Episodi

  • The Making of a Marketer - Money, Marketing, Mindset
    Jun 24 2026

    Financial planning, marketing careers, and how to juggle finance with goals? Today we introduce a new conversation to the podcast with Certified Money Coach, Gino Barbaro. How does wealth development align with your dreams, and how is Gino leading with purpose?


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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    57 min
  • The Making of a Marketer - Why Have we Made it B2B vs. B2C?
    Jun 5 2026

    Why has B2B and B2C gone to war with each other in our marketing world? They're more similar than we think and expanding across both sectors only improves your marketing game. On today's episode we bring Lauren Bello, CEO of Ready Set Rocket, explains how she's evolved her career across all sectors of marketing.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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    59 min
  • The Making of a Marketer - How We Broke the Marketing Funnel
    May 15 2026

    A lot of us were marketers before we ever used the phrase "marketing funnel." Why are we so stuck to this thought process and is at the cost of the customer? On today's episode we embrace our creative energy with today's guest Todd Anthony. As founder of Pinwheel Content, Assembly, and House of Hot, Todd is spreading his creative skillset across many projects. How does the past teach us the future, and where does a "funnel" come into play with creativity?


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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    52 min
  • The Making of a Marketer - The Mendoza Effect
    Apr 26 2026

    How is Fernando Mendoza reshaping the way we think about athletes in the business world?


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    28 min
  • The Making of a Marketer - Coachella Beliebers
    Apr 17 2026

    Have Jess and Andy become Beliebers? Let's recap the viral nature of Coachella and the marketing that has surrounded it in the last week.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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    34 min
  • The Making of a Marketer - Retaining Humanity in an AI World
    Mar 31 2026

    On today's podcast we face the robots head on, in a session around AI, humanity, and how we all work within it. Our guest Scott Zimmer, CEO of Answers From Me, will explain how his platform enables authors and experts to create their own AI agents that respond instantly to questions on their behalf, with the expert’s own unique knowledge and personality. If you ever wanted to build an agent, increase business results, and retain your human vibes along with it. This episode is for you!


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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    56 min
  • The Making of a Marketer - Crisis Communications & PR in 2026
    Mar 7 2026

    In the midst of a McDonald's debate of communications strategy, there is no better time than now to enter the world of executive communications. From crisis comms to regular PR strategy, how are leaders thinking about this in 2026? More risk oriented video? Controlled comms? What is the balance of authenticity and safeness?

    To answer these questions we welcome Cyndee Woolley, MBA, APR, Founder of C2 Communications. Assisting in full-service public relations, community outreach, her agency ensures brands are seen in an impactful way. With over 25 years of communications mastery, we look forward to an in depth discussion today!


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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    1 ora e 2 min
  • The Making of a Marketer - The Ability Machine
    Feb 28 2026

    Happy Friday Podcast! On today's podcast join us for an inspiring episode as we welcome Tom Woodard to the program. Tom is Founder of On The Avenue, and The Ability Machine. Recently introducing the Ability Machine, Tom's creative studio is powered by neurodiverse talent and intentionally designed around adaptability. Discussing the mission, impact, and ability to build an agency around those with neurodivergence, we explore Tom's vision of ensuring all marketing talent is seen.


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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    44 min