Up In My Business copertina

Up In My Business

Up In My Business

Di: Lex Lancaster
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A proposito di questo titolo

Up in My Business is hosted by Dr. Alexis Lancaster, PT, DPT, known as Lex Lancaster of Lex Lancaster Creative Co. Up In My Business gives health and wellness professionals an inside look at all things tech, business, and Lex's life as a physical therapist turned digital operations expert. You’ll hear all about her lessons as a business owner, the ins and outs of tech for your business, and so much more. From SEO, websites, and email marketing to automations, launches, and copywriting, Lex has got you covered.

© 2026 Up In My Business
Economia Gestione e leadership Igiene e vita sana Leadership
  • Episode 161: Let's Talk About Tech Stacks
    Feb 23 2026

    Episode Summary

    In this episode, I walk you through what my tech stack actually looks like and then flip the conversation on its head. Instead of listing every tool I use, I talk about why you probably don’t need half the tools you think you do. I share how I manage my business simply, why I don’t use popular project management platforms like Notion or ClickUp, and how your tech decisions should reflect your brain and your values, not what’s trending online. I also share a few life updates, including my upcoming birthday sale, how writing class is stretching me creatively, and why I’ve been building Lego flower sets in my office.


    Topics I Talk About

    • My upcoming birthday sale
    • Building Lego flower sets and leaning into hobbies as a childless adult
    • Working more than I want to lately and needing to get back to my Brick boundaries
    • What people really mean when they ask about your “tech stack”
    • Why you don’t automatically need project management software
    • My strong feelings about Notion, ClickUp, and task-based systems for my brain
    • The danger of copying someone else’s tech stack just because it works for them
    • Why simplicity in your tech can be a strategic choice, not a limitation
    • How I ran my entire PT practice on a very lean tech stack
    • Why your tech decisions should align with your values and how you function


    Links

    • Click here to join my newsletter family


    Work with me + learn more!

    • Looking for help with tech & software and want to get started on the right foot? I offer FREE discovery calls. Click here to book.
    • Check out my website: Lex Lancaster Creative Co.
    • Connect with me on Instagram
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    24 min
  • Episode 160: Random Behind the Scenes Stuff About My Days
    Feb 16 2026

    Episode Summary

    In this episode, I pulled back the curtain and gave you a real behind-the-scenes look at my life outside of the tactical SEO, websites, and backend strategy you’re used to hearing from me about. I shared what a typical week actually looks like, why I’m starting a creative writing class, how my college experience shaped me more than you might expect, and how my word of the year, nourish, is directly influencing business decisions like potentially pausing discovery calls. I walked you through my routines, my automation habits, how I manage my energy, and what life actually looks like working from home, lifting weights, playing volleyball, cooking the same meals on repeat, and watching TV at night. It’s less “hustle highlight reel” and more honest rhythm of how I structure my days so my business fits inside my life.


    Topics I Talk About

    Random life behind the scenes. You'll have to just listen. ;)


    Work with me + learn more!

    • Looking for help with tech & software and want to get started on the right foot? I offer FREE discovery calls. Click here to book.
    • Check out my website: Lex Lancaster Creative Co.
    • Connect with me on Instagram
    Mostra di più Mostra meno
    35 min
  • Episode 159: Add Parking Information to Your Website
    Feb 9 2026

    Episode Summary

    In this episode, I share a simple but powerful website tip that can improve accessibility, reduce anxiety for your clients, and build trust before someone ever walks through your door. I talk about why detailed contact pages matter, how parking information is an often-overlooked stressor, and how clear directions can make a real difference for people who are already showing up nervous.


    Topics I Talk About

    • Why I believe basic contact pages are no longer enough
    • How parking anxiety can impact whether someone books or shows up on time
    • The role your website plays in communicating before anyone contacts you
    • Where parking information should live on your website
    • Why parking details belong in appointment reminder emails too
    • How clear directions can reduce stress for first-time patients
    • Why repeating important information builds trust and ease
    • How this small change supports accessibility and client experience


    Work with me + learn more!

    • Looking for help with tech & software and want to get started on the right foot? I offer FREE discovery calls. Click here to book.
    • Check out my website: Lex Lancaster Creative Co.
    • Connect with me on Instagram
    Mostra di più Mostra meno
    17 min
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