you work and live. Stretch identifies key ways for people and organizations to work beyond their...

In Entrepreneurial Marketing: Beyond Professional Marketing, a renowned team of marketing leaders, including the "Father of Modern Marketing," professor Philip Kotler, delivers a groundbreaking and incisive redefinition of entrepreneurial marketing. In the book, some of the marketing sector's brightest minds explore the increasingly essential initiative to build new capabilities beyond the mainstream marketing approach that also consider the effect of digital connectivity on consumers and companies everywhere.

In this offbeat approach to leadership, college president Steven B. Sample - the man who turned the University of Southern California into one of the most respected and highly rated universities in the country - challenges many conventional teachings on the subject. Here, Sample outlines an iconoclastic style of leadership that flies in the face of current leadership thought, but a style that unquestionably works, nevertheless.

This audiobook is about changing every aspect of your life - from the way you work to the way you relate to friends, family, and community. With real examples that inspire and inform, The Think Big Manifesto isn't only about thinking big in your career, but about your very place in the world. Are you ready to lead the change you wish to see in the world? Your Think Big revolution starts right here, right now - with you.

Selling professional services, particularly for new or aspiring consultants, can seem daunting and distasteful. The Best Selling Coach shows that it doesn’t need to be this way and, using a four-stage process, shows coaches how to first build their confidence and go on to locate, connect, and meet desirable clients, virtually or in person. This book guides listeners through asking for the sale and keeping control of the business relationship as it develops.

A companion to Tony Robbins’s landmark book Awaken the Giant Within, this special book explores finest tools, techniques, principles, and strategies. Robbins offers daily inspirations and small actions that will have you taking giant steps in your life. From the simple power of decision-making...

Lo que vas a encontrar en este libro es una caja de herramientas prácticas para mejorar, día a día, tu salud física y mental, tus relaciones y tu economía. Más de doscientas personas han pasado por Tengo un Plan y nos han permitido reunir todas estas claves. Te ofrecemos 39 principios de los mayores expertos en cada área, sintetizados con el objetivo de que los apliques fácilmente en tu rutina. Si consigues hacer tuyo uno de estos principios y que tu vida sea un poco mejor, para nosotros ya habrá merecido la pena.

Vandana Shiva has been described in many ways: the “Gandhi of Grain,” “a rock star” in the battle against GMOs, and “the most powerful voice” for people of the developing world. In Terra Viva, Dr. Shiva shares her most memorable campaigns, alongside some of the world’s most celebrated activists and environmentalists, all working toward a livable planet and healthier democracies.