Your marketing may not be failing. You may just be starving it of the conditions it needs to grow.

In this episode of Small Business Talk for Coaches, Cathy shares a lesson from two veggie beds growing side by side. Same soil. Same seedlings. Same care. One thrived. One struggled. The difference was sunlight.

And that is exactly what can happen with your marketing.

Before you ditch the strategy, change platforms or chase another shiny tactic, look at what is happening around it. Is your message clear? Are enough people seeing it? Are you being consistent? Is your marketing actually leading people into conversations?

🎧 Listen in before you throw out a strategy that may simply need more light.

What part of your marketing is sitting in the shade?

Support the show: https://smallbusinesstalk.com.au/

See omnystudio.com/listener for privacy information.

Most coaches assume silence means no. Often, it simply means not yet.

Your next coaching client may already be in your world. Someone who attended the webinar, replied to an email, had a discovery call or quietly raised their hand and then disappeared.

In this episode of Small Business Talk for Coaches, Cathy explores the follow up gap that could be costing you clients and why staying connected does not have to feel pushy, awkward or salesy.

Because sometimes the problem is not getting more leads.

It is what happens to the ones you already have.

🎧 Listen now and take a look at who might already be waiting in your world.

Support the show: https://smallbusinesstalk.com.au/

See omnystudio.com/listener for privacy information.

You can post consistently on LinkedIn and still hear crickets.

Because posting is only one part of the puzzle. If you are waiting for the algorithm to put your content in front of the right people at exactly the right time, you are relying on hope rather than strategy.

In this episode, Cathy Smith is joined by LinkedIn and marketing growth expert Sarah Hughes to unpack what actually creates client conversations on LinkedIn.

They talk about building the right network, using shared connections, strengthening your profile, reaching out without awkward cold DMs and creating content that sounds like you rather than a marketing department.

You will also hear why your LinkedIn profile matters beyond LinkedIn itself and how the right strategy can help people find you through Google and AI search.

🎧 Stop waiting for the algorithm to find you. Start using LinkedIn as the relationship building tool it was meant to be.

Support the show: https://smallbusinesstalk.com.au/

See omnystudio.com/listener for privacy information.