Choose to Change

Change nothing, and nothing changes.

Is there something you've wanted to change but aren't sure how to start, or why it matters? This episode is for you.

Lisa talks about what it takes to get off autopilot and make a real choice to change. It starts with one honest sentence, "I don't like where I am," and one decision, "I want to make my life better."

Lisa shares her own story of changing her mindset first. After 39 years in broadcasting, she faced a season that asked more of her than her career could give. Olivia's cancer diagnosis. Her 95-year-old mom living with vascular dementia. Her sisters carrying so much of the care. The story in her head said she could not walk away at 59. So she changed the story and found her why. That shift became her WIN framework. What's Important Now.

In this episode:

• Why autopilot feels safe and keeps you stuck
• Step 1 of any change: naming what you do not like
• Why mindset is often the first thing to change
• Small, specific actions for your health, your job, and your relationships
• How adding one thing that gives you energy can fuel the change you choose

This week's challenge: Name the one thing you do not like. Choose one small action. Do it today.

3 Words: Choose to Change.

If this episode speaks to you, share it with someone who may be ready for their own next chapter.

You Got This!

The 30 Minutes That Could Change Your Business

Your calendar is full, your responsibilities keep growing, and the one project that could improve your business keeps getting pushed to another day.

In this episode of the Three Word Podcast, Lisa shares a conversation with a busy friend who knows exactly what she needs to complete but cannot seem to find the time. The solution may not be clearing an entire day. It may be protecting thirty focused minutes.

Thirty minutes a day, five days a week, adds up to two and a half hours each week, approximately ten hours each month, and nearly 130 hours over a year.

Imagine what that focused time could do for your business, your skills, and your revenue.

In this episode, you will learn:

• Why urgent priorities often crowd out important work • How to identify the one thing that could move your business forward • How to choose the best time based on your energy and focus • Why scheduling the time is more effective than waiting to find it • How small, consistent actions can build momentum and create results

Your challenge this week is to identify your one thing, choose your best thirty minutes, and place it on your calendar.

Your three words: Protect Your Thirty.

Three simple words can carry the weight of regret or reveal the possibility of change:

I wish I.

In this episode of the Three Word Podcast, Lisa reflects on the wishes people often carry through their careers, relationships, and personal lives.

We want to build something meaningful, become a stronger version of ourselves, and create deeper relationships. Yet when progress feels slow, it can be tempting to stop before our effort has time to produce results.

Lisa also shares what caring for her 95-year-old mother and supporting her wife Olivia through cancer taught her about time, presence, and the danger of waiting for someday.

When people look back on their lives, they may wish they had spent more time with the people they loved, trusted themselves enough to take more chances, and worried less while enjoying more.

The question is not only what you may wish for someday. It is what you can do about it today.

• How “I wish I” can represent regret or possibility

• Three wishes people often abandon when results come slowly

• Three things people may wish they had done differently

• Why a lack of visible progress does not mean nothing is happening

• How to replace wishful thinking with intentional action

• Why someday is not a day of the week

Complete this sentence:

I wish I would…

Then rewrite it using action.

“I wish I would make the call” becomes “I am making the call.”

Choose one wish you have been carrying and take one step toward it before the end of the week.

Finish the sentence. Listen to your answer. Then take action that can help you replace “I wish I” with three new words:

Glad I Did.

Why Does Motivation Keep Letting You Down?

Motivation gets you off the couch. It doesn't keep you in the room.

We wake up motivated to make the calls, eat better, drink more water, be more present with the people we love. Then something happens, the morning gets hard, and the motivation is gone. In this episode, Lisa makes the case for the thing that actually carries you when the feeling walks out: a standard.

A goal you either hit or miss. A standard you get to live up to every single day. It's the line you hold no matter how the day is going — the effort you give on your hardest day that looks exactly like the effort you give on your best.

Lisa also reflects on the loss of Dolly Parton, and why so many of us feel like we lost someone we knew. Most of us never met her. We felt her standard anyway. That's what a standard does. It reaches people you'll never meet.

In this episode: Why motivation is a feeling, and why feelings come and go. The difference between chasing motivation and honoring a standard. The one question to ask before your next hard call. What Dolly Parton's life teaches us about the reach of a standard.

Three words: Standards Over Motivation.

You got this.

During my early-morning runs, I have been passing children waiting for the school bus, wearing new backpacks and fresh clothes, with parents making sure they have everything they need.

It took me back to the days when I was the one standing at the bus stop. I started thinking about the advice I would give that younger version of myself.

I would tell her that the most important decision was not what to wear on the first day, which classes to take, or where to sit on the bus.

The bigger decision was this:

Who do you want to become by the time the school year is over?

That question is not only for students.

