Vit sits down with Mailbox Power’s executive duo, Turner Leslie and Chief Strategy Officer William Grader, to unpack how agencies and SaaS founders can automate retention, referrals, and high-touch client experiences by blending HighLevel workflows with personalized direct mail and strategic gifting.

From ClickFunnels to HighLevel, Turner shares lessons on onboarding and “quick wins” that accelerate adoption and reduce churn. William breaks down Mailbox Power’s tech under the hood—dynamic personalization, merge fields, image swapping, and trackable QR codes at scale—plus smart automations that make offline touchpoints as measurable and agile as digital.

They also dive into real-world plays: welcome kits for high-ticket programs, birthday/anniversary drips, “shock-and-awe” gifts, and data-backed prospecting that turns cold mail into booked appointments. Stay to the end for an exclusive 90-day offer for HighLevelers to test-drive Mailbox Power inside your GHL stack.

Test Mailbox Power for 90 days and plug it straight into your HighLevel workflows.

Pro Gifting Plan – $225 or Executive (Wholesale) Plan – $449 for 90 days!

To take advantage of this special offer and to book your onboarding session visit: https://www.highlevelexperience.com/mailboxpower

Turner Leslie - Head of Client Relations, Mailbox Power

Former ClickFunnels onboarding/retention lead and affiliate team member working closely with Russell Brunson. Relationship-builder with deep roots in the ClickFunnels community, now focused on helping agencies and SaaS brands scale personalized client engagement.

William Grader - Chief Strategy Officer, Mailbox Power

Grew a marketing agency to $40K MRR, launched SaaS Coaching Academy, and has been building in HighLevel since 2019. Oversees strategy, onboarding, and the entire GHL CRM stack for Mailbox Power; specializes in data-driven direct mail, automations, and performance marketing.

Key points we talked about in this pilot episode!

1. 👉 [00:01:00] The PRRRR Method Explained - Turner discusses the PRRRR Method (Prospecting, Recognition, Retention, Reputation, Referrals) and how it encapsulates Mailbox Power's approach to helping businesses automate client engagement.
2. 👉 [00:03:00] Importance of Client Retention - William emphasizes the significance of client retention over acquisition, explaining how retaining just 10% more clients can significantly impact revenue growth.
3. 👉 [00:05:00] Turner’s ClickFunnels Experience - Turner shares his journey with ClickFunnels, focusing on onboarding and retention strategies that can be applied to SaaS businesses using HighLevel.
4. 👉 [00:11:00] William’s HighLevel Journey - William recounts his experience in the SaaS space, his introduction to HighLevel, and how he scaled his business using webinars and strategic partnerships.
5. 👉 [00:24:00] Personalization and Automation at Scale - William explains Mailbox Power's capabilities in dynamic personalization, merge fields, and trackable QR codes, highlighting how these tools integrate with HighLevel for seamless automation.
6. 👉 [00:43:00] Case Studies and Real-World Applications - Turner and William share success stories, including a vacation rental

In this engaging episode of the HighLevel Experience Podcast, host Vit Muller sits down with Joel Buhr, the founder of First Direct Marketing. Joel is a dynamic entrepreneur known for his innovative approach to omni-channel marketing and his obsession with the power of "Yes." The conversation delves into Joel's journey from selling natural gas to launching his own successful agency, First Direct Marketing. Joel shares insights into his data-driven strategies, the importance of structured data, and how to navigate the evolving landscape of privacy laws in marketing.

Joel Buhr is the founder of First Direct Marketing, an agency that specializes in omni-channel marketing strategies for niche businesses. With a background in data and a passion for helping businesses grow, Joel has become a leading figure in the marketing industry. His agency focuses on delivering marketing solutions that work, without the fluff, and he is committed to educating clients on the power of data and effective marketing practices.

Key points we talked about in this pilot episode!

