In this episode of Real Estate Video Blueprint, Katie Day and Tim Macy sit down with Brandon Doyle, a Minnesota real estate agent, author, and YouTube creator, to break down how he’s built a business around video, new construction, and local expertise.

Brandon shares why he chose to focus almost entirely on YouTube, how his new construction home tours generate business, and how he manages a production system with multiple videographers and editors.

The conversation also dives into building authority with a 200-page local guide, using AI without losing the human element, relationship-building through weekly lunches, and why authenticity and relationships will matter even more as AI becomes increasingly common.

If you're looking to build a real estate brand through content, YouTube, local expertise, or smarter systems, this episode is packed with practical ideas.

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03:03 — Why Brandon Chose YouTube
06:11 — Scaling Video Production
12:43 — Building Authority With a Local Guide
36:15 — The Future of Real Estate Content

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Follow Katie Day on Instagram: https://www.instagram.com/movemetotx/ Follow Tim Macy on Instagram: https://www.instagram.com/timmacyrealtor/

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Are your AI-staged listing photos looking fake, clunky, or like they came straight out of a video game? In this REVB Mastermind session, Atlanta agent Hunter Kirkman reveals his step-by-step workflow for creating realistic, high-converting virtual staging inside ChatGPT.

Hunter breaks down why default AI prompts hallucinate rugs and beige furniture in every room, and how feeding ChatGPT alternate camera angles, floor plans, and specific buyer personas transforms cheap vacant listings into buyer magnets. Plus, he shares his custom Claude skill that automatically re-orders photographer photos for maximum Zillow click-through rates, and explains how he built a remote "Second Brain" AI assistant connected to 10 years of MLS market data!

⏱️ TIMESTAMPS & CHAPTERS:
00:00 – Why Default AI Virtual Staging Looks Fake
02:15 – The 3-Step Staging System: Edit, Stage, & Fix
05:40 – The Rule of 3: Preventing AI Hallucinations & Wasted Tokens
08:30 – Feeding ChatGPT Floor Plans & Alternate Camera Angles
12:10 – Persona Staging: Targeting First-Time Buyers vs. Downsizers
16:00 – The Photo Organizer Skill: Re-Ordering MLS & Zillow Images
20:45 – TextExpander Hacks for Instant AI Prompt Shortcuts
24:30 – Building an MLS "Second Brain" with Claude Dispatch
30:15 – Using AI Staging for Listing Presentations & Price Relaunches

💡 KEY TAKEAWAYS FROM THIS SESSION:
The 3-Step Staging Rule: Never ask ChatGPT to remove clutter, fix lighting, and stage a room all in one prompt. Execute it in three distinct steps: 1) Edit (remove trash/sunspots), 2) Stage (add furniture based on buyer persona), and 3) Fix (correct wall colors or doorway glitches).

Give AI Context: Upload the home's floor plan and an alternate camera angle alongside your main photo. This prevents ChatGPT from placing a bed over a bathroom door or misinterpreting room dimensions.

Stage for the Likely Buyer Persona: Match the furniture and decor to your target demographic. Stage a ranch home differently for a first-time buyer versus a downsizer. You can even use AI staging during buyer tours to show clients what their actual furniture would look like in a vacant home.

The Rule of 3: If ChatGPT fails to correct an image after 3 prompt attempts, do not keep arguing with it. Start a brand-new chat session to avoid token loops and hallucinations.

Optimize Photo Order for Zillow "Doom-Scrolling": Buyers only see 4 to 6 photos before deciding to click. Use an automated skill to re-number photos so your front exterior "hero shot" is immediately followed by your best interior money shots (kitchen/living), skipping boring entryways or side yards.

TextExpander Shortcuts: Save your longest, most detailed AI prompts and offer templates into TextExpander so you can trigger them instantly on your phone or computer with a short snippet keyword.

