Episodi

  • AI in commercial content production

    AI in commercial content production
    Jan 29 2026
    In this first episode, I sit down with Max Penk, to talk about how AI is reshaping commercial content production. We start with childhood media, first encounters with advertising and favorite channels, before we dive into why AI is more than “a new tool”, how it changes classic TVC production logic, what full AI productions look like in practice, and why human craft still makes the difference.
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    1 ora e 2 min