Maybe you are helping your child prepare for a new school year while quietly thinking about something you want to change in your own life.

A business you want to start.

A healthier life you want to create.

A book you want to write.

A new direction you want to explore.

Picture yourself one year from today. What would you love to be able to say you started?

You do not need to have every step figured out. You may only need to make one clear decision, commit to the next small action, and begin before you feel completely ready.

In this episode of the Three Word Podcast, I share three words that could change the direction of your next year:

Decide. Commit. Begin.

What is one thing you are deciding to begin?

Share it in the comments. Naming it could be your first step.

Listen to the episode : It is posted in the comment section.

#ThreeWordPodcast #Mindset #PersonalGrowth #DecideCommitBegin

One exit on the drive to a golf tournament took me back 39 years to the beginning of my sales career at WSWO and WKFI radio stations in Wilmington, Ohio.

At 21 years old, I walked into Bright Appliances ready to present my first radio commercial. Instead, the cassette player ate my tape, the owner blamed me for breaking it, and I left the store in tears wondering whether sales was the right profession for me.

I had a decision to make. I could allow that experience to define me, or I could learn from it and try again.

I returned to the station, recreated the commercial, and went back the next day with a new tape and my own cassette player. The client loved the commercial and purchased the advertising schedule.

In this episode, I share how that early experience helped shape my 39-year journey as a sales professional, leader, and mindset coach.

You will discover:

• Why one difficult moment does not define your ability or future
• How resilience is built through experience
• The importance of managing your emotions and taking the next step
• How to shift your mindset from failure to learning
• Why growth happens when you apply what an experience teaches you

The experience may be painful, but it does not have to become failure. It can become information.

If something is not going as planned, give yourself a moment to feel it. Then look for the lesson, adjust your approach, and try again.

Keep pursuing. Keep learning. Keep growing.

Learn and Grow

What experience in your life or career could become a lesson that helps you move forward?

Until Next Time, my friend.

The Moment You Can't Afford to Miss.

How a NATALIE moment could change your life, business, or future

Not every hour carries the same importance.

In his book What to Make of a Life, Jim Collins introduces the idea of a NATALIE moment:

Not All Time in Life Is Equal.

Some moments may look ordinary at first but carry the potential to change everything that follows. It could be an unexpected business opportunity, an important conversation, a new relationship, or time with someone you love.

In this episode of the Three Word Podcast, Lisa shares how to recognize these moments and respond with the attention, energy, and courage they deserve.

You’ll discover:

• Why not every opportunity deserves an equal response
• How to recognize a potential turning point in your life or business
• Why being fully present may help you see what busyness hides
• How to invest more intentionally in meaningful people and opportunities
• Three questions to help identify what deserves more of you right now

Your calendar divides time into equal blocks. Your life does not.

This week, remember these three words:

Notice the Moment.

Consider these three questions:

1. What deserves more of my attention right now?
2. Who has entered my life that I should invest more time in?
3. What opportunity might I regret treating as ordinary?

Some moments look ordinary until you realize they had the power to change everything. This episode may help you recognize the next one.

Until Next Time, my friend.

Practice Makes Permanent

We were all taught the phrase, “Practice makes perfect.”

The intention was good. Keep working. Keep improving. Keep showing up.

But chasing perfection can create anxiety, pressure, and hesitation. It can keep us from making the call, having the conversation, giving the presentation, or trying something new.

In this episode of the Three Word Podcast, Lisa Thal shares a powerful mindset shift:

Practice Makes Permanent.

What we repeat, we reinforce. What we practice consistently becomes part of who we are.

Top athletes do not wait for game day to find confidence. They practice the shot, the swing, the footwork, and the routine until it becomes natural.

Top sales professionals do the same. They practice opening calls, asking better questions, listening longer, responding to objections, and creating clear next steps.

This episode is a reminder that practice is not about becoming perfect or scripted. It is about becoming prepared.

Key Takeaways:

Practice does not make perfect. Practice makes permanent.

What you repeat, you reinforce.

Confidence is not something you wait for. It is something you build.

The habits you practice today are shaping who you become tomorrow.

Practice can make the right behaviors permanent, but it can also make rushing, avoidance, and excuses permanent.

Preparation creates confidence before the pressure arrives.

Reflection Question:

What are you practicing right now that is becoming permanent?

This Week’s Challenge:

Pick one skill, behavior, mindset, conversation, or habit you want to strengthen.

Practice it with intention.

Practice it when it feels awkward. Practice it before you need it. Practice it when no one is watching.

Because when the moment comes, you want your preparation to meet the opportunity.

Three Words:

Practice Makes Permanent

If this episode landed with you, share it with someone on your team who may be chasing perfect. They may need the reminder that they do not have to be perfect. They just have to practice what they want to become permanent.

You Got This.