WHEN CHANGE ISN'T LANDING
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WHEN CHANGE ISN'T LANDING
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You believe in the change. Leadership backs it. On the ground, nothing moves.
Dear Aunty Treacle, how do you deal with resistance without burning bridges or giving up?
Anna Keen and Stuart Hughes take this one on, no guest. Anna hears it in a coaching session about once a week, and the answer is always the same: we told them again.
In the can: why pushback and quiet ignoring are information, not a verdict, what people lose when you sell them the benefits, Stuart's test of handing your change to someone else to explain, coming out of broadcast mode and into journalistic mode, and why an informal conversation beats every comms plan you've ever written.
Curiosity first. Influence comes after.
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