We REMODELED the Bathroom! 🚽 New Show, New Format, and SUBJECT LINE Tricks Working RIGHT NOW
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We REMODELED the Bathroom! 🚽 New Show, New Format, and SUBJECT LINE Tricks Working RIGHT NOW
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The Bathroom Break is officially its own show, a Pardon the Interruption-style rapid-fire on what's working in marketing right now, short enough to finish before your legs go numb. Jay Schwedelson and Daniel Murray can't agree on where emojis belong, but they do agree that posting whatever an algorithm tells you might be the fastest way to look like everyone else. And yes, there's a two-second grocery store shot that somehow took eight takes.
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Best Moments:
(02:35) Why odd numbers like 7 and 5 beat round numbers at the front of a subject line
(03:33) The all-caps first word trick that works for B2B and B2C without hitting junk
(03:53) Leading emojis create an accessibility problem, so here's where to move them
(04:37) LinkedIn collaborative posts let one post land in up to five feeds at once
(07:52) Use Instagram trial reels to test ideas on non-followers before your main feed
(08:56) The spaghetti aisle was chosen very carefully, and the reason is hilarious