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Most clinic owners hire the same way. They sit across from someone, feel the energy in the room, and make the call based on personality.

I did it for years. And it cost me more than I can calculate.

In this episode I'm breaking down the one question I now ask every single person before I hire them. It's not about their resume. It's not about their technique. It's about where they're going.

The hire that stays and quietly lowers your standard is more expensive than the one who quits. Today we talk about how to stop making that hire.

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Since Growth Summit and the Accelerator, I keep hearing the same thing from docs: I'm overwhelmed. Too much to implement. Too many things exposed. And my response every time is the same.

Good.

In this episode I'm talking about what that feeling actually means, why the docs who pull back at this point almost always end up in the same spot a year later, and what I've found is almost always underneath the overwhelm when I dig into it. Spoiler: it's not a business problem.

If you've been doing growth work and you're starting to feel the weight of it, this one's for you

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If every person in your life threw their biggest problem into the middle of a table and you could trade yours for theirs, would you?

Almost nobody does.

In this episode, Austin talks about the invisible weight people carry that we never see, why real gratitude lives deeper than any morning routine, and why the grass is almost never actually greener on the other side.

He gets honest about watching more than half a dozen people leave his organization chasing something better, and what most of them found when they got there. If you're in a season where everything feels hard and you're wondering if a change of scenery would fix it, this one is going to hit.

Your problems aren't a sign you're in the wrong place. They're a roadmap for who you need to become.

📩 Join the newsletter for weekly business & leadership insights:
http://eepurl.com/jghu5I

📸 Follow Austin on Instagram:
@draustincohen

🌐 Explore events + resources:
www.austincohen.com