Join the REVB Community: https://www.skool.com/revb

Follow Katie Day on Instagram: https://www.instagram.com/movemetotx/ Follow Tim Macy on Instagram: https://www.instagram.com/timmacyrealtor/

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Welcome to the full replay of the REVB Reunion! Hosted by Tim and Katie Day, this live event brings together top producers and marketing strategists to give you the exact blueprints working in today's real estate market.

The market has shifted significantly, requiring agents to move away from passive branding and embrace proactive video, AI search optimization, and direct-response sales.

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⏱️ SPEAKER LINEUP & TIMESTAMPS

00:00 - Introduction & The New Market Reality (Tim & Katie Day)
Why waiting for the market to change is a trap, and why your 2027 strategy starts today.

00:15 - Simple, Raw Vertical Home Tours (Matt Petullo & Roland Osage)
How to film simple, point-and-shoot walkthroughs on your phone, record voiceovers using MLS sheets, and repurpose single vertical videos across TikTok, Instagram Reels, and YouTube Shorts.

00:45 - Hyper-Local Video Strategy & Defining Your Audience (Alyssa Curnutt)
Why agents create content backwards by asking what to film before deciding who they are speaking to, and how local business spotlights drive multi-six-figure GCI.

01:15 - "Dani’s Diary" & Writing for 1 Person (Kelly Melody)
How mapping an ideal buyer persona down to her private diary thoughts and playlists created a 1-on-1 content strategy that generated high-intent leads in just 8 posts.

01:45 - Breaking Through Video Cringe & Industry Jargon (Giselle Ugarte + Katie Day)
Why you must stop creating content for non-clients or competitors ("Respectfully, you're not my audience"), embrace uncomfortable video experimentation, and eliminate confusing industry jargon.

02:15 - Wingman AI & Winning AI Search (Jason Pantana)
How consumer behavior is moving from Google search to asking conversational AI tools like ChatGPT, and how to optimize your digital footprint (Yelp map packs, YouTube transcripts, and bottom-of-funnel intent blogs) so AI search engines recommend you.

02:45 - Conversational Email Marketing & Circle Prospecting (Jimmy Mackin)
How to turn a quiet database into listing appointments using short 5th-grade language, the 3-sentence "2nd Touch" follow-up formula (Afterthought + Fact + Question), and high-equity circle prospecting.

03:15 - The PPD Framework & Earning Attention (Neel Dhingra)
Why organic video content must make viewers feel smarter rather than sold to, how to apply the Person → Payoff → Delivery formula, and how to build brand equity through value-first touchpoints.

Join the REVB Community: https://www.skool.com/revb

Follow Katie Day on Instagram: https://www.instagram.com/movemetotx/ Follow Tim Macy on Instagram: https://www.instagram.com/timmacyrealtor/

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AI is rapidly changing how real estate agents create content, run their businesses, and stay competitive.

In this episode of Real Estate Video Blueprint, Katie Day sits down with Derek Caldwell, team leader of the Caldwell Group and partner/lead builder at AI Marketing Academy, to break down how agents and teams can actually use AI to create leverage.

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04:23 — 75 Hard for Real Estate: Using challenges and accountability to drive business activity.
09:21 — Where to Start With AI: Practical advice for agents feeling overwhelmed by AI.
15:28 — The Rise of Agentic AI: How AI can perform tasks and create leverage for agents.
23:18 — AI and the Future of Content: How AI could transform editing and content creation.

Join the REVB Community: https://www.skool.com/revb

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Tim Macy and Katie Day sit down with YouTube strategist Aaron Cuha to break down what’s working on YouTube for real estate agents right now.

They discuss the changing YouTube algorithm, property tours vs. talking-head content, consistency, paid promotions, AI search, and how agents can create content that actually generates business.

