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In Episode 70 of the Patio Pondering Podcast, Jim Smith sits down with longtime friend and swine ultrasound innovator Dallas McDermott on the floor of the 2026 Iowa Pork Congress to talk about how ultrasound technology has quietly evolved—and why it matters more now than ever.

Ultrasound in the swine industry used to be about backfat, muscle depth, and seedstock selection. Today, it is something entirely different. Dallas, one of the last remaining certified swine ultrasound technicians in the U.S., explains how modern systems—paired with machine learning and AI—are now being used inside packing plants to measure intramuscular fat (IMF) at line speed.

That matters because pork loins, once a premium cut, have lost value due to inconsistent eating quality. Using ultrasound to measure IMF on carcasses—at 600 to 1,200 head per hour—allows packers to sort premium product in real time, improve consistency, and capture value that has been left on the table for years.

This conversation explores:

• Why pork loins lost their premium status and how eating quality drives demand
• How ultrasound and AI are reshaping carcass evaluation inside packing plants
• USDA-funded innovation aimed at helping small and mid-sized packers compete through quality, not scale
• What pork can learn from beef’s focus on marbling and consumer satisfaction
• The implications for genetics, niche programs, and future pork demand

As pork works to move beyond “the other white meat” and reposition itself as a premium protein, this episode highlights a quiet but important paradigm shift. If pork is going to compete for space on the consumer’s plate, it has to taste good—and this conversation explains how technology may help get us there.

This is not your dad’s ultrasound.

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In this solo episode of the Patio Pondering Podcast, recorded on the road in Des Moines after the first day of the Iowa Pork Congress, I share an observation that kept coming up in conversations across the trade show floor.

I didn’t hear much discussion about hog margins or markets — even with profitability where it is today. Instead, I kept hearing the same questions: Where are the farmers? Where are the decision makers? Is this still worth the investment?

Drawing on my first Iowa Pork Congress in 1999 and earlier experiences in the pork industry, I reflect on how much the structure of our industry has changed — larger operations, fewer decision makers, faster information flow, and tighter time constraints — while many of our events are still designed for an industry that no longer exists.

This episode isn’t about blame or nostalgia. It’s about alignment.

When purchasing decisions have consolidated and time has become one of the most valuable resources in agriculture, we owe it to the industry to ask hard questions about the return on investment of our trade shows, events, and gatherings.

The question isn’t whether these events still matter.

The question is whether we’re willing to evolve them.

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This episode is my raw take from the Fort Wayne Farm Show. I intended to record more interviews, but the show floor was packed — so instead, I’m sharing what I saw, heard, and felt over three days.

We talk about the WASDE bombshell that set the tone for the week, how farmers are thinking about tightening belts in 2025, what suppliers are saying (and not saying), and whether biologicals have a place in a year of tight margins. I also dig into the gap between precision tech and real-world ROI, the growing skepticism toward USDA reporting, and why the pork industry currently looks a whole lot more optimistic than the crop side.

If you're trying to farm smart in a year of cautious spending and uncertain markets, this one’s worth a listen.