The Good, The Bad, The PEO: What Every Business Should Know copertina

The Good, The Bad, The PEO: What Every Business Should Know

The Good, The Bad, The PEO: What Every Business Should Know

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 The Good, the Bad, and the PEO: What Every Business Owner Should KnowHow can a 20-person company offer benefits like Amazon’s? For thousands of small and mid-sized businesses, the answer is a professional employer organization, or PEO.In this episode, Don Hicks explains what a PEO is and how co-employment works. He covers who does what, why the employees still belong to the business, and why a PEO is not staffing or a temp agency. He also walks through how the industry started, from the “fire, hire and lease back” employee leasing days to IRS certification in 2014. That history explains why the model has a reputation, and why the industry is a legitimate option today.Don then covers who a PEO is a good fit for, the trade-offs to know before you sign, and the myths he hears most often, including “It costs too much,” “I’ll lose my company culture” and “If I join, I’m stuck.”In this episode:What a PEO is, and what it isn’tThe client service agreement and who handles whatThe history: employee leasing, the 1986 Tax Reform Act, NAPEO, ESAC and the IRS Certified PEO programWhy the PEO model has held up through 2001, 2008 and COVIDWho should consider a PEOTrade-offs: cost, benefit plan choices, liability, auto-renewals, one-size-fits-all service, and alternatives like ASOs9 common myths and misconceptions, answeredThe PEO industry today (source: NAPEO, 2026):502 PEOs in the U.S.About 233,000 businesses in a PEO relationship5.4 million worksite employeesAbout $446 billion in industry revenueRoughly 100,000 worksite employees and 6,000 net new clients added each yearFree resource: Download the Is a PEO Right for Your Business? checklist at theemployerbriefacademy.com (Contact the Show → Free Resources).Connect with Don: For a free, no-obligation conversation, or to book Don to speak at your corporate event, conference or workshop, visit theemployerbriefacademy.com.Next episode: Recruiting strategies with a chief talent officer, on competing for and finding top talent.Subscribe to The Employer Brief Academy on Apple Podcasts, Spotify and YouTube, and sign up for the free weekly newsletter at theemployerbriefacademy.com.This episode is for educational purposes only and is not tax or legal advice.Now you know. Now you grow.IMPORTANT SHOW INFO: Website: https://theemployerbriefacademy.comEpisodes Release Dates: Weekly, Every WednesdayNewsletter Sign Up, Book Speaking Engagements or Consultations, and Contact Me: https://theemployerbriefacademy.comBook a Consultation: https://calendly.com/don-hicks-hr-business-consulting/don-hicks-hr-business-consultingContact Me Directly: https://calendly.com/don-hicks-hr-business-consulting/don-hicks-hr-business-consultingBook a Speaking Engagement Consultation: https://calendly.com/don-hicks-hr-business-consulting/consultation-w-don-hicks-the-employer-brief-ac-cloneRESEARCH NOTES:Industry data & backgroundNAPEO, About the PEO Industry: https://napeo.org/what-is-a-peo/about-the-peo-industryNAPEO, PEO Clients 2025 report: https://napeo.org/wp-content/uploads/2025/10/PEOClients2025_WhitePaper_Web.pdfNAPEO, Industry White Papers: https://napeo.org/what-is-a-peo/about-the-peo-industry/napeo-white-papersHistory of the industryJournal of Accountancy, “From Employee Leasing to PEO”: https://www.journalofaccountancy.com/issues/1999/jul/katz.htmlNAIC, PEO Guidelines (origins and early regulation): https://content.naic.org/sites/default/files/GL1950.pdfWikipedia, Professional Employer Organization: https://en.wikipedia.org/wiki/Professional_employer_organizationIRS certification (CPEO) and the 2014 lawIRS, Certified PEO program (includes the public list of certified PEOs): https://www.irs.gov/cpeoNAPEO, Background on the Small Business Efficiency Act: https://napeo.org/advocacy/what-we-advocate/federal-government-affairs/irscertification/background-on-sbeaJournal of Accountancy, “Certified PEOs: The First Four Years”: https://www.journalofaccountancy.com/issues/2021/jul/certified-professional-employer-organizations.htmlAccreditation & state registrationESAC (Employer Services Assurance Corporation): https://www.esac.org/about-esac/Ohio Bureau of Workers’ Compensation, PEO guidelines: https://bwc.ohio.gov/employer/services/peo/policies.aspOhio Revised Code, Chapter 4125 (PEOs): https://codes.ohio.gov/ohio-revised-code/chapter-4125Due diligence: why certification mattersThe Tax Adviser, “Liability for Employment Taxes When Using a PEO”: https://www.thetaxadviser.com/issues/2017/nov/liability-payment-employment-taxes-peo.htmlThe CPA Journal, “Delegating Payroll Duties to a PEO”: https://www.cpajournal.com/2021/03/30/how-to-delegate-payroll-employee-related-tax-filings-and-associated-employer-duties-to-a-professional-employer-organization/Comparing modelsU.S. Chamber of Commerce (CO), PEO vs. ASO: https://uschamber.com/co/run/human-resources/peo-vs-asoU.S. Chamber of Commerce (CO), PEO vs. EOR: https://uschamber.com/co/run/human-resources/peo-vs-eor
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