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03:55 | Thumbnails, Titles & Clicks
07:50 | Property Tours vs. Talking Heads
18:11 | The Secret to Consistent Content
27:10 | YouTube & the Future of AI Search

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Join our Weekly Mastermind: https://bit.ly/revbm
Check out our Online Community: https://www.skool.com/revb
Join us at REVB 2027: https://www.realestatevideoblueprint.com/

Join the REVB Community: https://www.skool.com/revb

Follow Katie Day on Instagram: https://www.instagram.com/movemetotx/ Follow Tim Macy on Instagram: https://www.instagram.com/timmacyrealtor/

Follow Real Estate Video Blueprint (REVB) on Instagram: https://www.instagram.com/realestatevideoblueprint/

Are your home tour videos getting low views and zero clients? In this mastermind session, Charleston top agent Bill Olson breaks down his complete blueprint for creating unscripted, story-driven property tours that get thousands of views and convert viewers into high-net-worth clients.

Bill reveals why traditional listing videos fail when agents just point out granite countertops and bedroom counts. Instead, he shares his exact framework for making your audience "smarter" by uncovering the history, land origin, and unique quirks behind every property.

Plus, he reveals his exact dual-camera "MacGyver" rig that allows him to record YouTube and TikTok footage simultaneously during a single walk-through, saving hours of filming and editing time!

⏱️ TIMESTAMPS & CHAPTERS:
00:00 – The "Make Your Audience Smarter" Philosophy
02:30 – Why Traditional "Countertop" Listing Videos Fail
05:15 – Storytelling on Home Tours (Historic Homes & New Builds)
09:40 – The "MacGyver" Dual-Camera Rig: Filming Vertical & Horizontal at Once
13:10 – The Voiceover & Single-Edit Workflow
16:45 – Why 7–15 Minute Long-Form Tours Beat 40-Second Clips
20:30 – 75% of YouTube Watch Time Happens on TV (What This Means for CTAs)
24:10 – Audio Pattern Interrupts & Mirror "What Up" Moments
28:15 – Gamifying Your Tours: Counting Quirks & Driving Comments
32:00 – Starting a Second Niche Channel vs. Keeping One Channel

💡 KEY TAKEAWAYS FROM THIS SESSION:
Make Your Audience Smarter: The goal of all your content should be to leave the viewer feeling smarter after watching. Give them the information they want to know (history, builder origin, price differences inland), not just what you think they need to know.

Storytelling Over Specs: Ditch boring listing facts like square footage and appliance brands. Tell the story of the land, when it broke ground, unique architectural quirks, or historical events attached to the neighborhood.

The Dual-Camera Rig: Clamp a gimbal-mounted phone and a pocket camera together. Hit record on both at the exact same time while walking slowly through the home. You get high-quality horizontal footage for YouTube and vertical footage for TikTok/Shorts in a single pass.

One Voiceover, Two Formats: Record one unscripted voiceover commentary over your walkthrough footage. The only part that changes between YouTube and TikTok is the final 15-second call to action.

Optimize for Smart TVs: Over 75% of YouTube watch time happens on televisions where users can't easily click link descriptions. Use on-screen QR codes midway through your video (around the 4–5 minute mark) to drive viewers directly into your database.

Gamify for Comments: Ask your audience to look for specific quirks in the video—like counting statues, spotting additions, or guessing a historical detail. This creates massive comment section engagement and drives the algorithm.

Join the REVB Community: https://www.skool.com/revb

Follow Katie Day on Instagram: https://www.instagram.com/movemetotx/ Follow Tim Macy on Instagram: https://www.instagram.com/timmacyrealtor/

Follow Real Estate Video Blueprint (REVB) on Instagram: https://www.instagram.com/realestatevideoblueprint/

AI is changing the way real estate agents work, but it’s also changing the way clients make decisions.

In this episode of the REVB Podcast, Tim Macy and Katie Day talk about how agents should adapt to AI, from clients using ChatGPT during transactions to using AI to create better, more personalized buyer and listing presentations.

They cover:

Why AI is killing some real estate deals
The conversation every agent should have with clients about AI
Why buyer consultations are becoming more important
How to use AI to personalize your client experience
Why generic AI-generated content isn't enough
How transcripts can become powerful business assets
Why the best AI results come from refining and iterating
How agents can use AI to create a better overall client experience

The goal isn't simply to use more AI. It's to use it in a way that makes your business better and your clients feel better served.

