Join The Standard: thestandardmen.com

David President is a Vice President of Sales and the owner of Suit Sharks, where he oversees a portfolio of luxury hotels and resorts across the U.S. and internationally. With over 20 years in hospitality, he has risen from entry-level roles to executive leadership, managing multi-million dollar revenue streams and large-scale teams. In addition to his corporate career, he is an entrepreneur behind a custom menswear brand and has built a growing real estate portfolio alongside his wife.

In this episode, we discuss:

• How to strategically balance a high-level corporate career with entrepreneurship
• The real economics behind hotels, occupancy, and cash flow
• Why leaving your job too early can be a costly mistake
• Building wealth through real estate, tax strategy, and long-term thinking
• Turning adversity into discipline and resilience
• The role of structure, routine, and systems in managing multiple income streams
• How identity, presentation, and first impressions impact success
• The importance of faith, brotherhood, and emotional growth in a high-performing life

The Legacy & Wealth Podcast, hosted by Mitchell Clark and presented by The Standard, features conversations with entrepreneurs, executives, and high-performing men building wealth, leadership, and legacy. Each episode explores the mindset, discipline, and strategies required to grow successful businesses while navigating responsibility, family, and long-term impact.

Timestamps

00:00 How real estate creates multiple streams of income
00:54 Introduction to David President
02:00 Career as VP of Sales and Marketing in hospitality
04:00 Growing up in adversity and being raised by grandparents
08:00 Lessons on love, discipline, and faith from childhood
12:30 Starting in hospitality and climbing the corporate ladder
17:00 Moving into leadership roles and career growth
22:00 Managing large teams, budgets, and hotel revenue
25:00 How hotels actually make money
27:30 Why lower-end hotels can outperform luxury properties
30:00 Revenue strategies, marketing, and occupancy rates
34:00 Building business systems and managing multiple income streams
36:30 Why keeping your W2 can accelerate wealth building
38:00 Creating structure and routines for high performance
41:00 Growing a tailoring business with minimal overhead
45:00 Real estate investing strategy and tax advantages
50:00 The power of presentation and first impressions
54:00 Style, identity, and building confidence through appearance
58:00 Finding brotherhood and joining The Standard
01:00:00 Emotional growth and confronting past trauma
01:02:00 Faith, discipline, and daily practices
01:04:00 Taking risks and stepping out on faith
01:08:00 Defining legacy and long-term impact

The Standard is a private, in-person membership community for six-figure men who want to grow in their wealth, health, and relationships by surrounding themselves with other high-performing men operating at their level or above. It is designed for men who have outgrown their current environment and need a structured system of proximity, personalized strategy, and accountability to continue growing across every area of life.

To apply go to: thestandardmen.com

Join The Standard: thestandardmen.com

Sam Lacrosse is an entrepreneur, sales consultant, and content creator who helps influencers and online businesses scale through high-ticket offers, content strategy, and backend systems. He began his career at Oracle Corporation, where he became a top-performing sales professional, closing multi-million dollar deals and generating over $10M in revenue. After leaving corporate, he built and scaled multiple online businesses, authored three books, and now works with high-level creators to grow their companies and revenue streams.

In this episode, we discuss:

• The truth about making six figures in a single paycheck—and why it didn’t solve everything
• How corporate success can quietly trap you in “golden handcuffs”
• The mindset shift required to leave security and pursue entrepreneurship
• Why most people fail in business—and the real role of endurance and pain tolerance
• The difference between working hard and developing true resilience
• How to build, price, and sell high-ticket offers in the online space
• Why understanding identity is the key to sales, leadership, and personal growth
• The role of faith, values, and legacy in building a meaningful life

The Legacy & Wealth Podcast, hosted by Mitchell Clark and presented by The Standard, features conversations with entrepreneurs, executives, and high-performing men building wealth, leadership, and legacy. Each episode explores the mindset, discipline, and strategies required to grow successful businesses while navigating responsibility, family, and long-term impact.

