Wysdom copertina

Wysdom

Wysdom

Di: Girish Kotte
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Wysdom is an interview show from Wysera where founders and operators walk through one AI change they actually shipped. Not the roadmap, the receipt: the metric that moved, the metric that didn't, what got automated and later undone, the true cost including seats and implementation time, and the one decision they'd take back.

No demos. No vendor pitches. No "AI is transforming everything" keynote takes. Just candid post-mortems from people who already paid for the lesson.

Long-form guest conversations, plus shorter solo breakdowns between them. Hosted by Girish Kotte.

If you're evaluating, buying, or cleaning up after an AI rollout, start here.

Girish Kotte 2026 Economia Gestione e leadership Leadership Marketing Marketing e vendite
Episodi
  • AI Startups are Building The Future

    AI Startups are Building The Future
    Sep 11 2026

    Most founders have no idea whether their brand shows up when a buyer asks ChatGPT or Perplexity about their category. There is no ranking report for it. TS is building the measurement layer for exactly that.

    In this episode he walks through acquiring Verified DR off a cold DM on X, growing it past 1,000 users and roughly $3,000 in monthly revenue, and launching Prompt Radar as a second brand on the identical codebase for the Dutch and European market. He explains why his ad conversions were terrible until he realized the store name did not match what he was selling, why he killed subscriptions for 90-day packages with a results guarantee, and how AI visibility is a far more engineerable problem than classic SEO.

    Also covered: the difference between DR and TrustDR, why sentiment beats keywords for AI recommendations, the free-scan funnel he runs through printed direct mail, and the one metric he now optimizes his entire product around.

    Guest offer: 20% off for listeners.
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    35 min
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