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00:00 | The State of Real Estate Right Now
02:59 | How AI Is Killing Real Estate Deals
04:46 | The AI Conversation Every Agent Needs to Have
09:19 | Why Buyer Consultations Matter
11:36 | Why Content Still Matters in a Tough Market
13:05 | How Agents Should Actually Use AI
20:09 | Turn Every Client Conversation Into an Asset
22:11 | The Road to REVB

Join the REVB Community: https://www.skool.com/revb

Follow Katie Day on Instagram: https://www.instagram.com/movemetotx/ Follow Tim Macy on Instagram: https://www.instagram.com/timmacyrealtor/

Follow Real Estate Video Blueprint (REVB) on Instagram: https://www.instagram.com/realestatevideoblueprint/

Are you getting views and followers on social media, but zero actual real estate clients? In this mastermind session, Long Beach agent Rick Lee breaks down how he closed over 25 transactions directly from Instagram and YouTube by shifting from generic viral content to high-converting local authority videos.

Rick shares how he raised his average price point, targeted high-intent relocation buyers (including engineers moving for "Space Beach"), and built a seamless flywheel between short-form Instagram reels and long-form YouTube videos.

If you're ready to stop chasing vanity metrics and start converting your video content into closed listings and buyers, this step-by-step masterclass is your blueprint.

TIMESTAMPS & CHAPTERS:
00:00 – From Video Production to Real Estate: Rick Lee’s Journey
02:15 – The Shift to Hyper-Local Content & The First Big Wins
04:30 – "Content Gets You Known, Follow-Up Gets You Paid"
07:10 – The TV Show Formula: 22 Minutes of Value vs. 8 Minutes of Listings
09:45 – Quality Over Quantity: Ditching Fluff for Real Estate Value
13:20 – Why You Should Stop Trying to Go Viral
16:00 – Rick’s 35-Minute Filming, Scripting, & Editing Workflow
20:15 – Using AI for Hooks & Summaries Without Losing the Human Touch
25:00 – Creating Videos Tailored for "A Single Person"
28:30 – The YouTube + Instagram 1-2 Punch for Ultimate Conversion
33:15 – Target People Who Have to Move (The "Space Beach" Strategy)
38:00 – How to Handle Negative Comments & Build a Loyal Community
42:30 – Rick’s 4:30 AM Content Creation Routine

KEY TAKEAWAYS FROM THIS SESSION:
Content Gets You Known, Follow-Up Gets You Paid: Social media attracts the lead, but systematic agent follow-up (texting, property alerts, email nurturing) is what actually closes the transaction.

Stop Chasing Vanity Views: Viral videos rarely generate clients. Aiming for focused local views (7,000–25,000 views) with local homeowners and buyers yields far higher conversion rates than millions of random global views.

Talk About What Impacts Home Values: Ditch generic posts about local ice cream shops or coffee stores. Cover city council updates, new developments, zoning/ADU regulations, and storm/coastal repairs to position yourself as an expert real estate advisor.

Market to People Who Have to Move: Focus on economic drivers in your city. Rick targeted incoming aerospace/defense engineers in Long Beach ("Space Beach"), capturing high-earning relocation clients who must buy or rent immediately.

The Instagram + YouTube One-Two Punch: Use Instagram to build local awareness and short-form reach, then direct warm leads to 15–20 minute YouTube videos. Once a prospect watches 10+ minutes of your long-form video, they rarely call any other agent.

The 4:30 AM Routine: Eliminate daily friction and phone distractions by writing and filming your content early in the morning before client calls and escrows begin.

Join the REVB Community: https://www.skool.com/revb

Follow Katie Day on Instagram: https://www.instagram.com/movemetotx/ Follow Tim Macy on Instagram: https://www.instagram.com/timmacyrealtor/

Follow Real Estate Video Blueprint (REVB) on Instagram: https://www.instagram.com/realestatevideoblueprint/