1. 👉 [00:05:00] From Natural Gas to Marketing Agency - Joel discusses his transition from selling natural gas to founding First Direct Marketing. He shares insights into his early career and the pivotal moments that led him to start his own agency.
2. 👉 [00:10:00] Omni-Channel Marketing and Data-Driven Strategies - The conversation shifts to omni-channel marketing and the importance of data-driven strategies. Joel explains how First Direct Marketing uses data to drive successful marketing campaigns.
3. 👉 [00:12:00] Branding and Creativity: The Yeti and the Unicorn - Joel talks about the creative branding of First Direct Marketing, including the story behind the Yeti and the Unicorn. He emphasizes the importance of standing out and engaging clients with unique branding.
4. 👉 [00:32:00] Navigating Privacy Laws and Data Compliance - Joel addresses the challenges of privacy laws and data compliance in marketing. He shares how his agency adapts to these changes and the importance of using privacy-compliant data sources.
5. 👉 [00:40:00] Practical Steps for Implementing Omni-Channel Strategies - Joel provides practical advice for agency owners on implementing omni-channel marketing strategies. He stresses the importance of structuring data and maintaining a strong marketing strategy even in tight economic times.
6. 👉 [00:58:00] The Role of AI in Data-Driven Marketing - The discussion turns to the future of data-driven marketing and the role of AI. Joel shares his thoughts on how AI can enhance marketing efforts without replacing the marketer's role.
7. 👉 [01:02:00] Final Thoughts and Ethical Marketing - Joel concludes with advice for new HighLevel users and emphasizes the importance of ethical marketing. He encourages marketers to focus on real results and maintain integrity in their business practices.

We’re proud to partner with some of the top industry leaders who help make the HighLevel Experience Podcast possible:

HighLevel is the all-in-one sales, marketing, and automation platform powering thousands of

In this insightful episode of the HighLevel Experience Podcast, host Vit Muller welcomes Dr. Priya Jaganathan, a prominent figure in the HighLevel community and founder of HL Growth Partner. Priya shares her journey from academia to becoming a systems architect for scaling agencies, revealing her pivotal moment with HighLevel and how it transformed her business approach. The discussion delves into Priya's unique frameworks, including the SaaS Retention Blueprint and the POWER PIVOT™ Audit Framework, which help agencies streamline operations and enhance client retention.

Are you ready to take your agency to the next level? Discover the power of team-based delivery with HL Growth Partner, led by the incredible Priya Jaganathan!

Whether you're just starting out or looking to scale, our flexible expert pods are designed to fit your unique needs. Choose from a team of 4 or 8 experts, available part-time or full-time, to support your agency's growth. From landing page design to automation and paid ads, we've got you covered!

Learn more and take advantage of this exclusive offer at highlevelexperience.com/priya

Dr. Priya Jaganathan is the founder of HL Growth Partner, a fulfillment powerhouse based in Australia. Known for her expertise in scaling agencies using HighLevel, Priya has been a keynote speaker at major industry events and is passionate about empowering multicultural women in business. Her frameworks and strategies have helped numerous agencies streamline their operations and achieve significant growth.

Key points we talked about in this pilot episode!

1. 👉 [00:03:00] Discovering HighLevel - Priya shares her "aha" moment with HighLevel, detailing how the platform solved her business challenges and led her to niche down in the HighLevel world.
2. 👉 [00:08:00] The Power of Pivoting - Discussion on Priya's business philosophy of "Pivot to Thrive," emphasizing the importance of adapting and pivoting in business to achieve success.
3. 👉 [00:14:00] Certification and Global Reach - Priya talks about the impact of becoming a certified HighLevel admin, how it expanded her client base globally, and the benefits of being part of the certification directory.
4. 👉 [00:28:00] Sales Strategies and Client Pain Points - Insights into Priya's approach to sales, focusing on understanding client pain points and the importance of selling core features effectively.
5. 👉 [00:42:00] Building a Team-Based Delivery Model - Priya explains her decision to build a team-based delivery model rather than relying on lone VAs, highlighting the benefits of having a specialized team.
6. 👉 [00:53:00] SaaS Retention Blueprint - An overview of Priya's SaaS Retention Blueprint, including strategies for client retention through automations and consistent touchpoints.
7. 👉 [01:15:00] Opportunities for HighLevel Agencies - Priya discusses the future opportunities for HighLevel agencies, emphasizing the importance of networking, strategic automations, and leveraging the HighLevel brand.

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