Timestamps

00:00 Making $100K+ in a single paycheck
01:00 Introduction to Sam Lacrosse
02:00 From corporate sales to entrepreneurship
05:00 Early life and pressure to perform
10:00 Chasing money vs pursuing purpose
14:00 Turning down a high-paying finance career
17:00 Closing multi-million dollar deals at Oracle
20:00 The reality behind “golden handcuffs”
23:00 The moment he knew corporate wasn’t for him
28:00 Why he was rejected for leadership
31:00 The decision to bet on himself
34:00 Building his first online business
44:00 Scaling to six figures while still employed
45:30 Leaving Oracle and going all-in
46:00 Losing momentum and nearly running out of cash
47:00 Rebuilding through sales and mentorship
48:30 The 3 pillars of online business: offer, content, sales
52:00 Why resilience matters more than talent
56:00 Overcoming fear and rejection in sales
58:00 Finding the right environment to grow
01:00:00 Lessons on growth and continuous improvement
01:02:00 Defining legacy, faith, and responsibility

The Standard is a private, in-person membership community for six-figure men who want to grow in their wealth, health, and relationships by surrounding themselves with other high-performing men operating at their level or above. It is designed for men who have outgrown their current environment and need a structured system of proximity, personalized strategy, and accountability to continue growing across every area of life.

To apply go to: thestandardmen.com

Chirag Data is the CEO of Seva Senior Services, a multi-service healthcare company providing adult daycare, in-home care, and family caregiver programs for seniors. He has scaled the business from a small family-run operation into a company generating over $7.5 million in annual revenue, with plans to reach $10 million while serving hundreds of clients. His experience spans healthcare operations, Medicaid-based services, and building systems-driven organizations in a highly regulated and underserved industry.

In this episode, we discuss:

• How Chirag scaled a family business into a multi-million dollar operation
• The massive opportunity in the senior care industry and why it’s underserved
• Why most entrepreneurs struggle with delegation—and what the real problem is
• The shift from doing everything yourself to building systems and teams
• How hiring the right people unlocked 35–45% year-over-year growth
• The emotional and mental challenges of entrepreneurship and “building stamina for chaos”
• Why tying self-worth to income leads to poor decisions in life and relationships
• How to think about legacy without creating dependency for the next generation

Podcast Description

The Legacy & Wealth Podcast, hosted by Mitchell Clark and presented by The Standard, features conversations with entrepreneurs, executives, and high-performing men building wealth, leadership, and legacy. Each episode explores the mindset, discipline, and strategies required to grow successful businesses while navigating responsibility, family, and long-term impact.

Timestamps

00:00 The massive opportunity in senior care
00:35 The danger of tying self-worth to income
01:00 Introduction to Chirag Data
01:20 How he makes money (Seva Senior Services)
02:00 Scaling from $7.5M to $10M in revenue
03:00 How he got started in the business
05:30 The emotional impact of working with seniors
08:00 Building a vision for long-term care
09:00 Expanding into home care and new service lines
11:30 Growth from startup to multi-million dollar company
13:00 Why the senior care market is underserved
15:00 The family caregiver model explained
18:00 Challenges of Medicaid and long sales cycles
26:30 The real turning point in scaling the business
28:00 Why hiring great people changed everything
30:00 The biggest mistake entrepreneurs make with delegation
31:30 “You don’t have a delegation problem—you have a teaching problem”
34:00 Hiring complements vs clones
36:00 Building authority and empowering managers
41:00 Developing resilience as an entrepreneur
45:00 Redefining purpose and finding your “why”
49:30 The trap of money-driven identity
52:00 Why environment and community matter (The Standard)
55:00 Work-life balance vs work-life integration
58:00 Defining legacy and building generational values

About The Standard

The Standard is a private, in-person membership community for six-figure men who want to grow in their wealth, health, and relationships by surrounding themselves with other high-performing men operating at their level or above. It is designed for men who have outgrown their current environment and need a structured system of proximity, personalized strategy, and accountability to continue growing across every area of life.

