Episodi

  • What does the future of Advertising look like? In conversation with Synamedia's Guy Southam

    What does the future of Advertising look like? In conversation with Synamedia's Guy Southam
    Jun 25 2026
    In this episode of The Amp Podcast, we’re joined by Guy Southam from Synamedia to discuss all things advertising. From the rise of AI and streaming to the growing influence of social video, the future of TV advertising, and the enduring value of live sports, we explore the trends reshaping how media companies, broadcasters, and advertisers compete for audiences, attention, and revenue in an increasingly fragmented market.

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    45 min
  • Is cricket entering a new global era? In conversation with Anurag Dahiya & Sunil Joy

    Is cricket entering a new global era? In conversation with Anurag Dahiya & Sunil Joy
    May 20 2026

    In this episode of The Amp Podcast, we’re joined by Anurag Dahiya from the International Cricket Council and Sunil Joy from Starzplay to explore the record-breaking success of the ICC Men’s T20 World Cup, the rise of digital and streaming audiences, and what cricket’s growing global footprint means for the future of the sport ahead of LA 2028.


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    1 ora
  • How will HBO Max fare in the UK?

    How will HBO Max fare in the UK?
    Apr 13 2026
    In this month's episode, Ampere explores HBO Max's record-breaking UK rollout, covering strategy, sign-ups, and the streamer bundling landscape.

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    21 min
  • What’s next for Germany’s broadcasters and streamers? In conversation with Andrea Zuska and Hanna Huge

    What’s next for Germany’s broadcasters and streamers? In conversation with Andrea Zuska and Hanna Huge
    Feb 12 2026

    In our first episode of 2026, we are joined by Andrea Zuska and Hanna Huge to explore the key shifts shaping Germany’s media market and what they mean for broadcasters and streamers.


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    52 min
  • Festive content trends, and who will win Christmas 2026?

    Festive content trends, and who will win Christmas 2026?
    Dec 18 2025
    In this final episode of the year, Ampere explores who is winning the Christmas catalogue across broadcast TV, streaming, and sport. How are UK broadcasters, global streamers, and live sports rights holders competing for festive audiences, and what do changing Christmas viewing habits mean for content strategy in an increasingly fragmented market?

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    22 min
  • In conversation with Hernan Lopez: Netflix, engagement & streaming economics

    In conversation with Hernan Lopez: Netflix, engagement & streaming economics
    Nov 6 2025

    On this month's episode we sit down media veteran Hernan Lopez to discuss Netflix's engagement, advertising and how new content formats are reshaping the business of streaming.

    ______________________________________

    TIMESTAMPS:

    00:00 - 03:00 - Introductions

    03:00 - 10:45 - Overview of Netflix Q3 results, and does Netflix have an engagement problem?

    10:45 - 15:54 - How can Netflix boost engagement?

    15:54 - 24:35 - Current advertising trends on streaming

    24:35 - 28:25 - Driving engagement through content and UI

    28:25 - 36:20 - Netflix's Spotify deal and how it can compete with YouTube

    36:20 - 46:30 - What purpose do live sports serve for streaming platforms?

    46:30 - 50:16 - How does sports IP perform across platforms?

    50:16 - 51:19 - Closing remarks

    ______________________________________

    Production by Rory Gooderick and Omima Elmattawaa

    Follow Ampere Analysis on Twitter: @AmpereAnalysis

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    51 min
  • What is driving Gen-Z consumer habits in gaming, sports, and media?

    What is driving Gen-Z consumer habits in gaming, sports, and media?
    Oct 1 2025
    In this episode, Ampere explores how gaming, sport, and media are evolving around young audiences. From social discovery to shifting engagement, we ask: what do consumers really want next?

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    45 min
  • Amplified: What’s behind the rise of broadcaster–streamer partnerships? In conversation with Mark Endemaño

    Amplified: What’s behind the rise of broadcaster–streamer partnerships? In conversation with Mark Endemaño
    Sep 4 2025
    In this episode, Ampere speaks with Mark Endemaño, Managing Director at AlixPartners, about the rise of broadcaster and streamer partnerships. From Disney+ and ITV in the UK to Netflix and TF1 in France, we explore what has triggered this new wave of collaboration, why it matters now, and how it could reshape the future of the media landscape.

    Hosted on Acast. See acast.com/privacy for more information.
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    45 min