Learn more: https://thestandardmen.com

Dr. Zak Bloom is a Doctor of Chiropractic and entrepreneur who owns and operates multiple chiropractic clinics, along with a marketing company supporting the industry. He began his career in the Air Force, where an injury led him to chiropractic care—ultimately transforming his life and career path. Today, he combines clinical expertise with leadership and systems-driven growth to scale practices while maintaining a high standard of patient care.

In this episode, we discuss:
• How personal adversity can become the foundation for purpose-driven business
• The transition from operator to leader when scaling multiple locations
• Why systems and delegation are essential for sustainable growth
• The “trust but verify” leadership principle from the military
• How to build teams that operate with ownership and accountability
• The role of fitness, discipline, and routine in high performance
• Why environment and community accelerate personal and business growth
• The importance of building generational legacy, not just income

The Legacy & Wealth Podcast, hosted by Mitchell Clark and presented by The Standard, features conversations with entrepreneurs, executives, and high-performing men building wealth, leadership, and legacy. Each episode explores the mindset, discipline, and strategies required to succeed at a high level while maintaining purpose and responsibility.

Timestamps
00:00 Introduction
00:50 How Dr. Zak makes money
01:30 Building multiple chiropractic clinics
02:00 Military injury and discovering chiropractic
03:20 The impact of chiropractic on physical and mental health
05:00 Understanding the body as a system
07:00 The importance of consistent care and discipline
12:50 Growing up and entering the military
14:00 Balancing military service and chiropractic school
18:00 The power of accountability and teamwork
20:00 A defining moment with a patient
26:20 Lessons in leadership and delegation
28:00 Eliminating distractions and setting boundaries
31:00 The role of mentors and accountability systems
34:20 Managing stress and staying mentally sharp
36:50 Why he joined The Standard
41:30 Fitness, discipline, and performance
47:30 Scaling businesses through systems
54:00 Building generational legacy

About The Standard
The Standard is a private, in-person membership community for six-figure men who want to grow in their wealth, health, and relationships by surrounding themselves with other high-performing men operating at their level or above. It is designed for men who have outgrown their current environment and need a structured system of proximity, personalized strategy, and accountability to continue growing across every area of life.

Learn more: https://thestandardmen.com

Leugim Borres is a former banking professional who spent over a decade rising through institutions like Wells Fargo before transitioning into commercial banking and later joining Goldman Sachs. After reaching high-performance environments at the top level, he made the decision to step away and pursue entrepreneurship, launching a premium açaí business in Dallas called Açaí Brasil. His journey spans corporate leadership, financial strategy, and now business ownership, all shaped by a deep focus on personal growth, spirituality, and intentional living.

We unpack the internal shift that moves a man from external validation to internal clarity, and how that transformation can redefine career, relationships, and legacy.

In this episode, we discuss:

• The hidden cost of chasing promotions, status, and income
• Why success can feel empty even at the highest levels
• The internal shift from external validation to self-awareness
• Lessons learned from working inside Wells Fargo and Goldman Sachs
• The reality of leaving corporate to start a business
• How to take calculated risks without destroying your stability
• The importance of environment and finding like-minded men
• Redefining legacy beyond money, titles, and achievements

The Legacy & Wealth Podcast, hosted by Mitchell Clark and presented by The Standard, features conversations with entrepreneurs, executives, and high-performing men who are building wealth, leadership, and legacy. Each episode dives into the mindset, decisions, and experiences that shape men operating at a high level across business and life.

Timestamps

00:00 Introduction
02:30 Military experience and early mindset shifts
06:10 Current business and açaí concept
08:40 Growing up in Puerto Rico and moving to the U.S.
09:50 Career path: Wells Fargo to commercial banking
13:00 Layoffs during COVID and forced transition
13:50 Joining Goldman Sachs and high-performance culture
15:00 Internal conflict and redefining life priorities
18:00 Walking away from status and identity
20:00 Transition into entrepreneurship
21:30 The reality of owning a business
23:00 Financial sacrifices and lowering lifestyle
24:00 Influence of marriage and partnership
25:30 Spiritual awakening and personal growth
33:00 Finding brotherhood and joining The Standard
37:00 Taking risks and reinventing yourself
41:00 Building skills beyond money
47:30 Advice for younger self
49:30 Money vs. status and career decisions
57:00 Cutting through noise and finding direction
01:00:30 Defining legacy and impact

About The Standard

The Standard is a vetted, in-person private membership community for high-performing men committed to growth across five pillars of excellence:

Physical
Emotional
Spiritual
Social
Financial

The Standard is where six-figure men go when they’ve outgrown their current circle but haven’t found the right room yet. You’re surrounded by men operating at your level or above, brothers you can actually talk to about what you’re building, who challenge you, and hold you accountable. You gain access to better conversations, better opportunities, and a clear path forward so you’re not figuring everything out on your own. Instead of carrying everything alone, you’re backed by a brotherhood that pushes you to grow across your business, health, and relationships. If you’re tired of doing well but knowing you’re capable of more, this is the room that changes that.

Learn more: https://thestandardmen.com

Join The Standard here: https://thestandardmen.com/

Jeremy Freeman is an entrepreneur in the dental industry, co-owning multiple dental practices with his wife and scaling from a single office to a multi-location operation. He has spent years learning how to transition from practitioner to business operator, implementing systems, sales frameworks, and leadership development to grow revenue and profitability. His experience spans business consulting, team leadership, and navigating major economic disruptions like COVID while continuing to scale.

In this episode, we discuss:

• Why most business owners are skilled operators—but poor leaders
• The shift from “doing the work” to actually leading a company
• How learning sales transformed a healthcare-based business
• The real impact of hiring the right consultant at the right time
• Lessons from scaling through financial pressure and uncertainty
• Why your business will only grow as much as you grow as a leader
• Balancing marriage, family, and business without compartmentalizing life
• The importance of environment, accountability, and community for high performers

The Legacy & Wealth Podcast, hosted by Mitchell Clark and presented by The Standard, features conversations with entrepreneurs, executives, and high-performing men who are building wealth, leadership, and legacy. Each episode dives into the realities of success, covering business growth, personal responsibility, and what it takes to create a meaningful life at a high level.

Timestamps

00:00 Introduction & early business struggles
01:05 How Jeremy Freeman makes money today
02:00 Expanding into cosmetic dentistry & sales
03:10 Entering entrepreneurship through marriage
04:30 Early challenges running a business
06:00 The turning point: hiring a consultant
09:00 Treating business like sales vs healthcare
12:00 COVID impact & near financial collapse
14:00 Leadership growth & the “law of the lid”
16:00 Transitioning from operator to leader
17:10 The worst day in business
21:00 The importance of emotional intelligence
23:30 Why he joined The Standard
26:00 Accountability and personal discipline
28:30 Blending business, marriage, and family life
33:00 Daily operations & managing by numbers
38:00 Communication in marriage under pressure
42:00 Raising children with values and independence
50:30 Long-term thinking vs instant success
54:50 Defining legacy and what truly matters

Join The Standard: Thestandardmen.com

Entrepreneur & Executive Howard Osaitile breaks down the realities of scaling a healthcare business from the ground up, managing risk under pressure, and redefining success beyond money. This is a conversation about discipline, ownership, and building a life that actually aligns with your long-term legacy.

Howard Osaitile is a healthcare consultant and entrepreneur specializing in university medical centers and residential assisted living operations. He owns and operates multiple assisted living facilities in Tennessee, generating over $1.4M in annual revenue with industry-leading margins. With a background in emerging technology, an MBA, and experience working with Fortune-level healthcare organizations, Howard combines corporate strategy with hands-on operational execution. His leadership spans both high-level consulting and building scalable, service-based businesses from scratch.

In this episode, we discuss:

• How Howard built a $1.4M assisted living business while working a full-time job
• The operational strategies that increased margins from 15–18% to over 30%
• Why most people fail in service businesses by treating them like passive investments
• The reality of scaling too fast and the lessons learned from early mistakes
• How to balance corporate stability with entrepreneurial risk-taking
• The concept of “seasons” vs. work-life balance for high-performing men
• Building a business with your spouse—and protecting the marriage in the process
• Why redefining failure is critical for long-term success

The Legacy & Wealth Podcast, hosted by Mitchell Clark and presented by The Standard, features conversations with entrepreneurs, executives, and high-performing men who are building wealth, leadership, and lasting legacy. Each episode provides real-world insights into business, family, and personal growth for men committed to operating at a higher level.

Timestamps

00:00 Building a 31% margin business in healthcare
00:54 Introduction to the podcast and guest
01:30 How Howard makes money (consulting + business)
03:30 Inside the assisted living business model
04:30 Revenue and profit margins breakdown
06:00 Early career and path into consulting
07:30 MBA decision and career acceleration
09:40 Starting a business during burnout and COVID
11:40 Learning from competitors and market demand
13:20 Leadership, culture, and operational excellence
14:30 First facility launch and occupancy strategy
18:00 Scaling quickly and early mistakes
20:00 Hiring challenges and leadership lessons
24:30 Managing risk while scaling multiple locations
26:00 Infrastructure limits and scaling constraints
28:00 Reaching 30%+ margins through systems and leverage
30:00 Redefining failure and increasing risk tolerance
31:30 Industry outlook and barriers to entry
34:00 Why Howard moved to Dallas
37:00 Building a business with your spouse
39:20 Daily routine and discipline
42:30 Protecting marriage while building a business
45:00 Work-life balance vs. “seasons” of life
50:00 Neglected pillars: emotional and spiritual health
52:30 Future plans: operator vs. investor
56:30 Leveraging corporate experience in entrepreneurship
57:30 Joining The Standard and the value of proximity
1:02:00 Building legacy through stewardship and leadership

Financial Expert and Owner of Stratum Ridge, Brandon Gerfen shares a powerful journey from a difficult childhood and military service to managing investments and advising high-net-worth clients. This conversation explores the mindset shifts, financial frameworks, and life lessons that shape men who are building wealth while protecting what matters most.

Brandon Gerfen is a wealth and investment manager with over a decade of experience in the financial industry. He began his career at JPMorgan Chase, quickly rising through the ranks before moving into private wealth management and helping grow a registered investment advisory firm managing billions in assets. After years of advising affluent clients and business owners, Brandon recently launched his own investment firm. His background also includes over a decade of service in the United States Marine Corps, including deployments overseas, which helped shape the discipline and perspective he brings to business and leadership.

In this episode, we discuss:

• How a challenging childhood and unstable home environment shaped Brandon’s drive and resilience
• The lessons the Marine Corps teaches about discipline, leadership, and responsibility
• Why many high earners with millions still don’t understand how money actually works
• The difference between earning money and managing wealth effectively
• The importance of structure and clarity when building a financial plan
• Why stability and consistency are often the defining traits of successful individuals
• The emotional side of money, family expectations, and helping others financially
• How high-net-worth individuals invest differently once they gain access to private markets

The Legacy & Wealth Podcast, hosted by Mitchell Clark and presented by The Standard, features conversations with entrepreneurs, executives, and high-performing men who are building wealth, leadership, and legacy. Each episode explores the strategies, lessons, and experiences behind success while addressing the responsibility that comes with leadership, family, and long-term impact.

Timestamps:
00:00 Introduction and opening discussion on money and entitlement
01:00 Introduction to the Legacy & Wealth Podcast
01:20 Brandon Gerfen’s current role as a wealth and investment manager
02:00 Career journey from JPMorgan to building his own firm
07:40 Brandon’s early life and difficult childhood environment
14:30 Joining the Marine Corps and lessons from military service
18:40 Deployments to Iraq and Afghanistan
20:50 Searching for camaraderie and brotherhood after the military
21:30 Why Brandon joined The Standard
25:30 Financial advising principles and helping clients plan their future
33:20 Common traits among high-net-worth individuals
36:30 The difference between entrepreneurs and intrapreneurs
40:20 Income levels and the point where lifestyle satisfaction plateaus
43:00 Investment strategies for clients with $10M+ net worth
48:50 Emotional decisions around helping family with money
52:30 The philosophy of saving, spending, and long-term freedom